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Employer image within and across industries : moving beyond assessing points-of-relevance to identifying points-of-difference
Van Hoye, Greet; Lievens, Filip; Weijters, Bert; … - In: Human resource management 61 (2022) 5, pp. 525-541
Persistent link: https://www.econbiz.de/10013468285
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Fuzzy clustering approach to employer brand positioning : an Indian employer study
Thomas, Bejoy John; Jaykumar, David Sam; Jenifer, Clemence - In: Journal of academic research in economics 6 (2014) 2, pp. 194-224
Persistent link: https://www.econbiz.de/10011345853
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Strategic Employer Branding : The Brand and Image Management as Attractiveness for Talented Capital
Della Corte, Valentina - 2012
The main aim of the present research is that of evaluating brand and image management as strategy to attract talented human capital. In this direction, the research points at deepening employer branding as a perspective of both external and internal marketing strategies, aimed at attracting,...
Persistent link: https://www.econbiz.de/10013113530
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Employer brand identification : investigating the concept of employer brand identification in the military context
Sadeghvaziri, Faraz; Azimi, Mohammad - In: Journal of business economics : JBE 92 (2022) 1, pp. 1-26
Persistent link: https://www.econbiz.de/10012795223
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Winning applicants and influencing job seekers : an introduction to the special issue on employer branding and talent acquisition
Yu, Kang Yang Trevor; Dineen, Brian R.; Allen, David G.; … - In: Human resource management 61 (2022) 5, pp. 515-524
Persistent link: https://www.econbiz.de/10013468283
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What do best employer surveys reveal about employer branding and intention to apply?
Saini, Gordhan K.; Rai, Purvi; Chaudhary, Manoj J. - In: The journal of brand management : an international journal 21 (2014) 2, pp. 95-111
Persistent link: https://www.econbiz.de/10010252627
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Employer branding for talent attraction in the Indonesian mining industry
Amelia, Novi; Nasution, Reza Ashari - In: International journal of business 21 (2016) 3, pp. 226-242
Persistent link: https://www.econbiz.de/10011533850
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Employer branding practices for young talents in IT companies (Russian experience)
Kucherov, Dmitry; Zamulin, Andrey - In: Human resource development international : enhancing … 19 (2016) 2, pp. 178-188
Persistent link: https://www.econbiz.de/10011555837
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Employer branding : attracting and retaining talent in financial services
Näppä, Anna; Farshid, Mana; Foster, Tim - In: Journal of financial services marketing : JFSM 19 (2014) 2, pp. 132-145
Persistent link: https://www.econbiz.de/10010497772
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Herding cats : future professionals' expectations of attractive employers
Bullinger, Bernadette; Treisch, Corinna - In: Zeitschrift für Personalforschung : ZfP 29 (2015) 2, pp. 149-177
commitment that is aimed more at the profession than at their employer. For their recruitment it is thus important for modern …
Persistent link: https://www.econbiz.de/10011297676