//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Designation of origin"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Destination branding case stud...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Designation of origin
Destination management
16
Destinationsmanagement
16
Tourism marketing
15
Tourismusmarketing
15
Brand image
12
Markenimage
12
Destination image
9
Brand management
8
Markenführung
8
Australia
7
Destination branding
7
Herkunftsbezeichnung
7
Holiday behaviour
7
Tourismus
7
Urlaubsverhalten
7
Australien
6
Tourism
6
Consumer behaviour
5
Konsumentenverhalten
5
Marketing
5
Destination marketing
4
Tourism destination
4
Tourismusregion
4
Beziehungsmarketing
3
Dubai
3
Long haul
3
Relationship marketing
3
Stopover
3
Tourism research
3
United Arab Emirates
3
Vereinigte Arabische Emirate
3
destination image
3
Consumer-based brand equity
2
Decision
2
Destination marketing organisations
2
Destination marketing organizations
2
Destination positioning
2
Entscheidung
2
France
2
more ...
less ...
Online availability
All
Undetermined
5
Type of publication
All
Article
7
Type of publication (narrower categories)
All
Article in journal
7
Aufsatz in Zeitschrift
7
Language
All
English
7
Author
All
Pike, Steven
7
Bianchi, Constanza
3
Kotsi, Filareti
3
Beatson, Amanda
1
Gentle, Jane
1
Gottlieb, Udo
1
Kelly, Louise
1
Kerr, Gayle
1
Lings, Ian
1
Patti, Charles H.
1
more ...
less ...
Published in...
All
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Tourism management : research, policies, practice
2
International marketing review
1
Journal of travel and tourism marketing
1
Tourism and hospitality research : the surrey quarterly review
1
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Consumer-based brand equity for Australia as a long-haul tourism destination in an emerging market
Pike, Steven
;
Bianchi, Constanza
;
Kerr, Gayle
;
Patti, …
- In:
International marketing review
27
(
2010
)
4
,
pp. 434-449
Persistent link: https://www.econbiz.de/10008696653
Saved in:
2
Destination brand equity for Australia : testing a model of CBBE in short-haul and long-haul markets
Pike, Steven
;
Bianchi, Constanza
- In:
Journal of hospitality & tourism research : JHTR ; the …
40
(
2016
)
1
,
pp. 114-134
Persistent link: https://www.econbiz.de/10011430471
Saved in:
3
Investigating attitudes toward three South American destinations in an emerging long haul market using a model of consumer-based brand equity (CBBE)
Bianchi, Constanza
;
Pike, Steven
;
Lings, Ian
- In:
Tourism management : research, policies, practice
42
(
2014
),
pp. 215-223
Persistent link: https://www.econbiz.de/10010355145
Saved in:
4
Destination brand positioning theme development based on consumers' personal values
Kotsi, Filareti
;
Pike, Steven
- In:
Journal of hospitality & tourism research : JHTR ; the …
45
(
2021
)
3
,
pp. 573-587
Persistent link: https://www.econbiz.de/10012483434
Saved in:
5
Consumer-based brand equity (CBBE) in the context of an international stopover destination : perceptions of Dubai in France and Australia
Kotsi, Filareti
;
Pike, Steven
;
Gottlieb, Udo
- In:
Tourism management : research, policies, practice
69
(
2018
),
pp. 297-306
Persistent link: https://www.econbiz.de/10011903498
Saved in:
6
Stopover destination image : perceptions of Dubai, United Arab Emirates, among French and Australian travellers
Pike, Steven
;
Kotsi, Filareti
- In:
Journal of travel and tourism marketing
35
(
2018
)
9
,
pp. 1160-1174
Persistent link: https://www.econbiz.de/10011942054
Saved in:
7
Tracking brand positioning for an emerging destination : 2003 to 2015
Pike, Steven
;
Gentle, Jane
;
Kelly, Louise
;
Beatson, Amanda
- In:
Tourism and hospitality research : the surrey quarterly …
18
(
2018
)
3
,
pp. 286-296
Persistent link: https://www.econbiz.de/10011884810
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->