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~subject:"Großbritannien"
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Großbritannien
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1,431
Deutschland
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582
Marketing
528
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Vereinigte Staaten
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Hand- und Lehrbücher, Nachschlagewerke
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Broadbent, Simon
3
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2
Bunn, Philip
2
Fenwick, Ian
2
Hayhurst, Roy
2
Lichtblau, Karl
2
Mitchell, Jeremy
2
Mizen, Paul
2
Nickell, Stephen J.
2
Nicolitsas, Daphne
2
Patterson, Malcolm
2
Schäfer, Holger
2
Stolte, Iris
2
Thwaites, Gregory
2
Yotzov, Ivan
2
Adams, J. G. L.
1
Adler, Max Kurt
1
Atiyah, Patrick S.
1
Aylott, D. John
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Baker, Michael John
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Boyd jr., Harper W.
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Boylan, John E.
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Brech, Edward Francis Leopold
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Brindle-Wood-Williams, Digby
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Bryson, Alex
1
Cable, John
1
Caffyn, John Martin
1
Charnley, A. H.
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Child, John
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Cowell, Donald W.
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Cowling, Keith
1
Cracknell, Desmond
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Davies, Brian
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Dawson, J. A.
1
Dolgorukov, A. P.
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Doyle, Peter
1
Dunn, Charles
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Elliott, Caroline
1
Elsby, Frank Hubert
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Esteve García, Vicente
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Accountants International Study Group formed jointly by the American Institute of Certified Public Accountants
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Confederation British Industry
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Highlands and Islands Development Board
1
Industrial and Commercial Techniques Ltd., InComTec
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Institute of Practitioners in Advertising
1
Institute of Practitioners in Advertising <London>
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London Press Exchange Limited
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M.P.C. and Associates Ltd.
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Mid-Northumberland Arts Group
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National Bureau of Economic Research
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Journal of advertising research
3
Hutchinson Marketing Library
2
Journal of management studies : JMS
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A Gower Press handbook
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An LPE Paper, Publ. by the London Press Exchange Ltd.
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Annals of tourism research : ATR ; a social sciences journal
1
Applied economics discussion paper series
1
Applied economics letters
1
Bjulleteń inostrannoj kommerčeskoj informacii / Priloženie
1
Britain in the Common Market : a new business opportunity
1
Business Case Studies
1
Business law and administration
1
CBI publications
1
Development of settlement systems : Papers
1
Dissertation Series CentER
1
European journal of marketing : EJM
1
GLO discussion paper
1
IW-Trends - Vierteljahresschrift zur empirischen Wirtschaftsforschung
1
IW-Trends : Vierteljahresschrift zur empirischen Wirtschaftsforschung aus dem Institut der Deutschen Wirtschaft Köln
1
IZA Discussion Paper
1
Information Summary, British Institute of Management
1
International journal of industrial organization
1
International journal of production economics
1
International journal of the economics of business
1
Journal of marketing research : JMR
1
Journal of productivity analysis
1
Journal of the Market Research Society : JMRS
1
Macmillan reference books
1
Management decision : MD
1
Management in action series
1
Management studies series
1
Manchester Economics Project, Satellite Texts
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McGraw-Hill Business Education Courses
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NBER working paper
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Oxford bulletin of economics and statistics
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Professional Perspectives in Marketing
1
Readings in global marketing management
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Research Studies in Advertising, The Advertising Association, Research monograph, 3
1
Review of industrial organization : RIO
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ECONIS (ZBW)
87
EconStor
1
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1
Advertising and economic behaviour
Cowling, Keith
;
Cable, John
;
Kelly, Michael
; …
-
1975
Persistent link: https://www.econbiz.de/10000042218
Saved in:
2
Advertising works : papers from the IPA Advertising Effectiveness Awards. 1980
Broadbent, Simon
(
contributor
)
-
1981
Persistent link: https://www.econbiz.de/10000051805
Saved in:
3
Advertising experiments by retailers
Fenwick, Ian
- In:
Journal of advertising research
18
(
1978
)
4
,
pp. 35-40
Persistent link: https://www.econbiz.de/10002159120
Saved in:
4
Planning and estimation in advertising
Doyle, Peter
;
Fenwick, Ian
- In:
Journal of marketing research : JMR
12
(
1975
)
1
,
pp. 1-6
Persistent link: https://www.econbiz.de/10002086620
Saved in:
5
How advertising disciplines itself : a guide to the voluntary controls set up by advertising to sensure that all advertising is lagal, clean, honest and truthful
1962
Persistent link: https://www.econbiz.de/10003149583
Saved in:
6
How to budget for industrial advertising
1968
Persistent link: https://www.econbiz.de/10003149896
Saved in:
7
Low-budget publicity
Stephenson, G. R.
(
contributor
)
-
1967
Persistent link: https://www.econbiz.de/10003189988
Saved in:
8
The LPE media model : a case history
Broadbent, Simon
-
1966
Persistent link: https://www.econbiz.de/10003174507
Saved in:
9
The imputation of advertising costs
Smith, Henry
- In:
The economic journal : the journal of the Royal …
45
(
1935
),
pp. 682-699
Persistent link: https://www.econbiz.de/10002820332
Saved in:
10
Profitable small-budget advertising
Perry, John
-
1964
Persistent link: https://www.econbiz.de/10002632746
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