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Influences on brand selection decisions of staple goods : a study on toothpaste users of Khulna City

Sarker, Sandip; Yousuf, Salahuddin; Monzoor, Muhtarim Zubair - In: Journal of world economic research 2 (2013) 3, pp. 58-66

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Journal of Brand Management : year end review 2018

Powell, Shaun M. - In: The journal of brand management : an international journal 25 (2018) 6, pp. 494-499

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City branding : investigating a brand advocacy model for distinct segments

Sahin, Safak; Baloglu, Seyhmus - In: Journal of hospitality marketing & management 23 (2014) 3/4, pp. 239-265

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Analysing the brand resonance amongst telecom subscribers in Nagpur City

Khan, Amior Hafizullah; Chandak, Shravan Jasraj; … - In: International journal of public sector performance … 9 (2022) 1/2, pp. 90-105

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The mediating role of brand experience in a mid-sized city

Rodrigues, Paula Cristina Lopes; Borges, Ana Pinto; … - In: International journal of business excellence : IJBEX 25 (2021) 1, pp. 110-135

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A typology of organisational stakeholder engagement with place brand identity

Helmi, Jessica; Bridson, Kerrie; Casidy, Riza - In: Journal of strategic marketing 28 (2020) 7, pp. 620-638

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A Study of the Preference of Liquor Brands among Male Consumer at Daman City

rathod, chirag balvantbhai; Patel, Rajesh - 2008

Gujarat generally is considered a dry state, drinking practices differ considerably between people living in the Southern area or costal area of Gujarat (as very near to Div-Daman union territory) and even among members of different ages, income group and even based on occupation although...

Persistent link: https://www.econbiz.de/10014216726