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The Chinese consumer market : opportunities and risks
Tang, Lei - 2009
Persistent link: https://www.econbiz.de/10003458206
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Die Wandlung des Konsumverhaltens älterer Konsumenten seit dem Zweiten Weltkrieg
Kaib, Iris - 2008
Persistent link: https://www.econbiz.de/10003494227
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Marketing in China
Wang, Yonggui (ed.) - 2016
Persistent link: https://www.econbiz.de/10011390389
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Chinese consumer attitude and purchase intent towards green products
Tang, Yiming; Wang, Xiucun; Lu, Pingping - In: Asia-Pacific journal of business administration 6 (2014) 2, pp. 84-96
Persistent link: https://www.econbiz.de/10010387370
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Chinese consumers' purchasing : impact of value and affect
Li, Ning; Robson, Andrew; Coates, Nigel - In: Journal of fashion marketing and management 17 (2013) 4, pp. 486-508
Persistent link: https://www.econbiz.de/10010197988
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Access to modern marketing
Wang, Yonggui (ed.) - 2016
Persistent link: https://www.econbiz.de/10011444943
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Prosperity of marketing in China
Wang, Yonggui (ed.) - 2016
Persistent link: https://www.econbiz.de/10011445018
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Economic development and consumer marketing in contemporary China
Wang, Cheng Lu (contributor) - 2010
Persistent link: https://www.econbiz.de/10008772853
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Billions : selling to the new Chinese consumer
Doctoroff, Tom - 2005 - 1. publ.
Persistent link: https://www.econbiz.de/10002956696