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Consumer behaviour
Konsumentenverhalten
79,603
Theorie
9,369
Theory
9,206
Relationship marketing
8,833
Beziehungsmarketing
8,802
Brand management
7,446
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7,406
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6,915
Sozialwirtschaft
6,891
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6,608
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6,568
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5,555
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5,431
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5,420
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5,398
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5,050
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4,777
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4,686
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4,278
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4,267
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4,234
Einzelhandel
4,111
Retail trade
4,072
Werbewirkung
3,574
Verbraucherverhalten
3,570
Electronic Commerce
3,537
Advertising effects
3,536
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Han, Heesup
119
Belk, Russell W.
111
Mattila, Anna S.
105
Phau, Ian
100
Grunert, Klaus G.
95
Lusk, Jayson L.
83
Huber, Frank
81
Herrmann, Andreas
80
Gierl, Heribert
79
Bauer, Hans H.
78
Khare, Arpita
78
Sheth, Jagdish N.
76
Usman, Osly
76
Foxall, Gordon R.
73
Wiedmann, Klaus-Peter
73
Grewal, Dhruv
70
Dwivedi, Yogesh Kumar
68
Nayga, Rodolfo M.
68
Bagozzi, Richard P.
67
Loureiro, Sandra Maria Correia
67
Septianto, Felix
67
Agarwal, Sumit
65
Laroche, Michel
64
Wansink, Brian
63
Stavins, Joanna
62
Bruwer, Johan
61
Paul, Justin
59
Jang, Soocheong
57
Janssen, Maarten C. W.
55
Ko, Eunju
55
Verhoef, Peter C.
55
Walsh, Gianfranco
55
Pelsmacker, Patrick de
54
Thøgersen, John
54
Chintagunta, Pradeep K.
53
Warlop, Luk
53
Hollebeek, Linda D.
52
Rajagopal
51
Rock, Bram de
51
Krishna, Aradhna
50
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National Bureau of Economic Research
515
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86
OECD
44
American Marketing Association
34
International Energy Agency
30
IGI Global
28
Verlag Dr. Kovač
20
Books on Demand GmbH <Norderstedt>
19
Edward Elgar Publishing
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Information Resources Management Association
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Institut für Demoskopie Allensbach
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Nordic Council of Ministers
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Friedrich-Schiller-Universität Jena
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INSEAD
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RWTH Aachen
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Österreichisches Institut für Wirtschaftsforschung
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Christian-Albrechts-Universität zu Kiel
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
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Deutscher Dialogmarketing Verband
9
Gesellschaft für Konsum-, Markt- und Absatzforschung
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Nomos Verlagsgesellschaft
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6
Europäische Kommission
6
Findomestic Banca <Florenz>
6
Helmut-Schmidt-Universität
6
Peter Lang GmbH
6
Schweiz / Bundesamt für Statistik
6
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Journal of business research : JBR
1,976
Journal of retailing and consumer services
1,930
International journal of consumer studies
761
International journal of hospitality management
723
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
514
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431
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393
Asia Pacific journal of marketing and logistics
391
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European Journal of Marketing
365
Journal of Consumer Marketing
365
The journal of brand management : an international journal
355
European journal of marketing : EJM
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
333
Journal of international consumer marketing
319
Journal of travel and tourism marketing
318
Journal of marketing management : MM
307
Journal of retailing
303
Cogent business & management
297
Journal of marketing communications
295
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
The international review of retail, distribution and consumer research
292
Tourism management : research, policies, practice
292
Journal of marketing
290
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Journal of the Academy of Marketing Science
284
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
SpringerLink / Bücher
282
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Technological forecasting & social change : an international journal
262
International Journal of Retail & Distribution Management
261
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
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ECONIS (ZBW)
78,961
Other ZBW resources
2,912
RePEc
150
BASE
38
EconStor
23
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1
The evolutionary bases for sustainable behavior : implications for marketing, policy, and social entrepreneurship
Griskevicius, Vladas
;
Cantú, Stephanie M.
;
Van Vugt, Mark
- In:
Journal of public policy & marketing : JPP & M ; an …
31
(
2012
)
1
,
pp. 115-128
Persistent link: https://www.econbiz.de/10009565265
Saved in:
2
A study on the consumer's intention to purchase a social enterprise's product
Lin, Yi Hsin
;
Lin, Feng-Jyh
;
Wang, Kuo-Hsiung
;
Tsai, …
- In:
European journal of international management : EJIM
16
(
2021
)
1
,
pp. 166-182
Persistent link: https://www.econbiz.de/10012610902
Saved in:
3
Is brand reputation a banner for social marketing? : a social enterprise product consumption perspective
Tsai, Juin-Ming
;
Lu, Tzu-En
- In:
Psychology & marketing
40
(
2023
)
10
,
pp. 2041-2059
Persistent link: https://www.econbiz.de/10014338469
Saved in:
4
Consumer behaviour and social entrepreneurship : the case of South Korea
Lee, Chong Kyoon
;
Mousa, Fariss-Terry
;
Lee, Jinyoung
; …
- In:
Journal of social entrepreneurship
15
(
2024
)
2
,
pp. 585-604
Persistent link: https://www.econbiz.de/10015048248
Saved in:
5
Embedding consumer culture in health and social care education : a university office's perspecitve
Ward, Lisa J.
;
Rhodes, Christine A.
- In:
International journal of consumer studies
34
(
2010
)
5
,
pp. 596-602
Persistent link: https://www.econbiz.de/10008650973
Saved in:
6
Special issue: Consumer, user and carer involvement in health and social care
Torrance, Colin
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008651039
Saved in:
7
Social exclusions in Europe : marketing perspective
Smyczek, Sławomir
(
contributor
); …
-
2015
Persistent link: https://www.econbiz.de/10011377428
Saved in:
8
Who's behind the screen? : segmenting social venture consumers through social media usage
Chung, Te-Lin
;
Anaza, Nwamaka
;
Park, Joohyung
; …
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 288-295
Persistent link: https://www.econbiz.de/10011434187
Saved in:
9
I (heart) social ventures : identification and social media engagement
Hall-Phillips, Adrienne
;
Park, Joohyung
;
Chung, Te-Lin
; …
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 484-491
Persistent link: https://www.econbiz.de/10011435941
Saved in:
10
The thread of inchoate demand in social entrepreneurship
York, Jeffrey G
;
Sarasvathy, Saras D.
;
Larson, Andrea
- In:
Values and opportunities in social entrepreneurship
,
(pp. 141-162)
.
2010
Persistent link: https://www.econbiz.de/10008771332
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