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Predictive performance of customer lifetime value models in e-commerce and the use of non-financial data

Jasek, Pavel; Vrana, Lenka; Sperkova, Lucie; Smutny, Zdenek - In: Prague economic papers : a bimonthly journal of … 28 (2019) 6, pp. 648-669

Persistent link: https://www.econbiz.de/10012158799

Nonmonetary customer value contributions in free e-services

Anderl, Eva; März, Armin; Schumann, Jan Hendrik - In: Journal of strategic marketing 24 (2016) 3/4, pp. 175-189

Persistent link: https://www.econbiz.de/10011591899

A model of market positioning based on value creation and service quality in the lodging industry : an empirical application of online customer reviews

Rodríguez-Díaz, Manuel; Espino Rodríguez, Tomás F.; … - In: Tourism economics : the business and finance of tourism … 21 (2015) 6, pp. 1273-1294

Persistent link: https://www.econbiz.de/10011443637

The perception of value of platform-based business models in the sharing economy : determining the drivers of user loyalty

Clauß, Thomas; Harengel, Peter; Hock, Marianne - In: Review of managerial science 13 (2019) 3, pp. 605-634

Persistent link: https://www.econbiz.de/10012099272

Assessing customers' perceived value of the online channel of multichannel retailers : a two country examination

Carlson, Jamie; O'Cass, Aron; Ahrholdt, Dennis C. - In: Journal of retailing and consumer services 27 (2015), pp. 90-102

Persistent link: https://www.econbiz.de/10011388091

Customer perceived value in social commerce : an exploration of its antecedents and consequences

Alshibliy, Haitham Hmoud - In: Journal of management research 7 (2015) 1, pp. 17-37

Persistent link: https://www.econbiz.de/10010492966

Comparative analysis of selected probabilistic customer lifetime value models in online shopping

Jasek, Pavel; Vrana, Lenka; Sperkova, Lucie; Smutny, Zdenek - In: Journal of business economics and management 20 (2019) 3, pp. 398-423

The selection of a suitable customer lifetime value (CLV) model is a key issue for companies that are introducing a CLV managerial approach in their online B2C relationship stores. The online retail environment places CLV models on several specific assumptions, e.g. non-contractual relationship,...

Persistent link: https://www.econbiz.de/10012175745

Determinants of customer perceived online shopping logistics service quality value : an empirical study from China

Han, Yunxia; Xie, Guangying - In: International journal of logistics : research and … 22 (2019) 6, pp. 614-637

Persistent link: https://www.econbiz.de/10012203876

What's in the parcel locker? : exploring customer value in e-commerce last mile delivery

Vakulenko, Yulia; Hellström, Daniel; Hjort, Klas - In: Journal of business research : JBR 88 (2018), pp. 421-427

Persistent link: https://www.econbiz.de/10011869863

A QoS-sensitive model for e-commerce customer behavior

Ghavamipoor, Hoda; Galpayegani, S. Alireza Hashemi; … - In: Journal of research in interactive marketing : … 11 (2017) 4, pp. 380-397

Persistent link: https://www.econbiz.de/10011813290

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