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The public health implications of consumers' environmental concern and their willingness to pay for an eco-friendly product
Stafford, Marla Royne; Levy, Marian; Martinez, Jennifer - In: Journal of consumer affairs : official publication of … 45 (2011) 2, pp. 329-343
Persistent link: https://www.econbiz.de/10009531754
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Marketing active transportation to school to improve children's health : utilizing parental perspectives from an inner-city environment
Stafford, Marla Royne; Ivey, Stephanie S.; Levy, Marian; … - In: Health marketing quarterly 33 (2016) 4, pp. 353-368
Persistent link: https://www.econbiz.de/10011628499
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Reaching consumers through effective health messages : a public health imperative
Stafford, Marla Royne; Levy, Marian - In: Journal of advertising : official publication of the … 44 (2015) 2, pp. 85-87
Persistent link: https://www.econbiz.de/10011292332
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Special issue: Effective health messages in advertising
Stafford, Marla Royne (contributor) - 2015
Persistent link: https://www.econbiz.de/10011292335
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The power of advertising in society : does advertising help or hinder consumer well-being? : editorial
Stafford, Marla Royne; Pounders, Kathrynn - In: International journal of advertising : the review of … 40 (2021) 4, pp. 487-490
Persistent link: https://www.econbiz.de/10012586674
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The dance between darkness and light : a systematic review of advertising's role in consumer well-being : 1980-2020
Gilbert, Jonathan Ross; Stafford, Marla Royne; Sheinin, … - In: International journal of advertising : the review of … 40 (2021) 4, pp. 491-528
Persistent link: https://www.econbiz.de/10012586676
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Health consciousness or familiarity with supplement advertising : what drives attitudes toward dietary supplements?
Willis, Erin; Stafford, Marla Royne - In: International journal of pharmaceutical and healthcare … 10 (2016) 2, pp. 130-147
Persistent link: https://www.econbiz.de/10011591719