Similar Search Results

MacVaugh, Jason; Schiavone, Francesco - In: European journal of innovation management : EJIM 13 (2010) 2, pp. 197-221

Persistent link: https://www.econbiz.de/10003976949

Pohlmann, Attila; Kaartemo, Valtteri - In: Industrial marketing management : the international … 63 (2017), pp. 53-68

Persistent link: https://www.econbiz.de/10011730101

Sprong, Niels; Driessen, Paul H.; Hillebrand, Bas; … - In: Journal of business research : JBR 123 (2021), pp. 450-462

Persistent link: https://www.econbiz.de/10012435344

Nijkamp, Willem G.; Leeflang, Peter

Persistent link: https://www.econbiz.de/10000724812

Grinstein, Amir - In: Journal of the Academy of Marketing Science 36 (2008) 2, pp. 166-173

Persistent link: https://www.econbiz.de/10003725634

Toubia, Olivier; Goldenberg, Jacob; Garcia, Rosanna - In: MSI reports : working paper series (2008) 1, pp. 65-81

Persistent link: https://www.econbiz.de/10003727337

Cowart, Kelly O.; Fox, Gavin L.; Wilson, Andrew E. - In: Psychology & marketing 25 (2008) 12, pp. 1111-1130

Persistent link: https://www.econbiz.de/10003780047

Szymanski, David M.; Kroff, Michael W.; Troy, Lisa C. - In: Journal of the Academy of Marketing Science 35 (2007) 1, pp. 35-52

Persistent link: https://www.econbiz.de/10003485064

Apéria, Tony; Back, Rolf - 2004

Persistent link: https://www.econbiz.de/10003463446

Diller, Hermann; Ivens, Björn Sven - In: Innovationen für das Industriegütermarketing : …, (pp. 479-498). 2007

Persistent link: https://www.econbiz.de/10003435854