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Entscheidung
Marketing
31,418
Decision
20,024
Theorie
11,048
Theory
11,007
Deutschland
6,449
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5,238
Marketingmanagement
4,908
Consumer behaviour
4,518
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4,398
Marketing management
4,361
USA
3,072
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2,726
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2,709
marketing
2,596
Management
2,562
Entscheidungstheorie
2,464
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2,397
Decision theory
2,270
Relationship marketing
2,223
Beziehungsmarketing
2,218
Unternehmen
2,140
Electronic Commerce
2,045
Marktforschung
1,907
Verbraucherverhalten
1,821
Brand management
1,760
Markenführung
1,753
Markenpolitik
1,746
Werbung
1,732
Kundenmanagement
1,626
Strategic management
1,526
Online-Marketing
1,366
Internet
1,333
Market research
1,271
Internet marketing
1,249
Entscheidungsprozess
1,172
Erfolgsfaktor
1,146
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1,129
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1,128
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33
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1,534
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1,050
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826
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377
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332
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51
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42
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30
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8
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7
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Sutter, Matthias
48
Xu, Zeshui
47
Karni, Edi
37
Weber, Martin
34
Fishburn, Peter C.
33
Liao, Huchang
31
Segal, Uzi
31
Dickinson, David L.
29
Safra, Zvi
29
Wakker, Peter P.
27
Bazerman, Max H.
26
Hey, John Denis
25
Johnson, Eric J.
25
Ferreira, Fernando Alberto Freitas
24
Loomes, Graham
24
Shepherd, Dean A.
23
Kunreuther, Howard
22
Tversky, Amos
22
Alós-Ferrer, Carlos
21
Güth, Werner
21
Sugden, Robert
21
Weber, Elke U.
21
Frey, Bruno S.
20
Betsch, Tilmann
19
Glöckner, Andreas
19
Machina, Mark J.
19
Sah, Raaj Kumar
19
Selart, Marcus
19
Wallenius, Jyrki
19
Camerer, Colin
18
Feri, Francesco
18
Kocher, Martin
18
Loewenstein, George F.
18
Stiglitz, Joseph E.
18
Batabyal, Amitrajeet A.
17
Glätzle-Rützler, Daniela
17
Hodgkinson, Gerard P.
17
Kahneman, Daniel
17
Kühn, Richard
17
Saaty, Thomas L.
17
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National Bureau of Economic Research
90
International Monetary Fund
25
Springer Fachmedien Wiesbaden
22
OECD
17
IGI Global
15
Edward Elgar Publishing
12
SOEP-IS Group
7
Friedrich-Schiller-Universität Jena
6
Harvard Graduate School of Business Administration
6
Universität Mannheim / Institut für Volkswirtschaft und Statistik
5
Verlag Dr. Kovač
5
Centre for Social Development and Humanitarian Affairs
4
Haufe-Lexware GmbH & Co. KG
4
Institut Ėkonomiki i Organizacii Promyšlennogo Proizvodstva <Nowosibirsk>
4
Nuclear Energy Agency
4
Organisation for Economic Co-operation and Development
4
Shaker Verlag
4
Centre for Economic Policy Research
3
Conference Board
3
Ekonomiska forskningsinstitutet <Stockholm>
3
Erasmus Research Institute of Management
3
Foerder Institute for Economic Research <Tēl-Āvîv>
3
Gottfried Wilhelm Leibniz Universität Hannover
3
Institutionen för Skogsekonomi <Ume°a>
3
Karlsruher Institut für Technologie
3
Nomos Verlagsgesellschaft
3
Sackler Institute of Economic Studies <Tēl-Āvîv>
3
Springer International Publishing
3
Taylor and Francis.
3
Universitat Pompeu Fabra / Departament d'Economia i Empresa
3
University of Southampton / Department of Economics
3
University of Waterloo / Department of Economics
3
World Bank
3
American Management Association
2
Australian National University / Faculty of Economics and Commerce
2
Berliner Kolloquium <3, 1999, Berlin>
2
Bonn Graduate School of Economics
2
California Institute of Technology / Division of the Humanities and Social Sciences
2
Cambridge University Press
2
Centre for Educational Research and Innovation
2
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European journal of operational research : EJOR
383
Management science : journal of the Institute for Operations Research and the Management Sciences
243
Journal of behavioral decision making
208
Theory and decision : an international journal for multidisciplinary advances in decision science
181
Journal of economic behavior & organization : JEBO
170
Journal of business ethics : JOBE
149
Group decision and negotiation
138
Journal of economic psychology : research in economic psychology and behavioral economics
134
Journal of business research : JBR
121
Journal of risk and uncertainty : JRU
120
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
119
Europäische Hochschulschriften / 5
113
International journal of production research
107
Journal of economic theory
100
SpringerLink / Bücher
98
Economics letters
88
NBER working paper series
88
Journal of the Operational Research Society
85
Technological forecasting & social change : an international journal
80
Journal of decision systems
79
Omega : the international journal of management science
79
Discussion paper series / IZA
78
International journal of management and decision making : IJMDM
75
Management decision : MD
73
Working paper / National Bureau of Economic Research, Inc.
73
NBER Working Paper
69
Decision analysis : a journal of the Institute for Operations Research and the Management Sciences, INFORMS
68
Operations research
66
IEEE transactions on engineering management : EM
63
International journal of production economics
63
Journal of consumer research : JCR ; an interdisciplinary bimonthly
59
Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
58
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
58
CESifo working papers
54
American journal of agricultural economics
53
Journal of behavioral and experimental economics
53
Mathematical social sciences
53
Games and economic behavior
52
Fuzzy optimization and decision making : a journal of modeling and computation under uncertainty
51
The American economic review
50
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Source
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ECONIS (ZBW)
20,113
USB Cologne (EcoSocSci)
66
EconStor
1
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1
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1
Marketing
-Entscheidungen
Hruschka, Harald
-
1996
Persistent link: https://www.econbiz.de/10000560775
Saved in:
2
Segmentation and positioning for strategic
marketing
decisions
Myers, James H.
-
1996
Persistent link: https://www.econbiz.de/10000584302
Saved in:
3
Competition in
marketing
: two essays on the impact of information on managerial decisions and on spatial product differentiation
Magin, Vera
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003314148
Saved in:
4
Handbook of consumer psychology
Haugtvedt, Curtis P.
(
ed.
);
Herr, Paul M.
(
contributor
); …
-
2008
review of theory and research studies in consumer psychology and
marketing
, advertising and consumer behaviour …
Persistent link: https://www.econbiz.de/10003457714
Saved in:
5
Consumer behaviour : applications in
marketing
East, Robert
;
Wright, Malcolm
;
Vanhuele, Marc
-
2008
-
1. publ.
Persistent link: https://www.econbiz.de/10003556543
Saved in:
6
The
marketing
-sales-finance triangle : an empirical investigation of finance-related interactions & managerial challenges among
marketing
, sales, and finance actors
Weissbrich, Dirk
-
2009
-
1. ed.
Persistent link: https://www.econbiz.de/10003856577
Saved in:
7
Computergestützte Entscheidungshilfen im
Marketing
: die Integration informationsorientierter, modellorientierter und wissensbasierter Ansätze im Rahmen eines Systems zur Unterstüt...
Both, Martin
-
1989
Persistent link: https://www.econbiz.de/10009701120
Saved in:
8
Rationale Unternehmens- und Marketingplanung : strategische, operative und taktische Entscheidungen ; mit 44 Tabellen
Kasprik, Rainald
-
2002
Persistent link: https://www.econbiz.de/10001599470
Saved in:
9
Entscheidungsorientiertes
Marketing
: eine Einführung
Benkenstein, Martin
-
2001
-
1. Aufl.
Persistent link: https://www.econbiz.de/10014009351
Saved in:
10
Panelinformation und
Marketing
-Entscheidung
Sedlmeyer, Karl-Josef
-
1983
Persistent link: https://www.econbiz.de/10013378475
Saved in:
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