Similar Search Results

Switching behaviour model in the Jordanian internet sector : an integration of the TPB and customer loyalty

Al Naimi, Husam; Al Khasawneh, Mohammad Hamdi - In: International journal of electronic marketing and … 8 (2017) 3, pp. 185-211

Persistent link: https://www.econbiz.de/10011849090

The influence of push-pull-mooring effects on e-wallet customer switching in Generation Z in DKI Jakarta

Yunita, Eka; Munandar, Jono Mintarto - In: The South East Asian journal of management 17 (2023) 1, pp. 1-27

Persistent link: https://www.econbiz.de/10014261276

Customer relationship management : concept, strategy, and tools

Kumar, V.; Reinartz, Werner J. - 2018 - Third edition

Persistent link: https://www.econbiz.de/10011663789

Brand communities als neue Markenwelten : wie Unternehmen Markennetzwerke initiieren, fördern und nutzen

Baumgartner, Ekkehart - 2007 - 1. Aufl.

Persistent link: https://www.econbiz.de/10003400540

Die "68er" als Kunden : wirtschaftliche Potentiale einer engagierten und kritischen Generation

Krone, Hans G. - 2010

Persistent link: https://www.econbiz.de/10003966661

Customer Relationship Management : Concept, Strategy, and Tools

Kumar, V.; Reinartz, Werner - 2018 - Third edition

This book presents an extensive discussion of the strategic and tactical aspects of customer relationship management as we know it today. It helps readers obtain a comprehensive grasp of CRM strategy, concepts and tools and provides all the necessary steps in managing profitable customer...

Persistent link: https://www.econbiz.de/10012395810

Customer reponses to switching costs : a meta-analytic investigation of the moderating influence of culture

Pick, Doreén; Eisend, Martin - In: Journal of international marketing 24 (2016) 4, pp. 39-60

Persistent link: https://www.econbiz.de/10011626813

Perceived value, reputation, trust, and switching costs as determinants of customer retention

Milan, Gabriel Sperandio; Eberle, Luciene; Bebber, Suélen - In: Journal of relationship marketing : innovations & … 14 (2015) 2, pp. 109-123

Persistent link: https://www.econbiz.de/10011304645

A theoretical model to investigate customer loyalty on logistics service providers for sustainable business performance

Soh, Keng Lin; Sze Hui Chin; Wong, Wai Peng - In: International journal of business performance and … 7 (2015) 3, pp. 212-232

Persistent link: https://www.econbiz.de/10011521212

Internet banking and customer loyalty : evidence from the French market

Sahut, Jean-Michel; Kammoun, Niaz; Teulon, Frédéric - In: Revue Gestion 2000 : management & prospective 35 (2018) 1, pp. 151-168

Persistent link: https://www.econbiz.de/10011977136

1
2
3
4
5
6
7
8
9
10
Next
Last