Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Großbritannien"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
What products can benefit from...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Großbritannien
Werbung
13,854
Advertising
11,323
Schwarze Menschen
8,094
Werbewirkung
7,989
Advertising effects
7,763
Black people
5,549
Consumer behaviour
4,706
Konsumentenverhalten
4,606
USA
3,816
United States
2,959
Vereinigte Staaten
2,880
Online-Marketing
2,690
Internet marketing
2,683
Theorie
1,834
Theory
1,790
Ethnische Diskriminierung
1,768
Ethnic discrimination
1,765
Brand management
1,450
Markenführung
1,430
advertising
1,406
Deutschland
1,348
Marketing
1,143
Markenimage
1,075
Brand image
1,068
Schwarze
1,010
Marketingmanagement
912
Marketing management
896
Social Web
888
Social web
886
Germany
873
Ethnische Gruppe
802
Ethnic group
795
Markenartikel
749
Brand
670
Race
667
Rasse
664
Werbepsychologie
563
Psychology of advertising
524
Emotion
501
more ...
less ...
Online availability
All
Undetermined
62
Free
56
Type of publication
All
Book / Working Paper
345
Article
197
Journal
3
Type of publication (narrower categories)
All
Article in journal
161
Aufsatz in Zeitschrift
161
Graue Literatur
42
Non-commercial literature
42
Working Paper
34
Arbeitspapier
33
Aufsatz im Buch
24
Book section
24
Bibliografie enthalten
9
Bibliography included
9
Collection of articles of several authors
9
Sammelwerk
9
Hochschulschrift
7
Amtsdruckschrift
5
Case study
5
Fallstudie
5
Government document
5
Reprint
5
Konferenzschrift
4
Aufsatzsammlung
3
Collection of articles written by one author
3
Sammlung
3
Thesis
3
Wörterbuch
3
Dissertation u.a. Prüfungsschriften
2
Statistics
2
Statistik
2
Bibliografie
1
Bibliographie
1
Conference paper
1
Conference proceedings
1
Handbook
1
Handbuch
1
Konferenzbeitrag
1
Lehrbuch
1
Nachschlagewerk
1
No longer published / No longer aquired
1
Reference book
1
Textbook
1
more ...
less ...
Language
All
English
482
Undetermined
55
German
7
French
1
Author
All
Harris, Ralph
6
Zenou, Yves
6
Cowling, Keith
5
Walvin, James
5
Denny, Kevin
4
Duffy, Martyn H.
4
Edo, Anthony
4
Elliott, Caroline
4
Gijsenberg, Maarten J.
4
Harmon, Colm
4
Ingham, Barbara
4
Jenkins, Richard
4
Mosley, Paul
4
Mélitz, Jacques
4
Paton, David
4
Roche, Maurice J.
4
Scott, Peter
4
Seldon, Arthur
4
Smith, David J.
4
Battu, Harminder
3
Broadbent, Simon
3
Cookson, Gordon
3
Ekanem, Ignatius
3
Griffith, Rachel
3
Jenkinson, Tim
3
Jones, Howard
3
Kirton, Gill
3
Leslie, Derek G.
3
Lindley, Joanne
3
Martinez, Jose Vicente
3
Miracle, Gordon E.
3
Mogaji, Emmanuel
3
Patacchini, Eleonora
3
Solomos, John
3
Symeonidis, George
3
Taplin, Walter
3
Akbar, Saeed
2
Ali Shah, Syed Zulfiqar
2
Baker, Michael J.
2
Bloom, Leonard
2
more ...
less ...
Institution
All
Advertising Association
2
Institute of Race Relations
2
Acton Society Trust
1
Adam and Charles Black (Firm)
1
Advertising Association at a symposium attended by the Secretary of State for Prices and Consumer Protection, the Minister of State, and the Director General of Fair Trading, 16.12.1974
1
British Market Research Bureau, ltd
1
Bureau Européen des Unions de Consommateurs
1
Cam Foundation
1
Centre for Research in Ethnic Relations
1
Charitable Fund (London, England)
1
Commission for Racial Equility
1
Commission of the European Communities / Environment and Consumer Protection Service
1
Communication Advertising and Marketing Economic Foundation
1
Communication, Advertising and Marketing Education Foundation
1
Confederation British Industry
1
Confederation of British Industry
1
Conservative Political Centre
1
Consumers' Association
1
Deutscher Zollverein
1
European Centre for Regional and Ethnic Studies
1
Ford Foundation
1
Friedrich-Ebert-Stiftung / Abteilung Wirtschafts- und Sozialpolitik
1
Friedrich-Ebert-Stiftung / Gesprächskreis Verbraucherpolitik
1
Great Britain / Community Relations Commission
1
Great Britain / Consumer Protection Advisory Committee
1
Great Britain / Home Office
1
Großbritannien / Central Office of Information
1
Großbritannien / Central Office of Information / Reference Division
1
Großbritannien / Commission for Racial Equality
1
Großbritannien / Government / Statistical Service
1
Großbritannien / Home Office
1
Großbritannien / Office for National Statistics
1
Großbritannien / Parliament / House of Commons / Home Affairs Committee
1
Home Affairs Committee
1
Inst. of Practitioners in Advertising
1
Institute of Marketing
1
Institute of Practitioners in Advertising <London>
1
Institute of Practitioners in Advertising on 1.12.1964
1
Institute of Practitioners in Advertising on 3.12.1963
1
National Youth Bureau <Leicester>
1
more ...
less ...
Published in...
All
European journal of marketing : EJM
8
History of retailing and consumption
8
Journal of advertising research
8
Journal of historical research in marketing
8
International journal of advertising : the quarterly review of marketing communications
6
Routledge library editions / Advertising
5
Journal of marketing management : MM
4
Business history
3
Discussion paper / Centre for Economic Policy Research
3
Equality, inequality and diversity : contemporary challenges and strategies
3
European economic review : EER
3
International journal of the economics of business
3
Journal of business research : JBR
3
Scottish journal of political economy : the journal of the Scottish Economic Society
3
Work, employment & society : a journal of the British Sociological Association
3
Applied economics
2
Bulletin of economic research
2
Business history review
2
Central Office of Information reference pamphlet
2
Central Office of Information, Reference Pamphlet
2
Comparative ethnic and race relations
2
Comparative ethnic and race relations series
2
Corporate communications : an international journal
2
Discussion paper series / IZA
2
Discussion papers / Industrial policy
2
Human relations
2
IFS working paper series
2
IZA Discussion Paper
2
International journal of consumer studies
2
International journal of market research
2
International journal of nonprofit & voluntary sector marketing
2
International journal of nonprofit and voluntary sector marketing
2
International library of sociology and social reconstruction
2
Journal of agricultural economics
2
Journal of consumer behaviour : an international research review
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Journal of marketing communications
2
Journal of retailing and consumer services
2
Journal of targeting, measurement and analysis for marketing
2
Journal of the Royal Statistical Society
2
more ...
less ...
Source
All
ECONIS (ZBW)
492
USB Cologne (EcoSocSci)
52
EconStor
1
Showing
1
-
10
of
545
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Advertisers and American broadcasting : from institutional sponsorship to the creative revolution
Meyers, Cynthia B.
- In:
Business history review
95
(
2021
)
3
,
pp. 447-481
Persistent link: https://www.econbiz.de/10012705106
Saved in:
2
A comparative study on glocal commercial advertisement perceptions : British and French viewers' responses to Red Bull
Bremser, Kerstin
;
Walter, Nadine
;
Goehlich, Véronique
- In:
International journal of comparative management
1
(
2018
)
4
,
pp. 333-354
Persistent link: https://www.econbiz.de/10012051393
Saved in:
3
"Advertisements of every kind to bring their brand into notoriety" : branding and "brandolatry" in the nineteenth-century champagne trade in Britain
Harding, Graham
- In:
Journal of wine economics
12
(
2017
)
4
,
pp. 378-385
Persistent link: https://www.econbiz.de/10011849655
Saved in:
4
The language of champagne in nineteenth-century Britain
Harding, Graham
- In:
History of retailing and consumption
9
(
2023
)
2
,
pp. 203-220
Persistent link: https://www.econbiz.de/10014446708
Saved in:
5
Advertising
Heath, Ray Brian
-
1968
Persistent link: https://www.econbiz.de/10000615396
Saved in:
6
Motivation research : its practice and uses for
advertising
, marketing, and other business purposes
Henry, Harry
-
1958
Persistent link: https://www.econbiz.de/10000674653
Saved in:
7
(Francis Bernard) Lane's
advertising
administration
Lane, Francis Bernard
-
1968
-
4. ed
Persistent link: https://www.econbiz.de/10000567663
Saved in:
8
The effective use of
advertising
media
Davis, Martyn P.
-
1981
Persistent link: https://www.econbiz.de/10000050536
Saved in:
9
Meet the parents : a parents' perspective on product placement in children's films
Hudson, Simon
;
Hudson, David
;
Peloza, John
- In:
Journal of business ethics : JOBE
80
(
2008
)
2
,
pp. 289-304
Persistent link: https://www.econbiz.de/10003732252
Saved in:
10
Does
Advertising
grow markets? : more evidence from the United Kingdom
Broadbent, Tim
- In:
International journal of advertising : the quarterly …
27
(
2008
)
5
,
pp. 745-770
Persistent link: https://www.econbiz.de/10003792508
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
