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Shortening delivery times by predicting customers' online purchases : a case study in the fashion industry

Weingarten, Jennifer; Spinler, Stefan - In: Information systems management 38 (2021) 4, pp. 287-308

Persistent link: https://www.econbiz.de/10012650487

Social media user behavior analysis applied to the fashion and apparel industry in the big data era

Xue, Zhebin; Li, Qing; Zeng, Xianyi - In: Journal of retailing and consumer services 72 (2023), pp. 1-18

Persistent link: https://www.econbiz.de/10014253527

Text Mining Algorithms for Extracting Brand Knowledge : The Fashion Industry Case

Rizun, Nina; Kucharska, Wioleta - 2019

methodology which will identify principal points of customers' interactions with fashion brands using a set of Text Mining … Algorithms. The fashion industry is one of the most successful in the social media environment. Deep understanding of fashion … fashion brands in social media obtained in the course of the study …

Persistent link: https://www.econbiz.de/10014115162

Exploring brand associations : an innovative methodological approach

Camiciottoli, Belinda Crawford; Ranfagni, Silvia; … - In: European journal of marketing : EJM 48 (2014) 5/6, pp. 1092-1112

Persistent link: https://www.econbiz.de/10010388095

Mining sustainable fashion e-commerce : social media texts and consumer behaviors

Shen, Zheng - In: Electronic commerce research 23 (2023) 2, pp. 949-971

Persistent link: https://www.econbiz.de/10014252077

Helping online fashion customers help themselves : personalised recommender systems

Pereira, Artur M.; Barros Costa, Evandro de; Vieira, Thales - In: Reinventing Fashion Retailing : Digitalising, …, (pp. 17-33). 2023

Persistent link: https://www.econbiz.de/10013542055

Leveraging a luxury fashion brand through social media

Romão, Maria Teresa; Moro, Sérgio; Rita, Paulo; … - In: European research on management and business economics 25 (2019) 1, pp. 15-22

This research aims to understand how the interactions across several social networks influence the visibility of a luxury brand's most relevant social network which acts as a showcase (Instagram). A data mining approach is proposed for modeling the number of likes on Instagram using 365 posts...

Persistent link: https://www.econbiz.de/10011956812

Improved forecasting and purchasing of fashion products based on the use of big data techniques

Fallah Tehrani, Ali; Ahrens, Diane - In: Supply Management Research : aktuelle …, (pp. 293-321). 2016

Persistent link: https://www.econbiz.de/10011345711

A framework for identification of high-value customers by including social network baded variables for churn prediction using neuro-fuzzy techniques

Abbasimehr, Hossein; Setak, Mostafa; Soroor, Javad - In: International journal of production research 51 (2013) 4, pp. 1279-1294

Persistent link: https://www.econbiz.de/10009689206

Improving customer loyalty evaluation methods in the grocery retail industry : a data mining approach

Khodabandehlou, Samira; NikNafs, Ali Akbar - In: International journal of electronic customer … 10 (2016) 2/4, pp. 158-178

Persistent link: https://www.econbiz.de/10011688029

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