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Co-creating a wine : a dyadic approach to consumer experiental value and SME value creation

Garcia, Karine; Aurier, Philippe; Rodhain, Angélique - In: International journal of entrepreneurship and small business 36 (2019) 3, pp. 274-291

Persistent link: https://www.econbiz.de/10012058220

New wine from old grapes : innovation in the eco-friendly B2C space

Chaudhuri, Malika; Calantone, Roger J.; Randhawa, Praneet - In: Journal of international consumer marketing 27 (2015) 2, pp. 99-122

Persistent link: https://www.econbiz.de/10010513840

Measuring cross cultural acceptance of an innovation : the case of low-alcohol wine

Hauteville, François d' - In: New developments and approaches in consumer behavior …, (pp. 289-305). 1998

Persistent link: https://www.econbiz.de/10001299787

Vinotherapy as an innovation : impact on health attitudes

Rutkowska-Podołowska, Małgorzata; Szczygieł, Nina; … - In: Oeconomia Copernicana 7 (2016) 4, pp. 683-695

Persistent link: https://www.econbiz.de/10011596785

Can crowdfunding promote innovation in the wine industry?

Nigam, Nirjhar; Mbarek, Sondes; Benetti, Crristiane - In: International journal of entrepreneurship and small business 36 (2019) 3, pp. 335-354

Persistent link: https://www.econbiz.de/10012058238

Wine and innovation - consumer acceptance of new grape varieties and wine packaging

Nesselhauf, Lucas - 2018

„Wine and Innovation – Consumer Acceptance of New Grape Varieties and Wine Packaging“ Wine has deep roots in the … European culture. Therefore, it is not surprising that around 60 percent of the world’s wine production comes from Europe …. Nevertheless, only seven percent of the European farmland is used for wine growing. Alarmingly, around 70 percent of all fungicides …

Persistent link: https://www.econbiz.de/10011974175