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Mobile phone feature preferences, customer satisfaction and repurchase intent among male users

Haverila, Matti - In: Australasian marketing journal 19 (2011) 4, pp. 238-246

Persistent link: https://www.econbiz.de/10009308817

Cross-cultural comparison of customer satisfaction research : USA vs Japan

Khan, M. Sajid; Naumann, Earl; Bateman, Rob; Haverila, Matti - In: Asia Pacific journal of marketing and logistics 21 (2009) 3, pp. 376-396

Persistent link: https://www.econbiz.de/10003883523

Understanding the causes of defection among satisfied B2B service customers

Naumann, Earl; Haverila, Matti; Khan, M. Sajid; … - In: Journal of marketing management : MM 26 (2010) 9/10, pp. 878-900

Persistent link: https://www.econbiz.de/10008664032

Development of a brand community engagement model : a service-dominant logic perspective

Haverila, Kai; Haverila, Matti; McLaughlin, Caitlin - In: Journal of consumer marketing 39 (2022) 2, pp. 166-179

Persistent link: https://www.econbiz.de/10013165325

Towards a comprehensive student satisfaction model

Haverila, Matti; Haverila, Kai; McLaughlin, Caitlin; … - In: The international journal of management education 19 (2021) 3, pp. 1-18

Persistent link: https://www.econbiz.de/10013184840

Gratifications sought versus gratifications achieved in online brand communities : satisfaction and motives of lurkers and posters

McLaughlin, Caitlin; Haverila, Kai; Haverila, Matti - In: The journal of brand management : an international journal 29 (2022) 2, pp. 190-207

Persistent link: https://www.econbiz.de/10013170633

The drivers of customer satisfaction in strategic consulting engagements : a global study

Haverila, Matti; Bateman, Earl Robert; Naumann, Earl Robert - In: Management decision : MD 49 (2011) 8, pp. 1354-1370

Persistent link: https://www.econbiz.de/10009355020

The influence of marital status on customer-centric measures in the context of a ski resort using the importance-performance map analysis (IPMA) framework

Haverila, Matti; Haverila, Kai Christian; Twyford, … - In: European journal of management studies : EJMS 28 (2023) 1, pp. 49-68

Persistent link: https://www.econbiz.de/10014288278

Cross‐cultural comparison of customer satisfaction research: USA vs Japan

Sajid Khan, M.; Naumann, Earl; Bateman, Rob; Haverila, Matti - In: Asia Pacific Journal of Marketing and Logistics 21 (2009) 3, pp. 376-396

Purpose – The purpose of this paper is to provide a cross‐cultural comparison of customer satisfaction research in the USA and Japan. Design/methodology/approach – The Multinational Corporation (MNC) in this study applies a standardized research approach worldwide to measure satisfaction...

Persistent link: https://www.econbiz.de/10014674677

The drivers of customer satisfaction in strategic consulting engagements

Haverila, Matti; Bateman, Earl Robert; Naumann, Earl Robert - In: Management Decision 49 (2011) 8, pp. 1354-1370

Purpose – This exploratory study aims to identify the key drivers of customer satisfaction for strategic consulting engagements in a global context. Specifically, the authors compare the attitudes of US and non‐US senior executives to learn how they evaluate consulting engagements....

Persistent link: https://www.econbiz.de/10014933190