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~subject:"Electronic Commerce"
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Investitionsgütermarketing
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Electronic Commerce
Marketing
18,885
Marketingmanagement
3,764
Marketing management
3,596
B-to-B-Marketing
3,528
Business-to-business marketing
3,527
Theorie
2,738
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2,731
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2,545
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2,054
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1,724
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1,588
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850
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705
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678
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670
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661
Absatz
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630
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Lammenett, Erwin
20
Kreutzer, Ralf T.
8
Krishnamurthy, Sandeep
8
Albers, Sönke
6
Heinemann, Gerrit
6
Land, Karl-Heinz
6
Kollmann, Tobias
5
Anderson, Chris
4
Dennis, Charles
4
Kowalkowski, Christian
4
Latcovich, Simon
4
Schögel, Marcus
4
Swani, Kunal
4
Alt, Rainer
3
Bauer, Hans H.
3
Chaffey, Dave
3
Corsaro, Daniela
3
Dash, Satyabhusan
3
Fritz, Wolfgang
3
Galvin, Eamonn
3
Gopal, Anandasivam
3
Harris, Lisa
3
Hermanns, Arnold
3
Koch, Stefan
3
Möhlenbruch, Dirk
3
O'Connor, John
3
Rana, Nripendra P.
3
Sezgin, Erkan
3
Wang, Shan
3
Wilke, Alexandra
3
Woźniak-Cichuta, Monika
3
Zimmermann, Hans-Dieter
3
Ace, Cathy
2
Agnihotri, Raj
2
Ahlert, Dieter
2
Aklouf, Youcef
2
Archer, Norman P.
2
Arikan, Akin
2
Bagusat, Ariane
2
Birkhofer, Ben
2
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Springer Fachmedien Wiesbaden
7
IGI Global
4
American Marketing Association
2
De Gruyter Oldenbourg
2
European Communication Council
2
Springer Gabler <Firma>
2
Conference on E-Commerce, E-Business, E-Government <5, 2005, Posen>
1
ENTER <22., 2015, Lugano>
1
Ecole Nationale Supérieure des Télécommunications de Bretagne <Brest, Finistère>
1
European Marketing Academy
1
European Travel Commission
1
Fachhochschul-Studiengänge Betriebs- und Forschungseinrichtungen <Wien>
1
Fachhochschule Gelsenkirchen / Center of Automotive Research
1
Fraunhofer-Institut für Arbeitswirtschaft und Organisation
1
Handelshochschule Leipzig
1
ICES <Univerzitet u Sarajevu, Ekonomski Fakultet> <2006, Sarajevo>
1
Institut für Medienentwicklung und Kommunikation <Frankfurt, Main>
1
International Conference on Information and Communication Technologies in Travel and Tourism <16, 2009, Amsterdam>
1
Internationale Vereinigung Wissenschaftlicher Tourismusexperten
1
Münsteraner Führungsgespräch <36, 1999, Münster (Westf)>
1
Rheinwerk Verlag
1
Springer International Publishing
1
Stuttgarter E-Business-Tage <2009, Stuttgart>
1
Svenska Handelshögskolan <Helsinki>
1
Universität St. Gallen / Institut für Marketing und Handel
1
Université Paris 1 Panthéon-Sorbonne
1
Univerzitet u Sarajevu / Ekonomski Fakultet
1
VNR Verlag für die Deutsche Wirtschaft AG
1
Wiley-VCH
1
Winter Educators' Conference <2002, Austin, Tex.>
1
World Tourism Organization
1
marketing-Börse GmbH
1
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Industrial marketing management : the international journal for industrial and high-tech firms
63
The journal of business & industrial marketing
30
SpringerLink / Bücher
21
Journal of business research : JBR
15
Journal of business-to-business marketing
7
Electronic markets : the international journal on networked business
6
Springer eBook Collection
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
5
International journal of e-business research : an official publication of the Information Resources Management Association
5
Journal of operations management
4
Marketing intelligence & planning
4
Springer eBook Collection / Business and Economics
4
EBSCOhost eBook Collection
3
Gabler Edition Wissenschaft
3
International journal of networking and virtual organisations : IJNVO
3
International journal of technology marketing : IJTMkt
3
Journal of customer behaviour
3
Journal of global information management : an official publication of the Information Resources Management Association
3
Management information systems : mis quarterly
3
Marketing Weiterdenken : Zukunftspfade für eine marktorientierte Unternehmensführung : Herrn Prof. Dr. Dr. h.c. mult. Heribert Meffert zum 80. Geburtstag
3
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
3
essentials
3
Betriebswirtschaftliche Aspekte lose gekoppelter Systeme und Electronic Business
2
Digital marketing : global strategies from the world's leading experts
2
Electronic markets : EM ; the international journal of electronic commerce and business media
2
Essentials
2
Forum Marketing
2
Informationsmanagement in Agrar- und Ernährungswirtschaft : Bericht
2
International journal of electronic business
2
International journal of electronic commerce : IJEC
2
International journal of operations and quantitative management : IJOQM
2
Journal of internet commerce
2
Journal of marketing management : MM
2
Journal of personal selling & sales management : JPSSM
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of the Academy of Marketing Science
2
Kohlhammer Edition Marketing
2
Managing the Asian Century
2
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
2
Marketing science
2
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Source
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ECONIS (ZBW)
662
USB Cologne (EcoSocSci)
51
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1
Business to business digital content marketing : marketers' perceptions of best practice
Holliman, Geraint
;
Rowley, Jennifer
- In:
Journal of research in interactive marketing : …
8
(
2014
)
4
,
pp. 269-293
Persistent link: https://www.econbiz.de/10010433948
Saved in:
2
"Old boys' club" : barriers to digital marketing in small B2B firms
Setkute, Justina
;
Dibb, Sally
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 266-279
Persistent link: https://www.econbiz.de/10013259081
Saved in:
3
Redefining B2B relationship marketing : insight form postmodern Alibaba
Cockayne, David
- In:
Journal of customer behaviour
15
(
2016
)
1
,
pp. 49-66
Persistent link: https://www.econbiz.de/10011655455
Saved in:
4
An investigation on incentive strategies in community building in business-to-business electronic markets
Li, Xiaoling
;
Li, Xinjian
;
Wang, Rui
- In:
Journal of business-to-business marketing
25
(
2018
)
4
,
pp. 261-272
Persistent link: https://www.econbiz.de/10011956310
Saved in:
5
Computergestützter Vertrieb von Investitionsgütern : Analyse - Gestaltungsempfehlungen - Perspektiven
Flory, Markus
-
1995
Persistent link: https://www.econbiz.de/10000549384
Saved in:
6
Adopting organizational virtualization in B2B firms : an empirical study in Singapore
Liu, Chunhui
;
Sia, Choon Ling
;
Wei, Kwok Kee
- In:
Information & management : the internat. journal of …
45
(
2008
)
7
,
pp. 429-437
Persistent link: https://www.econbiz.de/10003777687
Saved in:
7
Three essays on marketing strategies in e-commerce and business-to-business service industries
Strauss, Steven Simon
-
2002
Persistent link: https://www.econbiz.de/10003780517
Saved in:
8
B2B e-commerce and relationship marketing
Sengupta, Anand
;
Tripathi, Prashant
- In:
E-commerce and marketing
,
(pp. 1-8)
.
2008
Persistent link: https://www.econbiz.de/10003810122
Saved in:
9
Brand positioning in the B2B online environment : a case from the UK print industry
Virtsonis, Nicolas
;
Harridge-March, Sally
- In:
The journal of brand management : an international journal
16
(
2008/09
)
8
,
pp. 556-570
Persistent link: https://www.econbiz.de/10003881161
Saved in:
10
Extending TAM and IDT to predict the adoption of the Internet for B-to-B marketing activities: an empirical study of UK companies
Eid, Riyad
- In:
International journal of e-business research : an …
5
(
2009
)
4
,
pp. 68-85
Persistent link: https://www.econbiz.de/10003891599
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