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Factors affecting store image and the choice of hypermarkets in Oman
Belwal, Rakesh; Belwal, Shweta - In: International journal of retail & distribution management 45 (2017) 6, pp. 587-607
Persistent link: https://www.econbiz.de/10011747847
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The influence of tourists' expectations on purchase intention : linking marketing strategy for low-cost airlines
Chiu, Su-Chin; Liu, Chih-Hsing; Tu, Jin-Hua - In: Journal of air transport management 53 (2016), pp. 226-234
Persistent link: https://www.econbiz.de/10011546530
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Image congruity as a tool for traveler retention : a comparative analysis on South Korean full-service and low-cost airlines
Han, Heesup; Koo, Bonhak; Hyun, Sunghyup Sean - In: Journal of travel and tourism marketing 37 (2020) 3, pp. 347-360
Persistent link: https://www.econbiz.de/10012289336
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Effects of customer-based corporate reputation on perceived risk and relational outcomes : empirical evidence from gender moderation in fashion retailing
Walsh, Cianfranco; Schaarschmidt, Mario; Ivens, Stefan - In: The journal of product & brand management 26 (2017) 3, pp. 227-238
Persistent link: https://www.econbiz.de/10011744447
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Wrinkles in a CSR story : mismatched agendas in fast fashion service brands' CSR reputation
Mickelsson, Jacob; Van Haren, Joep; Lemmink, Jos - In: Journal of service management 34 (2023) 2, pp. 256-273
Persistent link: https://www.econbiz.de/10014337951
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Employer brand of choice : an employee perspective
Bellou, Victoria; Chaniotakis, Ioannis; Kehagias, Ioannis; … - In: Journal of business economics and management 16 (2015) 6, pp. 1201-1215
Persistent link: https://www.econbiz.de/10011421770
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Collective brands
Fishman, Arthur; Finkelstein, Israel; Simhon, Avi; … - In: International journal of industrial organization 59 (2018), pp. 316-339
Persistent link: https://www.econbiz.de/10012103348
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Consumer-based chain restaurant brand equity, brand reputation, and brand trust
Han, Sung Ho; Bang, Nguyen; Lee, Timothy J. - In: International journal of hospitality management 50 (2015), pp. 84-93
Persistent link: https://www.econbiz.de/10011387992
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Strength of corporate social responsibility as a corporate brand association : general public perspective
Bawa, Anupam; Saha, Anirban - In: Decision 43 (2016) 4, pp. 313-332
Persistent link: https://www.econbiz.de/10011645680
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Beyond private label panache : the effect of store image and perceived price on brand prestige
Beneke, Justin; Zimmerman, Natalia - In: The journal of consumer marketing 31 (2014) 4, pp. 301-311
Persistent link: https://www.econbiz.de/10010416688