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~subject:"Customer value"
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Customer value
Marketingtheorie
3,051
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3
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3
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2
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2
Grönroos, Christian
2
Gummerus, Johanna
2
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2
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2
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2
Osei-Frimpong, Kofi
2
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2
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2
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2
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2
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2
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2
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1
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1
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1
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1
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1
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1
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1
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Andreu, Luisa
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1
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1
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Blach, Henrik
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Böhm, Markus
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Caniëls, Marjolein
1
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1
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1
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Industrial marketing management : the international journal for industrial and high-tech firms
5
Marketing theory
4
Journal of the Academy of Marketing Science
3
AMS review : official publication of the Academy of Marketing Science
2
Developments in marketing science: Proceedings of the Academy of Marketing Science
2
Innovationen für das Industriegütermarketing : Festschrift für Professor Dr. Dr. h. c. Klaus Backhaus zum 60. Geburtstag
2
International journal of hospitality management
2
Journal of business market management : JBM
2
Journal of business-to-business marketing
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of marketing
2
Journal of service theory and practice : JSTP
2
Management decision : MD
2
The journal of business & industrial marketing
2
The service industries journal
2
Tourism management : research, policies, practice
2
Australasian marketing journal
1
Business horizons
1
Electronic commerce research
1
Essentials of Marketing
1
European Sport management quarterly : ESMQ
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
European journal of marketing : EJM
1
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1
Gabler Edition Wissenschaft / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
1
Handbook of marketing decision models
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of retail & distribution management
1
International journal of services and operations management
1
International journal of technology management : IJTM
1
JOBR-D-21-02858
1
Journal für Betriebswirtschaft : management review quarterly
1
Journal of business logistics
1
Journal of business research : JBR
1
Journal of creating value
1
Journal of modelling in management
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Journal of nonprofit & public sector marketing
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Journal of service research : JSR
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Journal of strategic marketing
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ECONIS (ZBW)
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1
Marketing and customer behaviour
Jenkins, John R. G.
-
1972
Persistent link: https://www.econbiz.de/10000666881
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2
Models of customer value
Gupta, Sunil
;
Lehmann, Donald R.
- In:
Handbook of marketing decision models
,
(pp. 255-290)
.
2008
Persistent link: https://www.econbiz.de/10003755274
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3
Service quality, profitability, and the economic worth of customers : what we know and what we need to learn
Zeithaml, Valerie A.
-
2009
Persistent link: https://www.econbiz.de/10003836352
Saved in:
4
Customer value from a customer perspective : a comprehensive review
Graf, Albert
;
Maas, Peter
-
2008
Persistent link: https://www.econbiz.de/10003903310
Saved in:
5
Integrative Geschäftsbeziehungen : neue Forschungsfragen bei zunehmender Kundenintegration
Fließ, Sabine
;
Scheutzow, Silke
- In:
Innovationen für das Industriegütermarketing : …
,
(pp. 221-248)
.
2007
Persistent link: https://www.econbiz.de/10003435677
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6
Kundenbewertung im Industriegütermarketing
Helm, Sabrina
- In:
Innovationen für das Industriegütermarketing : …
,
(pp. 273-292)
.
2007
Persistent link: https://www.econbiz.de/10003435702
Saved in:
7
Customer value management : an overview and research agenda
Verhoef, Peter C.
;
Doorn, Jenny van
;
Dorotic, Matilda
- In:
Marketing : journal of research and management
3
(
2007
)
2
,
pp. 105-120
Persistent link: https://www.econbiz.de/10003585098
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8
Customer value from a customer perspective : a comprehensive review
Graf, Albert
;
Maas, Peter
- In:
Journal für Betriebswirtschaft : management review …
58
(
2008
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10003681621
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9
Aktuelle Entwicklungen im Customer Equity Management
Fischer, Marc
;
Albers, Sönke
- In:
Vielfalt und Einheit in der Marketingwissenschaft : ein …
,
(pp. 167-186)
.
2007
Persistent link: https://www.econbiz.de/10003531948
Saved in:
10
Service experiences and dyadic value co-creation in healthcare service delivery : a CIT approach
Osei-Frimpong, Kofi
;
Wilson, Alan M.
;
Owusu-Frimpong, Nana
- In:
Journal of service theory and practice : JSTP
25
(
2015
)
4
,
pp. 443-462
Persistent link: https://www.econbiz.de/10011400718
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