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~subject:"Digital platform"
~subject:"Germany"
~subject:"Konsumentenverhalten"
~subject:"Pricing strategy"
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Digital platform
Germany
Konsumentenverhalten
Pricing strategy
Marketing
31,412
Electronic Commerce
23,866
Internet
21,819
E-commerce
20,941
Consumer behaviour
6,796
Theorie
6,161
Theory
6,097
Online-Handel
5,690
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5,687
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5,467
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4,038
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3,813
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3,444
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3,202
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3,193
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3,145
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3,061
Social web
3,055
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2,869
Beziehungsmarketing
2,807
marketing
2,595
Informationstechnik
2,523
Information technology
2,414
Digitalisierung
2,367
Pricing
2,230
pricing
2,230
Digitization
2,137
Preismanagement
2,067
Einzelhandel
1,786
Strategisches Management
1,781
Innovation
1,763
Digitale Plattform
1,694
Management
1,665
Retail trade
1,661
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Meffert, Heribert
49
Bauer, Hans H.
43
Fritz, Wolfgang
35
Bruhn, Manfred
34
Wiedmann, Klaus-Peter
34
Heinemann, Gerrit
27
Hudetz, Kai
25
Kaiser, Ulrich
25
Pepels, Werner
23
Homburg, Christian
22
Kollmann, Tobias
21
Ahlert, Dieter
20
Taleizadeh, Ata Allah
20
Chen, Jing
19
Hinterhuber, Andreas
19
Kuß, Alfred
19
Haucap, Justus
18
Kirchgeorg, Manfred
18
Spann, Martin
18
Liozu, Stephan
17
Wirtz, Bernd W.
17
Zerres, Michael P.
17
Cheng, T. C. E.
16
Jullien, Bruno
16
Kreutzer, Ralf T.
16
Baal, Sebastian van
15
Diller, Hermann
15
Falck, Oliver
15
Dwivedi, Yogesh Kumar
14
Fantapié Altobelli, Claudia
14
Hackl, Franz
14
Huber, Frank
14
Picot, Arnold
14
Skiera, Bernd
14
Zerres, Christopher
14
Guo, Xiaolong
13
Kenning, Peter
13
Kleinaltenkamp, Michael
13
Lammenett, Erwin
13
Martens, Bertin
13
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Springer Fachmedien Wiesbaden
60
National Bureau of Economic Research
33
American Marketing Association
23
Nomos Verlagsgesellschaft
20
Fördergesellschaft Marketing an der Universität Augsburg
13
Verlag Dr. Kovač
13
Deutsche Bank <Frankfurt am Main> / Research
12
Duncker & Humblot
11
Springer-Verlag GmbH
11
IGI Global
10
GATE Germany, Konsortium Internationales Hochschulmarketing
9
Books on Demand GmbH <Norderstedt>
8
Edward Elgar Publishing
8
Technische Universität Braunschweig
8
Deutschland / Bundesministerium für Wirtschaft und Energie
7
Friedrich-Schiller-Universität Jena
7
RWI - Leibniz-Institut für Wirtschaftsforschung
7
Deutschland / Bundesministerium für Wirtschaft und Technologie
6
Institut der Deutschen Wirtschaft Köln Consult
6
Peter Lang GmbH
6
RWTH Aachen
6
Arthur D. Little International Inc. <Wiesbaden>
5
Axel-Springer-Verlag / Marketing Anzeigen
5
Campus Verlag
5
Competence Center E-Commerce <Bochum>
5
Deutsches Institut für Urbanistik
5
Gesellschaft für Konsum-, Markt- und Absatzforschung
5
Haufe-Lexware GmbH & Co. KG
5
Information Resources Management Association
5
OECD
5
Thüringen / Landesregierung
5
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
5
Bund-Verlag
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Deutsche Verkehrswissenschaftliche Gesellschaft
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Eric Cuvillier <Firma>
4
Friedrich-Ebert-Stiftung
4
Inter-American Development Bank
4
Julius-Maximilians-Universität Würzburg
4
Monopolkommission
4
Universität Hamburg
4
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Journal of retailing and consumer services
204
SpringerLink / Bücher
177
Journal of business research : JBR
160
European journal of operational research : EJOR
135
Management science : journal of the Institute for Operations Research and the Management Sciences
120
International journal of production economics
117
Electronic commerce research
81
Journal of revenue and pricing management
74
Gabler Edition Wissenschaft
70
Information systems research : ISR
69
Journal of internet commerce
66
Europäische Hochschulschriften / 5
62
Springer eBook Collection / Business and Economics
60
International journal of production research
58
International journal of electronic marketing and retailing : IJEMR
57
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
57
International journal of business information systems : IJBIS
50
Journal of management information systems : JMIS
50
Journal of retailing
50
Transportation research / E : an international journal
48
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
47
Springer eBook Collection
47
Lehrbuch
46
International journal of internet marketing and advertising : IJIMA
45
Manufacturing & service operations management : M & SOM
45
International journal of hospitality management
42
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
42
International journal of e-business research : an official publication of the Information Resources Management Association
40
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
38
Omega : the international journal of management science
38
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
36
Operations research
36
Asia Pacific journal of marketing and logistics
34
Electronic markets : EM ; the international journal of electronic commerce and business media
34
International journal of industrial organization
34
CESifo working papers
33
Cogent business & management
33
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
33
NBER working paper series
33
Psychology & marketing
33
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Source
All
ECONIS (ZBW)
13,615
Other ZBW resources
49
RePEc
30
EconStor
20
USB Cologne (EcoSocSci)
4
BASE
3
OLC EcoSci
3
USB Cologne (business full texts)
2
ArchiDok
1
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1
Optimal
pricing
strategies : how nonlinear programming enables optimal
pricing
in digital environment
Stepanchuk, Tanja
-
2010
Persistent link: https://www.econbiz.de/10003934870
Saved in:
2
On optimal auctions for mixing exclusive and shared matching in platforms
Bhargava, Hemant K.
;
Csapó, Gergely
;
Müller, Rudolf
- In:
Management science : journal of the Institute for …
66
(
2020
)
6
,
pp. 2653-2676
Persistent link: https://www.econbiz.de/10012254439
Saved in:
3
Cultural issues in website design : a European perspective on electronic commerce
Asimionoaei, Claudia
- In:
CES working papers
1
(
2009
)
1
,
pp. 17-22
that arises at this stage of development of global trade on the
Internet
is if companies understand the importance of …
Persistent link: https://www.econbiz.de/10011991950
Saved in:
4
Wettbewerbsvorteile durch Online-
Marketing
: die strategischen Perspektiven elektronischer Märkte ; mit 6 Tabellen
Link, Jörg
(
ed.
);
Tiedtke, Daniela
(
contributor
)
-
1998
Persistent link: https://www.econbiz.de/10000669808
Saved in:
5
Fachverlage und
Internet
: eine Betrachtung potentieller Auswirkungen des
Internet
auf absatzmarktorientierte Betätigungen von Fachverlagen unter besonderer Berücksichtigung empiri...
Schlame, Christian
-
2008
Persistent link: https://www.econbiz.de/10003777914
Saved in:
6
Die Verminderung von asymmetrisch verteilten Informationen im Electronic Commerce : eine Untersuchung des Electronic Commerce unter Berücksichtigung des institutionenökonomischen A...
Müller, Markus
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003339069
Saved in:
7
Das
Internet
der Dienste : neue Wege durch Service-basierte E-Business-Anwendungen in
Marketing
und Vertrieb ; Anwenderforum Stuttgarter E-Business-Tage 2009, 03. November 2009, In...
Spath, Dieter
(
ed.
)
-
2009
Persistent link: https://www.econbiz.de/10008778881
Saved in:
8
Impact of e-commerce on consumers and small firms
Zappalà, Salvatore
(
contributor
);
Gray, Colin
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003301619
Saved in:
9
Market signals : web site investment and physicl store existence
Wang, Xuehua
;
Chow, Wing Chi
;
Yang, Zhilin
;
Lai, …
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
1
,
pp. 94-113
Persistent link: https://www.econbiz.de/10010247515
Saved in:
10
Using values to segment virtual consumers on social networking sites
Madi, Aziz
- In:
Marketing intelligence & planning
34
(
2016
)
5
,
pp. 623-645
Persistent link: https://www.econbiz.de/10011534900
Saved in:
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