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How do potential applicants make sense of employer brands?

Auer, Manfred; Edlinger, Gabriela; Mölk, Andreas - In: Schmalenbach journal of business research : SBUR 73 (2021) 1, pp. 47-73

Persistent link: https://www.econbiz.de/10012522875

Employer image within and across industries : moving beyond assessing points-of-relevance to identifying points-of-difference

Van Hoye, Greet; Lievens, Filip; Weijters, Bert; … - In: Human resource management 61 (2022) 5, pp. 525-541

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What do best employer surveys reveal about employer branding and intention to apply?

Saini, Gordhan K.; Rai, Purvi; Chaudhary, Manoj J. - In: The journal of brand management : an international journal 21 (2014) 2, pp. 95-111

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Employee affection strategies through employer branding : evidence from Indian manufacturing sector

Sathyanarayana, S.; Shenoy, Veena; Jha, Nivedita - In: International journal of business and globalisation : IJBG 34 (2023) 3, pp. 351-367

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Does employer branding beat head hunting? : the potential of company culture to increase employer attractiveness

Barbaros, Maria Corina - In: Journal of entrepreneurship, management and innovation … 16 (2020) 4, pp. 87-112

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Employer attractiveness of family businesses in the IT-industry : the effect of personality traits and the moderating role of ownership communication

Spieß, Teresa; Nickel, Valerie; Faißt, Rebekka; … - In: Journal of HRM - human resource management 25 (2022) 1, pp. 1-13

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Untapped relationship between employer branding, anticipatory psychological contract and intent to join

Ruchika; Prasad, Asha - In: Global business review 20 (2019) 1, pp. 194-213

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Recommendations for internal communication to strengthen the employer brand : a systematic literature review

Santos, Sara; Augusto, Luísa; Ferreira, Sónia; Santo, … - In: Administrative Sciences : open access journal 13 (2023) 10, pp. 1-15

The increasingly intense competition in organisations means that they have to develop strategies to differentiate themselves. One of these strategies consists of using internal communication to improve the company's attractiveness to outside talent and increase its attractiveness to its existing...

Persistent link: https://www.econbiz.de/10014443932

Employer branding and organizational attractiveness : current employees' perspective

Kalińska-Kula, Magdalena; Staniec, Iwona - In: European research studies 24 (2021) 1, pp. 583-603

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The relationship of internal communication satisfaction with employee engagement and employer attractiveness : testing the joint mediating effect of the social exchange quality ind...

Tkalac Verčič, Ana; Galić, Zvonimir; Žnidar, Krešimir - In: International journal of business communication : IJBC … 60 (2023) 4, pp. 1313-1340

Persistent link: https://www.econbiz.de/10014365729

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