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The impact of Web 2.0 and Enterprise 2.0 on corporate reputation : benefits problems and prospects
Reddington, Martin; Francis, Helen - In: Corporate reputation : managing opportunities and threats, (pp. 217-243). 2011
Persistent link: https://www.econbiz.de/10009011391
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Employer branding and corporate reputation management : a model and some evidence
Martin, Graeme - In: The peak performing organization, (pp. 252-274). 2009
Persistent link: https://www.econbiz.de/10003787860
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Driving corporate reputations from the inside : a strategic role and strategic dilemmas for HR?
Martin, Graeme - In: Asia Pacific : journal of human resources 47 (2009) 2, pp. 219-235
Persistent link: https://www.econbiz.de/10003883974
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Employer branding and corporate reputation management in an international context
Martin, Graeme; Hetrick, Susan - In: Handbook of international human resource management : …, (pp. 293-320). 2009
Persistent link: https://www.econbiz.de/10003847980
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Corporate reputation : managing opportunities and threats
Burke, Ronald J. (ed.); Martin, Graeme (contributor);  … - 2011
Persistent link: https://www.econbiz.de/10009010906
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Employer branding and corporate reputation management in global companies : theory and practice
Martin, Graeme; Sinclair, Katie - In: Global talent management, (pp. 142-162). 2019
Persistent link: https://www.econbiz.de/10011943129
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Conformist innovation : an institutional logics perspective on how HR executives construct business school reputations
Martin, Graeme; Siebert, Sabina; Robson, Ian - In: The international journal of human resource management 29 (2018) 13, pp. 2027-2053
Persistent link: https://www.econbiz.de/10011950680
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Corporate reputation : managing opportunities and threats
Burke, Ronald J. (contributor); Cooper, Cary L. (contributor) - 2016
Persistent link: https://www.econbiz.de/10014499053
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Corporate reputations, branding and people management : a strategic approach to HR
Martin, Graeme - 2006 - 1. ed.
Persistent link: https://www.econbiz.de/10013530539