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Consumer behaviour
Supply chain
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29
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26
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17
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17
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17
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17
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17
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16
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16
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16
Rajagopal
16
Roggeveen, Anne L.
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15
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AMA Summer Academic Conference <2021, Online>
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AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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Eric Cuvillier <Firma>
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1
European Marketing Academy
1
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Journal of retailing and consumer services
812
Journal of business research : JBR
453
International journal of hospitality management
168
Journal of retailing
165
International journal of retail & distribution management
151
The international review of retail, distribution and consumer research
137
The journal of services marketing
125
The journal of product & brand management
107
Psychology & marketing
102
Journal of the Academy of Marketing Science
93
The journal of brand management : an international journal
91
Asia Pacific journal of marketing and logistics
87
Cogent business & management
85
International journal of retail and distribution management
85
Journal of strategic marketing
77
Journal of hospitality marketing & management
75
The service industries journal
75
European journal of marketing : EJM
72
Journal of travel and tourism marketing
71
Journal of marketing
70
International journal of contemporary hospitality management
69
International journal of electronic marketing and retailing : IJEMR
66
Marketing intelligence & planning
64
Industrial marketing management : the international journal for industrial and high-tech firms
63
International journal of consumer studies
60
Management science : journal of the Institute for Operations Research and the Management Sciences
60
Journal of service management
59
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
58
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
56
SpringerLink / Bücher
56
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
55
Services marketing quarterly
52
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
51
Tourism management : research, policies, practice
51
Journal of service research : JSR
50
European journal of operational research : EJOR
49
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
49
International journal of internet marketing and advertising : IJIMA
48
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
45
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45
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ECONIS (ZBW)
12,649
Other ZBW resources
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1
How customer experience incongruence affects omnichannel customer retention : the moderating role of channel characteristics
Gao, Wei
;
Li, Wenqian
;
Fan, Hua
;
Jia, Xingping
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012502708
Saved in:
2
Does cross-channel consistency always create brand loyalty in omni-channel retailing?
Liu, Ting
;
Liu, Minghao
- In:
International journal of retail and distribution management
52
(
2024
)
1
,
pp. 125-145
Persistent link: https://www.econbiz.de/10014484231
Saved in:
3
Omnichannel retail operations with buy-online-and-pick-up-in-store
Gao, Fei
;
Su, Xuanming
- In:
Management science : journal of the Institute for …
63
(
2017
)
8
,
pp. 2478-2492
Persistent link: https://www.econbiz.de/10011741393
Saved in:
4
Multichannel retailing and consumer behaviour : strategy design and implementation
Sánchez-Pérez, Manuel
;
Estrella-Ramón, Antonia
; …
- In:
International journal of applied behavioral economics : …
3
(
2014
)
4
,
pp. 17-39
Persistent link: https://www.econbiz.de/10010474332
Saved in:
5
Multi-Channel-Retailing : verhaltenswissenschaftliche Analyse der Wirkung von Mehrkanalsystemen im Handel
Schramm-Klein, Hanna
-
2003
-
1. Auflage
Persistent link: https://www.econbiz.de/10001741243
Saved in:
6
The effect of multichannel and omnichannel retailing on physical stores
Gao, Fei
;
Agrawal, Vishal V.
;
Cui, Shiliang
- In:
Management science : journal of the Institute for …
68
(
2022
)
2
,
pp. 809-826
Persistent link: https://www.econbiz.de/10012876998
Saved in:
7
How to measure quality in multi-channel retailing and not die trying
Acquila-Natale, Emiliano
;
Iglesias-Pradas, Santiago
- In:
Journal of business research : JBR
109
(
2020
),
pp. 38-48
Persistent link: https://www.econbiz.de/10012238022
Saved in:
8
Customer supercharging in experience-centric channels
Bell, David R.
;
Gallino, Santiago
;
Moreno, Antonio
- In:
Management science : journal of the Institute for …
66
(
2020
)
9
,
pp. 4096-4107
Persistent link: https://www.econbiz.de/10012297783
Saved in:
9
Customer engagement through omnichannel retailing : the effects of channel integration quality
Lee, Zach W. Y.
;
Chan, Tommy K. H.
;
Chong, Alain Yee Loong
- In:
Industrial marketing management : the international …
77
(
2019
),
pp. 90-101
Persistent link: https://www.econbiz.de/10012004178
Saved in:
10
Why do stores drive online sales? : evidence of underlying mechanisms from a multichannel retailer
Kumar, Anuj
;
Mehra, Amit
;
Kumar, Subodha
- In:
Information systems research : ISR
30
(
2019
)
1
,
pp. 319-338
Persistent link: https://www.econbiz.de/10012038230
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