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Communicating corporate image...
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Consumer behaviour
Bank
55,205
Theorie
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Theory
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Kreditgeschäft
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Bankgeschäft
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4,940
Firmenimage
4,933
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4,903
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4,626
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9
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8
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Journal of business research : JBR
91
Journal of retailing and consumer services
91
International Journal of Bank Marketing
53
The international journal of bank marketing : IJBM
51
International journal of hospitality management
46
Psychology & marketing
35
International journal of consumer studies
30
Journal of travel and tourism marketing
27
Cogent business & management
26
Journal of Islamic marketing
25
Journal of business ethics : JOBE
25
Asia Pacific journal of marketing and logistics
24
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
22
Journal of marketing research : JMR
21
Journal of consumer research : JCR ; an interdisciplinary bimonthly
20
Journal of marketing communications
20
Product experience
20
The journal of brand management : an international journal
20
International journal of bank marketing
19
Journal of financial services marketing : JFSM
19
Marketing : ZFP ; journal of research and management
19
SpringerLink / Bücher
19
The journal of product & brand management
18
Journal of Services Marketing
17
Tourism management : research, policies, practice
17
Journal of financial services marketing
16
Journal of retailing
16
Marketing letters : a journal of research in marketing
16
Journal of Consumer Marketing
15
The journal of consumer marketing
15
International journal of advertising : the review of marketing communications
14
International journal of business information systems : IJBIS
14
International journal of retail & distribution management
14
Journal of international consumer marketing
14
The international review of retail, distribution and consumer research
14
European Journal of Marketing
12
International journal of contemporary hospitality management
12
International journal of electronic marketing and retailing : IJEMR
12
International review on public and non-profit marketing
12
Journal of consumer behaviour : an international research review
12
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ECONIS (ZBW)
3,394
Other ZBW resources
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RePEc
7
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1
Communicating corporate image into existence: the case of the Saudi
banking
industry
Yeo, Roland K.
;
Youssef, Mohamed A.
- In:
Corporate communications : an international journal
15
(
2010
)
3
,
pp. 263-280
Persistent link: https://www.econbiz.de/10008648823
Saved in:
2
Impact of internal marketing on the customer perceptions in SMEs
Demir, Ahmet
- In:
International journal of services and operations …
42
(
2022
)
3
,
pp. 379-396
Persistent link: https://www.econbiz.de/10013367345
Saved in:
3
The effect of perceptions of corporate identity and corporate social responsibility practices on investment intention
Nel, Kara
;
Erasmus, Pierre
;
Mans-Kemp, Nadia
- In:
Journal of economic and financial sciences : JEF
14
(
2021
)
1
,
pp. 1-11
Persistent link: https://www.econbiz.de/10013363194
Saved in:
4
The influence of service quality, corporate image, and customer satisfaction on customer loyalty in
banking
sector in Yogyakarta
Christanto, Yohanes Michael
;
Santoso, Singgih
-
2022
Persistent link: https://www.econbiz.de/10013445142
Saved in:
5
How much can Saudi corporations benefit from cause-related marketing? : insights from exploring the charitable incentives of Saudi consumers
Alfayad, Fadye Saud
- In:
Journal of Islamic accounting and business research
13
(
2022
)
7
,
pp. 1038-1058
Persistent link: https://www.econbiz.de/10013361383
Saved in:
6
Customers perceptions toward the use of online services : the case of Saudi telecommunication sector
Al-Shourah, Abdullah Ahmed
- In:
Journal of management research
6
(
2014
)
1
,
pp. 239-256
Persistent link: https://www.econbiz.de/10010430645
Saved in:
7
Non-profits are seen as warm and for-profits as competent : firm stereotypes matter
Aaker, Jennifer
;
Vohs, Kathleen D.
;
Mogilner, Cassie
-
2010
Persistent link: https://www.econbiz.de/10003955410
Saved in:
8
Nonprofits are seen as warm and for‐profits as competent : firm stereotypes matter
Aaker, Jennifer
;
Vohs, Kathleen D.
;
Mogilner, Cassie
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
2
,
pp. 224-237
Persistent link: https://www.econbiz.de/10003997832
Saved in:
9
The influence of interactive, non-interactive, implicit and explicit CSR communication on young adults'
perception
of UK supermarkets' corporate brand image and reputation
Lauritsen, Britt Denise
;
Perks, Keith J.
- In:
Corporate communications : an international journal
20
(
2015
)
2
,
pp. 178-195
Persistent link: https://www.econbiz.de/10010517060
Saved in:
10
How images of other consumers influence subsequent taste perceptions
Poor, Morgan
;
Duhachek, Adam
;
Krishnan, H. Shanker
- In:
Journal of marketing
77
(
2013
)
6
,
pp. 124-139
Persistent link: https://www.econbiz.de/10010203341
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