Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Firmenimage"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Communicating the fair trade m...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Firmenimage
Consumer behaviour
83,564
Konsumentenverhalten
81,114
Spieltheorie
45,439
Game theory
43,093
Theorie
23,351
Theory
22,681
Experiment
9,875
Relationship marketing
9,486
Beziehungsmarketing
9,462
Brand management
8,298
Markenführung
8,253
Brand image
7,135
Markenimage
7,098
USA
6,411
Social Web
6,228
Social web
6,225
United States
6,138
Online-Handel
6,075
Reputation
6,072
Online retailing
6,062
Customer satisfaction
6,031
Kundenzufriedenheit
5,866
Online-Marketing
5,440
Internet marketing
5,422
Corporate reputation
5,044
Deutschland
4,948
Viral marketing
4,916
Virales Marketing
4,896
Service quality
4,822
Dienstleistungsqualität
4,781
Germany
4,602
Einzelhandel
4,516
Brand
4,489
Markenartikel
4,475
Retail trade
4,475
Electronic Commerce
4,129
E-commerce
4,015
Vertrauen
3,866
Werbewirkung
3,851
more ...
less ...
Online availability
All
Undetermined
1,508
Free
857
Type of publication
All
Article
3,655
Book / Working Paper
1,300
Journal
6
Type of publication (narrower categories)
All
Article in journal
2,868
Aufsatz in Zeitschrift
2,868
Aufsatz im Buch
773
Book section
773
Graue Literatur
281
Non-commercial literature
281
Working Paper
232
Arbeitspapier
217
Hochschulschrift
214
Case study
162
Fallstudie
162
Thesis
151
Collection of articles of several authors
98
Sammelwerk
98
Aufsatzsammlung
53
Conference paper
26
Konferenzbeitrag
26
Reprint
24
Collection of articles written by one author
21
Guidebook
21
Ratgeber
21
Sammlung
21
Konferenzschrift
14
Bibliografie enthalten
12
Bibliography included
12
Conference proceedings
11
Lehrbuch
11
Textbook
9
Fallstudiensammlung
8
Handbook
6
Handbuch
6
Interview
6
Mikroform
4
Research Report
4
Elektronischer Datenträger
3
Mehrbändiges Werk
3
Multi-volume publication
3
Nachschlagewerk
3
Reference book
3
Bibliografie
1
more ...
less ...
Language
All
English
4,197
German
739
French
11
Polish
8
Russian
3
Spanish
3
Czech
2
Italian
2
Bulgarian
1
Lithuanian
1
Dutch
1
Romanian
1
Swedish
1
more ...
less ...
Author
All
Melewar, T. C.
49
Balmer, John M. T.
37
Schwaiger, Manfred
25
Foroudi, Pantea
24
Wiedmann, Klaus-Peter
19
Walsh, Gianfranco
18
Bang, Nguyen
17
Carroll, Craig E.
15
Harvey, William S.
15
Pollock, Timothy G.
15
Schaarschmidt, Mario
13
Newburry, William
12
Podnar, Klement
12
Swoboda, Bernhard
12
Tomczak, Torsten
12
Barnett, Michael L.
11
Dennis, Charles
11
Dowling, Grahame R.
11
Gardberg, Naomi A.
11
Helm, Sabrina
11
Pérez, Andrea
11
Wæraas, Arild
11
Abratt, Russell
10
Davies, Gary
10
Deephouse, David L.
10
Esch, Franz-Rudolf
10
Ordoñez, Guillermo
10
Pfarrer, Michael D.
10
Bénabou, Roland
9
Hillenbrand, Carola
9
Hirsch, Peter B.
9
Kitchen, Philip J.
9
Schwalbach, Joachim
9
Fombrun, Charles J.
8
Foroudi, Mohammad Mahdi
8
Gatzert, Nadine
8
Greyser, Stephen A.
8
Gupta, Suraksha
8
Hatch, Mary Jo
8
Martin, Graeme
8
more ...
less ...
Institution
All
National Bureau of Economic Research
13
Springer Fachmedien Wiesbaden
12
Universität Mannheim
3
Carl Hanser Verlag
2
Center of Market Oriented Product and Production Management
2
Conference Board
2
IGI Global
2
Tectum Verlag
2
Trendence-Institut <Berlin>
2
Universität Hannover / Institut für Marketing & Management
2
Verlag Dr. Kovač
2
Westfälische Wilhelms-Universität Münster
2
All India Management Association
1
Bergische Universität Wuppertal
1
Bernard Hodes Group <New York, NY>
1
Bildungswissenschaftliche Hochschule Flensburg
1
CESifo Area Conference on Industrial Organisation <2004, München>
1
Centre for Research on the New International Economic Order
1
Chartered Institute of Marketing
1
Conference on Digital Transformation in Business <2019, Istanbul>
1
DIRK - Deutscher Investor-Relations-Verband
1
Dr. Hans-Joachim Köster <Firma>
1
Edward Elgar Publishing
1
Erasmus Research Institute of Management
1
Eric Cuvillier <Firma>
1
European Accounting Study Group
1
Fachhochschule Reutlingen / European School of Business
1
Frankfurter Allgemeine Buch
1
Fraunhofer-Institut für Arbeitswirtschaft und Organisation
1
Freie Universität Berlin / Institut für Soziologie
1
Friedrich-Schiller-Universität Jena
1
Gesellschaft für Ökologische Kommunikation mbH
1
Haufe-Lexware GmbH & Co. KG
1
Hochschule Darmstadt
1
Institut für Ländliches Genossenschaftswesen <Gießen>
1
Institute for Corporate Culture Affairs <Frankfurt, Main>
1
Instituto Valenciano de Investigaciones Económicas
1
Internationale Wissenschaftliche Konferenz Der Faktor Reputation in der Internationalen Unternehmensführung <2006, Bremen>
1
Leibniz Universität Hannover / Lehrstuhl Marketing und Management (M2)
1
Leuphana Universität Lüneburg
1
more ...
less ...
Published in...
All
Corporate reputation review : an international journal
137
Journal of business research : JBR
85
Journal of business ethics : JOBE
81
The journal of brand management : an international journal
69
Corporate communications : an international journal
50
SpringerLink / Bücher
48
Journal of retailing and consumer services
42
Academy of Management journal : AMJ
40
The Oxford handbook of corporate reputation
35
Corporate reputation review
31
Industrial marketing management : the international journal for industrial and high-tech firms
30
European journal of marketing : EJM
29
Corporate social responsibility and environmental management
25
International journal of hospitality management
24
The journal of product & brand management
23
Journal of marketing communications
22
International studies of management and organization
20
Reputation Management
20
Employer Branding : Arbeitgeber positionieren und präsentieren
17
Management science : journal of the Institute for Operations Research and the Management Sciences
17
Marketing intelligence & planning
17
Cogent business & management
16
Corporate Reputation Management : wirksame Strategien für den Unternehmenserfolg
16
European management journal
16
International journal of selection and assessment
16
Journal of business strategy
16
Journal of business ethics : JBE
15
Journal of communication management : an international journal
15
Working paper / National Bureau of Economic Research, Inc.
15
Business & society
14
International journal of contemporary hospitality management
14
Psychology & marketing
14
Journal of strategic marketing
13
NBER Working Paper
13
NBER working paper series
13
The Academy of Management review : AMR
13
Corporate reputation : managing opportunities and threats
12
Finance research letters
12
Harvard-Business-Manager : das Wissen der Besten
12
International journal of business communication : IJBC ; a publication of the Association of Business Communication
12
more ...
less ...
Source
All
ECONIS (ZBW)
4,933
EconStor
20
USB Cologne (EcoSocSci)
5
OLC EcoSci
3
Showing
1
-
10
of
4,961
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Scepticism
and corporate social responsibility communications : the influence of
fit
and
reputation
Elving, Wim J. L.
- In:
Journal of marketing communications
19
(
2013
)
4
,
pp. 277-292
Persistent link: https://www.econbiz.de/10010187600
Saved in:
2
Repurchase intention in a physical store : moderated mediating role of electronic word-of-mouth
Liao, Shu-Hsien
;
Hu, Da-Chian
;
Fang, Yi-Wen
- In:
International journal of retail and distribution management
51
(
2023
)
2
,
pp. 205-219
Persistent link: https://www.econbiz.de/10013552697
Saved in:
3
CRM purchase intentions and attitude toward the brand : exploring
fit
, longevity, firm motives, brand attractiveness and moderating role of WOM
Shah, Suraj
;
Vasavada, Maurvi
;
Sharma, Mahendra
- In:
International journal of economics and business …
28
(
2024
)
2
,
pp. 153-170
Persistent link: https://www.econbiz.de/10015063334
Saved in:
4
Building brand
reputation
through third-party endorsement : fair trade in British chocolate
Lopes, Teresa da Silva
- In:
Business history review
90
(
2016
)
3
,
pp. 457-482
Persistent link: https://www.econbiz.de/10011597727
Saved in:
5
Worker word of mouth on the internet : influence on human resource image, job seekers and employees
Melián-González, Santiago
;
Bulchand-Gidumal, Jacques
- In:
International journal of manpower
37
(
2016
)
4
,
pp. 709-723
Persistent link: https://www.econbiz.de/10011600550
Saved in:
6
Clash of
reputation
and status in online reviews
Mun, Hyejin
;
Lee, Chul Ho
;
Jung, Hyunju
;
Yasin, Ceran
- In:
Information technology and management
24
(
2023
)
1
,
pp. 55-77
Persistent link: https://www.econbiz.de/10014252009
Saved in:
7
Information and quality with an increasing number of brands
Alcalá Agulló, Francisco
;
González Maestre, Miguel
; …
- In:
International journal of industrial organization
37
(
2014
),
pp. 109-117
Persistent link: https://www.econbiz.de/10011292570
Saved in:
8
Seller
reputation
: from word-of-mouth to centralized feedback
Cai, Hongbin
;
Jin, Ginger Zhe
;
Liu, Chong
;
Zhou, Li-An
- In:
International journal of industrial organization
34
(
2014
),
pp. 51-65
Persistent link: https://www.econbiz.de/10011292596
Saved in:
9
Your hometown matters : popularity-difference bias in online
reputation
platforms
Kokkodis, Marios
;
Lappas, Theodoros
- In:
Information systems research : ISR
31
(
2020
)
2
,
pp. 412-430
Persistent link: https://www.econbiz.de/10012295004
Saved in:
10
Social responsibility influence on customer trust in hotels : mediating effects of
reputation
and word-of-mouth
Reza Jalilvand, Mohammad Reza
;
Vosta, Leila Nasrolahi
; …
- In:
Tourism review : the official journal of the AIEST
72
(
2017
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10011667358
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
