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Product choice and channel str...
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Game theory
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Yan, Ruiliang
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Journal of retailing and consumer services
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ECONIS (ZBW)
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Product distribution and coordination strategies in a multi-channel context
Yan, Ruiliang
;
Guo, Peijun
;
Wang, John
;
Amrouche, Nawel
- In:
Journal of retailing and consumer services
18
(
2011
)
1
,
pp. 19-26
Persistent link: https://www.econbiz.de/10008839787
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2
Product choice and channel strategy for multi-channel retailers
Yan, Ruiliang
;
Wang, John
- In:
E-business applications for product development and …
,
(pp. 310-332)
.
2011
Persistent link: https://www.econbiz.de/10008938120
Saved in:
3
Product brand differentiation and dual-channel store performances of a multi-channel retailer
Yan, Ruiliang
- In:
European journal of marketing : EJM
44
(
2010
)
5
,
pp. 672-692
Persistent link: https://www.econbiz.de/10003990995
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4
Profit sharing and firm performance in the manufacturer-retailer dual-channel supply chain
Yan, Ruiliang
- In:
Electronic commerce research
8
(
2008
)
3
,
pp. 155-172
Persistent link: https://www.econbiz.de/10003762435
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5
Manufacturer's cooperative advertising, demand uncertainty, and information sharing
Yan, Ruiliang
;
Cao, Zixia
;
Pei, Zhi
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 709-717
Persistent link: https://www.econbiz.de/10011436236
Saved in:
6
Aggressive or partnership strategy : which choice is better for the national brand?
Amrouche, Nawel
;
Yan, Ruiliang
- In:
International journal of production economics
166
(
2015
),
pp. 50-63
Persistent link: https://www.econbiz.de/10011334066
Saved in:
7
Retail services and firm profit in a dual-channel
Yan, Ruiliang
;
Pei, Zhi
- In:
Journal of retailing and consumer services
16
(
2009
)
4
,
pp. 306-314
Persistent link: https://www.econbiz.de/10003864561
Saved in:
8
Product choice strategy for online retailers
Yan, Ruiliang
;
Bhatnagar, Amit
- In:
Transforming e-business practices and applications : …
,
(pp. 220-238)
.
2010
Persistent link: https://www.econbiz.de/10003925152
Saved in:
9
Implementing online store for national brand competing against private label
Amrouche, Nawel
;
Yan, Ruiliang
- In:
Journal of business research : JBR
65
(
2012
)
3
,
pp. 325-332
Persistent link: https://www.econbiz.de/10009507203
Saved in:
10
Information asymmetry, pricing strategy and firm's performance in the retailer- multi-channel manufacturer supply chain
Yan, Ruiliang
;
Pei, Zhi
- In:
Journal of business research : JBR
64
(
2011
)
4
,
pp. 377-384
Persistent link: https://www.econbiz.de/10008859029
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