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The impact of the destination’s online initiatives on word of mouth
Morosan, Cristian - In: Tourism analysis : an interdisciplinary tourism & … 18 (2013) 4, pp. 415-428
Persistent link: https://www.econbiz.de/10010206949
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The role of social networks for decision-making about tourism destinations
Vieira, Bruno Miguel; Borges, Ana Pinto; Vieira, Elvira … - In: International journal of internet marketing and … 18 (2023) 1, pp. 1-27
Persistent link: https://www.econbiz.de/10014318239
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Location-based social network data for tourism destinations
Vassakis, Konstantinos; Petrakēs, Emmanuēl; … - In: Big data and innovation in tourism, travel, and …, (pp. 105-114). 2019
Persistent link: https://www.econbiz.de/10012005226
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Digital destination branding : a framework to define and assess European DMOs practices
Confetto, Maria Giovanna; Conte, Francesca; Palazzo, Maria - In: Journal of destination marketing & management 30 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10014458593
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Influence of social media on motivations for visiting a destination and image formation
Llodrá-Riera, Isabel; Jiménez-Zarco, Ana Isabel; … - In: International journal of technology marketing : IJTMkt 10 (2015) 4, pp. 413-430
Persistent link: https://www.econbiz.de/10011478556
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Evolution of social media and consumer behaviour changes in tourism destination promotion
Lo Presti, Olga; Raj, Razaq - In: International journal of business and globalisation : IJBG 12 (2014) 3, pp. 358-368
Persistent link: https://www.econbiz.de/10010393809
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How do destination management organization-led postings facilitate word-of-mouth communications in online tourist communities? : a content analysis of China's 5A-class tourist reso...
Niu, Yongge; Wang, Cheng Lu; Yin, Shimin; Niu, Yixuan - In: Journal of travel and tourism marketing 33 (2016) 7/9, pp. 929-948
Persistent link: https://www.econbiz.de/10011627330
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#Visitspain : breaking down affective and cognitive attributes in the social media construction of the tourist destination image
Garay Tamajón, Luis Alfonso - In: Tourism management perspectives : TMP 32 (2019), pp. 1-11
Persistent link: https://www.econbiz.de/10012128963
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DMO online platforms : image and intention to visit
Molinillo, Sebastian; Liébana-Cabanillas, Francisco; … - In: Tourism management : research, policies, practice 65 (2018), pp. 116-130
Persistent link: https://www.econbiz.de/10011775100
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Utilitarian and hedonic values of eWOM media and online booking decisions for tourist destinations in India
Tariyal, Amit; Bisht, Swati; Rana, Vinay; Roy, Santanu; … - In: Journal of open innovation : technology, market, and … 8 (2022) 3, pp. 1-17
In this contemporary world, electronic word of mouth (eWOM) platforms (or media) have become a prerequisite information source for online surfers, especially when planning excursions. However, tourists refer to the reviews of these platforms based on utilitarian and hedonic aspects. The...
Persistent link: https://www.econbiz.de/10013368917