//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Einzelhandel"
~subject:"Jugendliche"
~subject:"Markenführung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Einzelhandel
Jugendliche
Markenführung
Konsumentenverhalten
78,391
Consumer behaviour
77,961
Theorie
9,778
Theory
9,592
Brand management
9,270
Markenartikel
9,054
Youth
8,969
Beziehungsmarketing
8,849
Relationship marketing
8,836
Brand
7,960
Markenimage
7,183
Brand image
7,134
USA
6,210
United States
5,805
Deutschland
5,513
Online-Handel
5,406
Online retailing
5,393
Kundenzufriedenheit
5,372
Customer satisfaction
5,369
Social Web
4,781
Social web
4,777
Germany
4,561
Online-Marketing
4,455
Internet marketing
4,429
Dienstleistungsqualität
4,270
Service quality
4,268
Retail trade
4,228
Werbewirkung
3,705
Advertising effects
3,657
Verbraucherverhalten
3,567
Electronic Commerce
3,533
Experiment
3,478
E-commerce
3,420
Werbung
3,185
Emotion
3,146
Advertising
3,061
Preismanagement
2,925
more ...
less ...
Online availability
All
Undetermined
7,755
Free
5,738
Type of publication
All
Article
13,771
Book / Working Paper
8,019
Journal
54
Type of publication (narrower categories)
All
Article in journal
12,413
Aufsatz in Zeitschrift
12,413
Graue Literatur
2,394
Non-commercial literature
2,394
Working Paper
1,859
Arbeitspapier
1,713
Aufsatz im Buch
1,244
Book section
1,244
Hochschulschrift
463
Thesis
342
Collection of articles of several authors
339
Sammelwerk
339
Amtsdruckschrift
250
Government document
250
Aufsatzsammlung
185
Conference paper
143
Konferenzbeitrag
143
Konferenzschrift
115
Case study
84
Fallstudie
84
Reprint
70
Statistik
67
Conference proceedings
66
Bibliografie enthalten
58
Bibliography included
58
Statistics
53
Research Report
48
Collection of articles written by one author
35
Sammlung
35
Article
28
Amtliche Publikation
27
Handbook
24
Handbuch
24
Lehrbuch
20
Ratgeber
18
Advisory report
16
Gutachten
16
Textbook
16
Guidebook
15
Bibliografie
14
more ...
less ...
Language
All
English
20,021
German
1,376
French
121
Spanish
84
Undetermined
53
Russian
43
Swedish
41
Polish
31
Italian
22
Danish
20
Hungarian
16
Norwegian
16
Portuguese
16
Finnish
7
Croatian
7
Dutch
5
Romanian
4
Czech
3
Bulgarian
2
Slovak
2
Arabic
1
Hindi
1
Indonesian
1
Lithuanian
1
Slovenian
1
Serbian
1
Turkish
1
Chinese
1
more ...
less ...
Author
All
Grossman, Michael
68
Chaloupka, Frank J.
48
Tekin, Erdal
46
Sabia, Joseph J.
43
Salvanes, Kjell G.
42
Sutter, Matthias
41
Phau, Ian
40
Levine, Phillip B.
39
Loureiro, Sandra Maria Correia
39
Kaestner, Robert
38
Melewar, T. C.
36
Cobb-Clark, Deborah A.
34
Keller, Kevin Lane
34
Anderson, D. Mark
33
Markowitz, Sara
33
Bang, Nguyen
31
Devereux, Paul J.
31
Grewal, Dhruv
29
Han, Heesup
29
Ko, Eunju
29
Rees, Daniel I.
29
Burmann, Christoph
28
Baird, Sarah
26
Chan, Kara
26
Baumgarth, Carsten
25
Black, Sandra E.
25
Fletcher, Jason
25
Glätzle-Rützler, Daniela
25
Sarkar, Abhigyan
25
Swoboda, Bernhard
25
Tauras, John A.
25
De Chernatony, Leslie
24
Gruber, Jonathan
24
Khare, Arpita
24
Riphahn, Regina T.
24
Dave, Dhaval
23
Gázquez-Abad, Juan Carlos
23
Pantano, Eleonora
23
Japutra, Arnold
22
Rajagopal
22
more ...
less ...
Institution
All
National Bureau of Economic Research
252
OECD
55
Springer Fachmedien Wiesbaden
31
World Bank
24
World Bank Group
20
Institut für Arbeitsmarkt- und Berufsforschung (IAB)
13
Deutsches Institut für Wirtschaftsforschung / Projektgruppe Das Sozio-Ökonomische Panel
11
Europäische Kommission
11
Nordic Council of Ministers
11
European Centre for the Development of Vocational Training
10
Bertelsmann Stiftung
8
Forschungsinstitut zur Zukunft der Arbeit
8
Information Resources Management Association
8
UNICEF
8
Vereinte Nationen / Department of Economic and Social Affairs
8
Weltbank
8
Europäische Kommission / Generaldirektion Bildung und Kultur
7
NetLibrary, Inc
7
SOEP-IS Group
7
Ungarn / Központi Statisztikai Hivatal
7
Vereinte Nationen / Population Fund
7
European Foundation for the Improvement of Living and Working Conditions
6
Gesellschaft zur Erforschung des Markenwesens
6
Bundesinstitut für Berufsbildung
5
Europäische Kommission / Gemeinsame Forschungsstelle
5
IGI Global
5
USA / Congress / House of Representatives / Select Committee on Children, Youth, and Families
5
Vereinte Nationen / Economic Commission for Latin America and the Caribbean
5
American Marketing Association
4
Books on Demand GmbH <Norderstedt>
4
Deutschland / Bundesministerium für Bildung und Forschung
4
Europäische Kommission / Statistisches Amt
4
Haufe-Lexware GmbH & Co. KG
4
Institut national de la statistique et des études économiques <Frankreich>
4
Konrad-Adenauer-Stiftung / Auslandsbüro Japan
4
Konrad-Adenauer-Stiftung / Regionalprogramm Soziale Ordnungspolitik in Asien
4
Population Council / Policy Research Division
4
Schweden / Statistiska Centralbyrån
4
United Nations
4
Vereinte Nationen / Department of International Economic and Social Affairs
4
more ...
less ...
Published in...
All
Journal of retailing and consumer services
688
Journal of business research : JBR
566
The journal of brand management : an international journal
348
The journal of product & brand management
318
Discussion paper series / IZA
268
NBER working paper series
250
NBER Working Paper
219
Working paper / National Bureau of Economic Research, Inc.
209
IZA Discussion Paper
193
Young consumers : insight and ideas for responsible marketers
176
Psychology & marketing
149
International journal of retail & distribution management
148
Journal of retailing
148
European journal of marketing : EJM
124
The international review of retail, distribution and consumer research
117
International journal of consumer studies
115
Asia Pacific journal of marketing and logistics
111
Journal of fashion marketing and management
101
Journal of marketing communications
94
Marketing intelligence & planning
94
SpringerLink / Bücher
91
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
86
International journal of hospitality management
81
Journal of international consumer marketing
81
International journal of retail and distribution management
80
The journal of consumer marketing
77
Journal of marketing management : MM
76
Journal of vocational behavior
76
Journal of marketing
74
Journal of health economics
73
Journal of the Academy of Marketing Science
73
IZA Discussion Papers
70
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
67
Journal of strategic marketing
67
Journal of promotion management : innovations in planning and applied research
66
Cogent business & management
63
International journal of advertising : the review of marketing communications
61
Marketing letters : a journal of research in marketing
61
Journal of promotion management : JPM
59
International journal of internet marketing and advertising : IJIMA
58
more ...
less ...
Source
All
ECONIS (ZBW)
21,492
EconStor
223
RePEc
87
USB Cologne (EcoSocSci)
28
OLC EcoSci
7
ArchiDok
5
BASE
2
more ...
less ...
Showing
1
-
10
of
21,844
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Luxury
brand
purchases and the extended self : a cross-cultural comparison of young female consumers in Taiwan and the UK
Wu, Meng-Shan
;
Chen, Cheng-Hao Steve
;
Bang, Nguyen
- In:
Asia-Pacific journal of business administration
7
(
2015
)
3
,
pp. 153-173
Persistent link: https://www.econbiz.de/10011471540
Saved in:
2
Validating
fashion
brand
centrality scale amongst young adults
Sarkar, Abhigyan
;
Sarkar, Juhi Gahlot
- In:
Journal of fashion marketing and management
21
(
2017
)
1
,
pp. 133-156
Persistent link: https://www.econbiz.de/10011703074
Saved in:
3
Are young adult Chinese status and
fashion
clothing
brand
conscious?
O'Cass, Aron
;
Siahtiri, Vida
- In:
Journal of fashion marketing and management
18
(
2014
)
3
,
pp. 284-300
Persistent link: https://www.econbiz.de/10010392841
Saved in:
4
Young New Zealand shoppers'
brand
perceptions and ethnocentricity
Shergill, Gurvinder S.
;
Rosmala, Yuli
;
Parsons, Andrew G.
- In:
International journal of retail & distribution management
38
(
2010
)
8
,
pp. 613-624
Persistent link: https://www.econbiz.de/10008651873
Saved in:
5
Do consumers perceive differences between a US global
brand
and domestic
brand
? : a consumer-based
brand
equity analysis in Indian teenage apparel market
Dash, Satya Bhushan
;
Kumar, Ravi Shekhar
- In:
Brand research : [an outcome of the second …
,
(pp. 124-140)
.
2009
Persistent link: https://www.econbiz.de/10009623338
Saved in:
6
Fashion
value brands : the relationship between identity and image
Ross, Jill
;
Harradine, Rod
- In:
Journal of fashion marketing and management
15
(
2011
)
3
,
pp. 306-325
Persistent link: https://www.econbiz.de/10009268722
Saved in:
7
Can Islam and status consumption live together in the house of
fashion
clothing?
O’Cass, Aron
;
Lee, Wai Jin
;
Siahtiri, Vida
- In:
Journal of fashion marketing and management
17
(
2013
)
4
,
pp. 440-459
Persistent link: https://www.econbiz.de/10010198000
Saved in:
8
In search of status through brands from Western and Asian origins : examining the changing face of
fashion
clothing consumption in Chinese young adults
O'Cass, Aron
;
Siahtiri, Vida
- In:
Journal of retailing and consumer services
20
(
2013
)
6
,
pp. 505-515
Persistent link: https://www.econbiz.de/10010128319
Saved in:
9
Country of origin association in retail and wholesale branding
Rashid, Arooj
;
Barnes, Liz
- In:
Country of origin effect : looking back and moving forward
,
(pp. 20-39)
.
2019
Persistent link: https://www.econbiz.de/10012008489
Saved in:
10
Country of origin association in retail and wholesale branding
Rashid, Arooj
;
Barnes, Liz
- In:
Journal of promotion management : JPM
24
(
2018
)
3
,
pp. 312-331
Persistent link: https://www.econbiz.de/10011875418
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->