//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Firm performance"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Essentials of marketing
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Firm performance
Marketing
31,492
Marketingmanagement
17,179
Marketing management
16,588
Marktforschung
12,335
Market research
6,894
Consumer behaviour
5,488
Konsumentenverhalten
5,320
Theorie
5,309
Theory
5,281
Deutschland
4,593
Germany
3,882
Relationship marketing
2,863
Beziehungsmarketing
2,827
marketing
2,604
USA
2,572
United States
2,335
Brand management
2,107
Markenführung
2,086
Strategisches Management
2,018
Online-Marketing
1,786
Internet marketing
1,746
Innovation
1,581
Werbung
1,539
Management
1,463
Marketing theory
1,307
Marketingtheorie
1,303
Advertising
1,298
Unternehmenserfolg
1,273
Strategic management
1,222
Social Web
1,213
Social web
1,210
Agribusiness
1,104
SME
1,104
Internationales Marketing
1,097
KMU
1,092
International marketing
1,046
Vereinigte Staaten
1,011
Markenartikel
1,003
Markenimage
975
more ...
less ...
Online availability
All
Undetermined
509
Free
161
Type of publication
All
Article
1,043
Book / Working Paper
182
Type of publication (narrower categories)
All
Article in journal
967
Aufsatz in Zeitschrift
967
Aufsatz im Buch
77
Book section
77
Graue Literatur
31
Non-commercial literature
31
Hochschulschrift
28
Thesis
20
Collection of articles of several authors
19
Sammelwerk
19
Arbeitspapier
14
Working Paper
14
Reprint
11
Aufsatzsammlung
10
Case study
7
Fallstudie
7
Konferenzschrift
6
Collection of articles written by one author
4
Conference proceedings
4
Sammlung
4
Conference paper
3
Konferenzbeitrag
3
Bibliografie enthalten
2
Bibliography included
2
Company information
2
Festschrift
2
Firmeninformation
2
Statistics
2
Statistik
2
Amtsdruckschrift
1
Elektronischer Datenträger
1
Government document
1
Guidebook
1
Handbook
1
Handbuch
1
Interview
1
Lehrbuch
1
Market information
1
Marktinformation
1
Mehrbändiges Werk
1
more ...
less ...
Language
All
English
1,173
German
42
Russian
4
Ukrainian
3
French
1
Croatian
1
Hungarian
1
Lithuanian
1
Slovenian
1
Undetermined
1
more ...
less ...
Author
All
Marinov, Marin A.
9
O'Cass, Aron
9
Laukkanen, Tommi
8
Morgan, Neil A.
8
Brettel, Malte
7
Engelen, Andreas
6
Parnell, John A.
6
Bodlaj, Mateja
5
Boso, Nathaniel
5
Gnizy, Itzhak
5
Hirvonen, Saku
5
Homburg, Christian
5
Hulland, John
5
Mohammad Falahat
5
Ngo, Liem Viet
5
Rahman, Mahabubur
5
Reijonen, Helen
5
Snoj, Boris
5
Spillan, John E.
5
Thurasamy Ramayah
5
Agyapong, Ahmed
4
Cadogan, John W.
4
Chung, Henry F. L.
4
Crick, Dave
4
Didonet, Simone Regina
4
Ellis, Paul D.
4
Frösén, Johanna
4
Hua, Zhongsheng
4
Jaakkola, Matti
4
Javalgi, Rajshekhar G.
4
Ke, Weiling
4
Khan, Huda
4
Kumar, V.
4
Le Meunier-FitzHugh, Kenneth
4
Liu, Hefu
4
Mahmoud, Mahmoud Abdulai
4
Morgan, Robert
4
Nath, Prithwiraj
4
Palmatier, Robert W.
4
Slater, Stanley F.
4
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
3
Renessans Kapital <Moskau>
2
Verlag Dr. Kovač
2
Banco de Portugal / Departamento de Estatística e Estudos Económicos
1
Belorusskij Gosudarstvennyj Ekonomičeskij Universitet <Minsk>
1
Edward Elgar Publishing
1
IGI Global
1
Johann Heinrich von Thünen-Institut
1
Logos Verlag Berlin
1
Melbourne Business School
1
Mižnarodna naukovo-praktyčna konferenciya Aspekty stabilʹnoho rozvytku ekonomiky v umovach rynkovych vidnosyn <8., 2014, Uman>
1
Otto-Friedrich-Universität Bamberg
1
Penzenskij gosudarstvennyj pedagogičeskij universitet im. V.G. Belinskogo / Fakulʹtet ėkonomiki, menedžmenta i informatiki
1
RWTH Aachen
1
Symposium on Research in Marketing and Entrepreneurship <1992, Fontainebleu; Chicago, Ill.>
1
Umansʹkyj nacionalʹnyj universytet sadivnyctva
1
Univerza v Mariboru / Ekonomsko-Poslovna Fakulteta
1
Verlag Franz Vahlen
1
Vilniaus Universitetas / Verslo Katedra
1
Vserossijskaja Naučnaja Konferencija Problemy Upravlenija Ėkonomikoj v Transformiruemom Obščestve <2004, Pensa>
1
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
1
more ...
less ...
Published in...
All
Journal of business research : JBR
62
Industrial marketing management : the international journal for industrial and high-tech firms
47
Journal of strategic marketing
35
The journal of business & industrial marketing
23
Journal of the Academy of Marketing Science
17
Cogent business & management
16
International marketing review
15
International business review : the official journal of the European International Business Academy
13
Marketing intelligence & planning
13
International entrepreneurship and management journal
12
European journal of marketing : EJM
10
Marketing in the emerging markets of Islamic countries
10
International journal of economic perspectives : IJEP
8
International journal of hospitality management
8
Journal of global marketing
8
Journal of international marketing
8
Journal of marketing management : MM
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of marketing
7
Journal of research in marketing and entrepreneurship
7
The marketing review
7
Australasian marketing journal
6
International journal of business and globalisation : IJBG
6
International journal of business performance management
6
International journal of innovation management
6
Journal of business ethics : JOBE
6
Journal of entrepreneurship in emerging economies
6
Journal of retailing and consumer services
6
MSI reports : working paper series
6
Management research review
6
AMS review : official publication of the Academy of Marketing Science
5
Asia Pacific journal of marketing and logistics
5
International journal of trade and global markets
5
Journal of enterprising culture
5
Journal of small business and enterprise development
5
Management decision : MD
5
SpringerLink / Bücher
5
Working paper series
5
Baltic journal of management
4
European journal of international management : EJIM
4
more ...
less ...
Source
All
ECONIS (ZBW)
1,224
RePEc
1
Showing
1
-
10
of
1,225
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Innovativeness, market intelligence practices, and firm performance of small- and medium-sized tour operators
Ching Seng Yap
;
Boon Liat Cheng
;
Hussain, Nurhuzira Mohamad
- In:
Tourism and hospitality research : the surrey quarterly …
18
(
2018
)
2
,
pp. 143-151
Persistent link: https://www.econbiz.de/10011846798
Saved in:
2
The state of art of resource-based theory in
marketing
research
Della Corte, Valentina
;
D'Andrea, Chiara
;
Del Gaudio, …
- In:
The marketing review
17
(
2017
)
3
,
pp. 283-306
Persistent link: https://www.econbiz.de/10011853806
Saved in:
3
Exploring the role of product development capability for transforming
marketing
intelligence into firm performance
Helm, Roland
;
Krinner, Stephanie
;
Endres, Herbert
- In:
Journal of business-to-business marketing
27
(
2020
)
1
,
pp. 19-40
Persistent link: https://www.econbiz.de/10012196331
Saved in:
4
Toward the measurement of market orientation : scale development and validation
Farooq, Rayees
;
Vij, Sandeep
- In:
Management research review
45
(
2022
)
10
,
pp. 1275-1295
Persistent link: https://www.econbiz.de/10013361467
Saved in:
5
Is market orientation affected by the size and diversity of customer networks?
Ellis, Paul D.
- In:
Management international review : mir ; journal of …
50
(
2010
)
3
,
pp. 325-345
Persistent link: https://www.econbiz.de/10003977280
Saved in:
6
The journey from market orientation to firm performance : a comparative study of US and Taiwanese SMEs
Chao, Mike Chen-Ho
;
Spillan, John E.
- In:
Management research review
33
(
2010
)
5/6
,
pp. 472-483
Persistent link: https://www.econbiz.de/10003991394
Saved in:
7
The PIMS project : vision, achievements,and scope of the data
Farris, Paul W.
;
Farley, John U.
- In:
The profit impact of marketing strategy project : …
,
(pp. 6-27)
.
2009
Persistent link: https://www.econbiz.de/10003927203
Saved in:
8
Role of
marketing
intelligence by strategic function in organizational performance : evidence from Pakistan
Ayub, Arslan
;
Raisani, Israr
;
Iftekhar, Hanan
;
Mushtaq, …
- In:
Acta Universitatis Danubius / Oeconomica
10
(
2014
)
6
,
pp. 48-57
Persistent link: https://www.econbiz.de/10011508572
Saved in:
9
The effect of market orientation dimensions on multinational SBU's strategic performance : an empirical study
Dong, Xiaodan
;
Hinsch, Christian Andrew
;
Zou, Shaoming
; …
- In:
International marketing review
30
(
2013
)
6
,
pp. 591-616
Persistent link: https://www.econbiz.de/10010212386
Saved in:
10
Toward a theory of customer engagement
marketing
Harmeling, Colleen M.
;
Moffett, Jordan W.
;
Arnold, Mark J.
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
3
,
pp. 312-335
Persistent link: https://www.econbiz.de/10011684966
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->