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~subject:"Electronic Commerce"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Hochschulschrift"
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Electronic Commerce
Konsumentenverhalten
51,017
Consumer behaviour
51,014
Relationship marketing
16,085
Beziehungsmarketing
16,081
Social web
11,843
Social Web
11,842
Markenführung
10,608
Brand management
10,586
Markenimage
8,170
Brand image
8,116
Online-Marketing
7,739
Internet marketing
7,692
Customer satisfaction
6,474
Kundenzufriedenheit
6,473
Theory
5,758
Theorie
5,754
Dienstleistungsqualität
5,166
Service quality
5,166
Online retailing
4,868
Online-Handel
4,868
USA
4,360
United States
4,352
Brand
4,290
Markenartikel
4,217
E-commerce
3,963
Werbewirkung
3,718
Advertising effects
3,702
Einzelhandel
3,528
Retail trade
3,497
Viral marketing
3,222
Virales Marketing
3,222
Marketingmanagement
3,171
Marketing management
3,157
Deutschland
3,084
Emotion
3,010
Germany
3,008
Advertising
2,855
Werbung
2,838
Vertrauen
2,647
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Undetermined
2,005
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468
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Article
3,744
Book / Working Paper
283
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Aufsatz in Zeitschrift
Hochschulschrift
Article in journal
3,772
Aufsatz im Buch
536
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536
Graue Literatur
394
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394
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274
Working Paper
274
Thesis
184
Collection of articles of several authors
156
Sammelwerk
156
Aufsatzsammlung
116
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65
Konferenzbeitrag
65
Ratgeber
54
Case study
53
Fallstudie
53
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52
Lehrbuch
49
Konferenzschrift
45
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37
Conference proceedings
25
Amtsdruckschrift
21
Government document
21
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20
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20
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19
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19
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19
Bibliografie enthalten
15
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15
Collection of articles written by one author
11
Sammlung
11
Reprint
10
Bibliografie
9
Bibliographie
5
Elektronischer Datenträger
5
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4
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4
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English
3,773
German
248
French
6
Romanian
1
Russian
1
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1
Spanish
1
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1
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Benbasat, Izak
10
Dwivedi, Yogesh Kumar
10
Law, Chun Hung Roberts
10
Schumann, Jan Hendrik
9
Akram, Umair
8
Ghose, Anindya
8
Schramm-Klein, Hanna
8
Wirtz, Bernd W.
8
Ahuja, Vandana
7
Fedoseeva, Svetlana
7
Guo, Xiaolong
7
Kumar, Anil
7
Qiu, Liangfei
7
Shang, Jennifer
7
Walsh, Gianfranco
7
Bauer, Hans H.
6
Benlian, Alexander
6
Chen, Jianqing
6
Cheng, T. C. E.
6
Duarte, Paulo
6
Hjort, Klas
6
Khare, Arpita
6
Li, Gang
6
Li, Minqiang
6
Lobel Trong Thuy Tran
6
Mou, Jian
6
Pavlou, Paul A.
6
Smith, Alan D.
6
Tan, Yong
6
Wagner, Gerhard
6
Brengman, Malaika
5
Broeder, Peter
5
Dash, Manoj Kumar
5
Escobar-Rodríguez, Tomás
5
Frasquet Deltoro, Marta
5
Hajli, Nick
5
Hellström, Daniel
5
Hinz, Oliver
5
Hosanagar, Kartik
5
Hwang, Yujong
5
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RWTH Aachen
4
Springer Fachmedien Wiesbaden
4
Verlag Dr. Kovač
2
Carl Heymanns Verlag
1
Duncker & Humblot
1
Forschungsgruppe Konsum und Verhalten
1
Fritz Knapp Verlag
1
Julius-Maximilians-Universität Würzburg
1
Ludwig-Maximilians-Universität München
1
Nomos Verlagsgesellschaft
1
Philipps-Universität Marburg
1
Steinbeis, School of International Business and Entrepreneurship
1
Steinbeis-Hochschule Berlin
1
Steinbeis-Stiftung für Wirtschaftsförderung
1
Technische Universität Dresden
1
Universität Kassel / Fachbereich Wirtschaftswissenschaften
1
Universität Mannheim
1
Universität Siegen
1
Universität St. Gallen
1
Verlag Werner Hülsbusch
1
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Published in...
All
Journal of retailing and consumer services
168
Journal of business research : JBR
93
Electronic commerce research
77
Journal of internet commerce
63
International journal of electronic marketing and retailing : IJEMR
60
Information systems research : ISR
54
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
49
International journal of business information systems : IJBIS
49
International journal of e-business research : an official publication of the Information Resources Management Association
48
International journal of electronic customer relationship management : IJECRM
45
International journal of internet marketing and advertising : IJIMA
45
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
43
Journal of management information systems : JMIS
42
Industrial marketing management : the international journal for industrial and high-tech firms
39
Journal of electronic commerce research : JECR
39
Management science : journal of the Institute for Operations Research and the Management Sciences
39
Electronic commerce research and applications
35
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
35
International journal of electronic business
33
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
33
International journal of electronic commerce : IJEC
32
Journal of retailing
32
Technological forecasting & social change : an international journal
30
Electronic markets : the international journal on networked business
28
Information systems and e-business management : ISeB
28
Asia Pacific journal of marketing and logistics
26
Cogent business & management
25
Electronic markets : EM ; the international journal of electronic commerce and business media
25
International journal of hospitality management
25
International journal of retail & distribution management
25
The international review of retail, distribution and consumer research
24
Journal of open innovation : technology, market, and complexity
23
Journal of travel and tourism marketing
22
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
21
Journal of fashion marketing and management
20
Psychology & marketing
20
The service industries journal
20
European journal of operational research : EJOR
19
International journal of consumer studies
19
Journal of the Academy of Marketing Science
19
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ECONIS (ZBW)
4,027
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1
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date (oldest first)
1
Online trust-building mechanisms for existing brands : the moderating role of the e-business platform certification system
Ke, Dan
;
Chen, Anran
;
Su, Chenting
- In:
Electronic commerce research
16
(
2016
)
2
,
pp. 189-216
Persistent link: https://www.econbiz.de/10011527509
Saved in:
2
Timeliness, transparency, and trust : a framework for managing online customer complaints
Stevens, Jennifer L.
;
Spaid, Brian I.
;
Breazeale, Michael
; …
- In:
Business horizons
61
(
2018
)
3
,
pp. 375-384
Persistent link: https://www.econbiz.de/10011866294
Saved in:
3
Brand presence in digital space
Rowley, Jennifer
;
Edmundson-Bird, David
- In:
Journal of electronic commerce in organizations : the …
11
(
2013
)
1
,
pp. 63-78
Persistent link: https://www.econbiz.de/10009792126
Saved in:
4
The impact of digital social responsibility on customer trust and brand equity : an evidence from social commerce in Thailand
Puwirat, W.
;
Suchart Tripopsakul
- In:
European research studies
22
(
2019
)
2
,
pp. 181-198
Persistent link: https://www.econbiz.de/10012285941
Saved in:
5
How online trust and online brand equity translate online- and omni-channel-specific instruments into repurchase intentions
Swoboda, Bernhard
;
Winters, Amelie
;
Fränzel, Nils
- In:
Marketing : ZFP ; journal of research and management
43
(
2021
)
1/2
,
pp. 37-53
Persistent link: https://www.econbiz.de/10012600955
Saved in:
6
Framework for success of online brand management : a systematic literature review
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
- In:
World review of entrepreneurship, management and …
12
(
2016
)
2/3
,
pp. 300-317
Persistent link: https://www.econbiz.de/10011573434
Saved in:
7
Social media marketing in the digital age : empower consumers to win big?
Moedeen, Sajjaad
;
Eugene Cheng-xi Aw
;
Alryalat, …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 66-84
Persistent link: https://www.econbiz.de/10014486662
Saved in:
8
Fostering online relationships with brands through websites and social media brand pages
Pinto, Luisa
;
Loureiro, Sandra Maria Correia
;
Rita, Paulo
; …
- In:
Journal of promotion management : innovations in …
25
(
2019
)
3
,
pp. 379-393
Persistent link: https://www.econbiz.de/10012179032
Saved in:
9
Web atmospheric qualities in luxury fashion brand web sites
Kim, Hyeonsoo
;
Choi, Yun Jung
;
Lee, Yuri
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 384-401
Persistent link: https://www.econbiz.de/10011502875
Saved in:
10
A framework to attain brand promise in an online setting
Alwi, Sharifah
;
Ismail, Shahril Azwan
- In:
Marketing intelligence & planning
31
(
2013
)
5
,
pp. 557-578
Persistent link: https://www.econbiz.de/10010127905
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