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~subject:"Innovation"
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Innovation
Beziehungsmarketing
42
Relationship marketing
42
Consumer behaviour
30
Konsumentenverhalten
30
Customer satisfaction
27
Kundenzufriedenheit
27
Brand image
25
Einzelhandel
25
Retail trade
25
Brand management
24
Markenführung
24
Spain
24
Markenimage
23
Spanien
23
Service quality
19
Dienstleistungsqualität
18
Hotel industry
15
Hotellerie
15
Lieferantenmanagement
15
Supplier relationship management
15
Information technology
13
Informationstechnik
13
Betriebliche Wertschöpfung
10
Value creation
10
Customer value
9
Kundenwert
9
Brand equity
8
Croatia
7
Viral marketing
7
Virales Marketing
7
Marketing management
6
Marketingmanagement
6
Nachhaltige Entwicklung
6
Satisfaction
6
Sustainability
6
Sustainable development
6
Value co-creation
6
B-to-B-Marketing
5
Brand
5
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2
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10
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7
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7
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3
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English
11
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Gil Saura, Irene
10
Marín, Antonio
3
Servera-Francés, David
3
Berenguer Contrí, Gloria
2
Fuentes-Blasco, María
2
Moliner-Velázquez, Beatriz
2
Ruiz-Molina, Maria-Eugenia
2
Ruiz-Molina, María-Eugenia
2
Belda-Miquel, Sergio
1
Berenguer-Contrí, Gloria
1
Fuentes Blasco, Maria
1
Gil-Saura, Irene
1
Marín García, Antonio
1
Michel, Géraldine
1
Moliner Velázquez, Beatriz
1
Ruiz Molina, Maria Eugenia
1
Ruiz Molina, María Eugenia
1
Ruiz-Molina, Eugenia
1
Ruiz-Molina, Mª Eugenia
1
Servera Francés, David
1
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Big data and innovation in tourism, travel, and hospitality : managerial approaches, techniques, and applications
1
Economic research
1
Entrepreneurship in the fourth sector : entrepreneurial ecosystems and sustainable business models
1
Handbook of research on retailer-consumer relationship development
1
International journal of retail and distribution management
1
Psychology & marketing
1
Service business
1
The journal of brand management : an international journal
1
The journal of product & brand management
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The journal of services marketing
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ECONIS (ZBW)
11
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1
Retail innovativeness : importance of ICT and impact on consumer behaviour
Gil Saura, Irene
;
Ruiz Molina, María Eugenia
; …
- In:
Handbook of research on retailer-consumer relationship …
,
(pp. 384-403)
.
2014
Persistent link: https://www.econbiz.de/10010380111
Saved in:
2
Sustainability-oriented innovation in retailing
Gil Saura, Irene
;
Ruiz-Molina, Mª Eugenia
;
Berenguer …
- In:
Psychology & marketing
41
(
2024
)
2
,
pp. 240-253
Persistent link: https://www.econbiz.de/10014467490
Saved in:
3
Sustainability-oriented commerce innovation : how does it influence consumer satisfaction?
Gil Saura, Irene
;
Ruiz-Molina, Maria-Eugenia
;
Marín, …
- In:
International journal of retail and distribution management
51
(
2023
)
11
,
pp. 1477-1496
Persistent link: https://www.econbiz.de/10014484097
Saved in:
4
Effects of value and innovation on brand equity in retailing
Moliner-Velázquez, Beatriz
;
Fuentes-Blasco, María
; …
- In:
The journal of brand management : an international journal
26
(
2019
)
6
,
pp. 658-674
Persistent link: https://www.econbiz.de/10012120865
Saved in:
5
Strengthening relational ties and building loyalty through relational innovation and technology : evidence from Spanish hotel guests
Gil Saura, Irene
;
Ruiz-Molina, María-Eugenia
; …
- In:
Big data and innovation in tourism, travel, and …
,
(pp. 183-211)
.
2019
Persistent link: https://www.econbiz.de/10012006200
Saved in:
6
Role of marketing and technological innovation on store equity, satisfaction and word-of-mouth in retailing
Fuentes-Blasco, María
;
Moliner-Velázquez, Beatriz
; …
- In:
The journal of product & brand management
26
(
2017
)
6
,
pp. 650-666
Persistent link: https://www.econbiz.de/10011801144
Saved in:
7
From retail innovation and image to loyalty : moderating effects of product type
Moliner Velázquez, Beatriz
;
Fuentes Blasco, Maria
; …
- In:
Service business
13
(
2019
)
1
,
pp. 199-224
Persistent link: https://www.econbiz.de/10011965894
Saved in:
8
Social innovation for sustainability and the common good in ecosystems of the fourth sector : the case of distribution through alternative food networks in Valencia (Spain)
Belda-Miquel, Sergio
;
Ruiz-Molina, Eugenia
;
Gil Saura, Irene
- In:
Entrepreneurship in the fourth sector : entrepreneurial …
,
(pp. 141-167)
.
2021
Persistent link: https://www.econbiz.de/10012598666
Saved in:
9
Innovation as a key to strengthen the effect of relationship benefits on loyalty in retailing
Ruiz-Molina, Maria-Eugenia
;
Gil Saura, Irene
; …
- In:
The journal of services marketing
31
(
2017
)
2
,
pp. 131-141
Persistent link: https://www.econbiz.de/10011654602
Saved in:
10
Do innovation and sustainability influence customer satisfaction in retail? : a question of gender
Marín, Antonio
;
Gil Saura, Irene
;
Ruiz-Molina, …
- In:
Economic research
35
(
2022
)
1,1
,
pp. 546-563
Persistent link: https://www.econbiz.de/10014380443
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