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~subject:"Innovation"
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Innovation
Spanien
39,828
Spain
30,029
Social Web
20,859
Social web
20,828
Soziales Netzwerk
16,680
Social network
15,755
Online-Marketing
13,268
Internet marketing
13,152
Consumer behaviour
7,725
Konsumentenverhalten
7,662
Unternehmensnetzwerk
4,670
Business network
4,663
Theorie
4,221
Theory
4,117
Deutschland
3,877
Germany
3,581
Electronic Commerce
3,438
E-commerce
3,240
Viral marketing
2,948
Virales Marketing
2,941
Relationship marketing
2,909
Beziehungsmarketing
2,898
Online-Handel
2,795
Online retailing
2,790
Social media
2,639
Internet
2,535
USA
2,516
Italien
2,481
Brand management
2,428
Markenführung
2,419
United States
2,411
Italy
2,316
EU-Staaten
2,297
EU countries
2,278
Werbewirkung
2,268
Advertising effects
2,258
Frankreich
2,211
social media
2,191
Großbritannien
2,117
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Undetermined
951
Free
483
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Article
1,657
Book / Working Paper
612
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Article in journal
1,373
Aufsatz in Zeitschrift
1,373
Graue Literatur
205
Non-commercial literature
205
Aufsatz im Buch
201
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201
Working Paper
176
Arbeitspapier
153
Collection of articles of several authors
60
Sammelwerk
60
research-article
50
Aufsatzsammlung
46
Hochschulschrift
31
Case study
24
Fallstudie
24
Konferenzschrift
24
Conference paper
20
Konferenzbeitrag
20
Thesis
19
Conference proceedings
9
Forschungsbericht
8
review-article
8
conceptual-paper
6
case-report
5
Collection of articles written by one author
4
Sammlung
4
Amtsdruckschrift
3
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3
Amtliche Publikation
2
Bibliografie enthalten
2
Bibliography included
2
Dissertation u.a. Prüfungsschriften
2
Fallstudiensammlung
2
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2
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2
Marktinformation
2
Ratgeber
2
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2
Article
1
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1
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English
2,135
German
77
Spanish
34
Undetermined
20
French
3
Italian
2
Polish
1
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Author
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Füller, Johann
15
Mairesse, Jacques
15
Fritsch, Michael
12
Graf, Holger
12
Peters, Bettina
12
Akcigit, Ufuk
10
Cantner, Uwe
9
Moreno, Rosina
9
Baslandze, Salomé
8
Brem, Alexander
8
Jaumandreu Balanzo, Jordi
8
Lotti, Francesca
8
Martínez Sánchez, Angel
8
Pyka, Andreas
8
Rochina Barrachina, María E.
8
Sanchis Llopis, Amparo
8
Vega-Redondo, Fernando
8
Bretschneider, Ulrich
7
Harrison, Rupert
7
Hartmann, Dominik
7
Lach, Saul
7
Sanchis Llopis, Juan Alberto
7
Sicherman, Nachum
7
Soto-Acosta, Pedro
7
Bartel, Ann
6
Bilgram, Volker
6
Buesa Blanco, Miguel
6
González-Fernández, Marcos
6
González-Velasco, Carmen
6
Guadalupe, Maria
6
Jawecki, Gregor
6
Kamepalli, Sai Krishna
6
Kastelle, Tim
6
Molina-Morales, F. Xavier
6
Montresor, Sandro
6
Pellegrino, Gabriele
6
Pérez Pérez, Manuela
6
Steen, John
6
Thomas, Catherine
6
Zingales, Luigi
6
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IGI Global
8
OECD
7
National Bureau of Economic Research
6
Edward Elgar Publishing
4
Europäische Kommission / Gemeinsame Forschungsstelle
3
Springer Fachmedien Wiesbaden
3
Dgroup
2
Johns Hopkins University / Department of Economics
2
Ministerio de Industria y Energía
2
Technische Universität Berlin
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
Abteilung für Volkswirtschaftslehre, Universität Mannheim
1
American Marketing Association
1
Annual Conference on Innovation and Communications Law <4., 2012, Turku>
1
Annual International Research Conference of Symbiosis Institute of Management Studies <12., 2021, Online>
1
Association of Italian Organization Studies Academics / Annual workshop <21., 2020, Mailand>
1
Baskenland <Spanien> / Gobierno
1
Centro Internacional Carlos V
1
EconWPA
1
Economics Department, Bryan School of Business and Economics
1
Europäische Kommission / Generaldirektion Telekommunikation, Informationsindustrie und Innovation
1
Euskal Mundu-Biltzarra <2, 1987, San Sebastián, Golfo de Vizcaya u.a.>
1
Facultad de Ciencias Económicas y Empresariales, Universidad Complutense de Madrid
1
Fraunhofer IRB-Verlag
1
Fraunhofer-Institut für Systemtechnik und Innovationsforschung
1
Fundación Española para la Ciencia y la Tecnología
1
Fundación para la Sostenibilidad Energética y Ambiental
1
German Institute of Global and Area Studies (GIGA)
1
Goethe-Universität Frankfurt am Main
1
Graduate School Of Business Administration
1
Harvard Graduate School of Business Administration
1
ISPIM Innovation Conference <33., 2022, Kopenhagen>
1
Ifo-Institut für Wirtschaftsforschung
1
Institut zur Zukunft der Arbeit <Bonn>
1
Instituto Complutense de Estudios Internacionales (ICEI), Facultad de Ciencias Económicas y Empresariales
1
Instituto Valenciano de Investigaciones Económicas
1
Instituttet for Industriøkonomi og Virksomhedsstrategi <Kopenhagen>
1
International Conference on Business Intelligence and Modelling <9., 2021, Athen>
1
International Conference on E-Business and Applications <10., 2024, Singapore; Online>
1
International Conference on Strategic Innovative Marketing and Tourism <10., 2023, United States of the Ionian Islands>
1
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Published in...
All
Technological forecasting & social change : an international journal
61
Research policy : policy, management and economic studies of science, technology and innovation
56
Journal of business research : JBR
41
Technology analysis & strategic management
36
Industry and innovation
24
International journal of innovation management
24
International journal of technology management : IJTM
24
Technovation : the international journal of technological innovation, entrepreneurship and technology management
24
Journal of open innovation : technology, market, and complexity
23
The journal of technology transfer
21
Industrial marketing management : the international journal for industrial and high-tech firms
18
Creativity and innovation management
17
Innovation: organization & management : IOM
17
Economics of innovation and new technology
16
Journal of knowledge management
14
European journal of innovation management
13
IEEE transactions on engineering management : EM
13
The journal of business & industrial marketing
13
Small business economics : an entrepreneurship journal
12
European Journal of Innovation Management
11
International journal of innovation and technology management
11
Journal of engineering and technology management : JET-M
11
Information systems research : ISR
10
Jena economic research papers
10
Management decision : MD
10
Regional studies
10
Springer eBook Collection
10
The international journal of human resource management
10
Discussion paper / Centre for Economic Policy Research
9
International entrepreneurship and management journal
9
International journal of entrepreneurship and innovation management
9
SpringerLink / Bücher
9
Discussion paper series / IZA
8
International journal of entrepreneurship and small business
8
International journal of product development : IJPD
8
Management Decision
8
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
8
Regional studies : official journal of the Regional Studies Association
8
Strategic management journal
8
Discussion paper
7
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Source
All
ECONIS (ZBW)
2,145
Other ZBW resources
75
EconStor
24
RePEc
17
USB Cologne (EcoSocSci)
5
BASE
2
USB Cologne (business full texts)
1
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1
Strategic use of social media influencer marketing
Förster, Manuel
;
Hellmann, Tim
;
Vega-Redondo, Fernando
-
2024
-
Preliminary draft
Persistent link: https://www.econbiz.de/10014566879
Saved in:
2
Emerging social networking site as a new marketing tool
Sahu, Mandavi
- In:
Global journal of business management : GJBM
8
(
2014
)
1
,
pp. 21-28
Persistent link: https://www.econbiz.de/10010426270
Saved in:
3
Celebrity chef adoption and implementation of social media, particularly pinterest : a diffusion of innovations approach
Clarke, Theresa B.
;
Murphy, Jamie
;
Adler, Jami
- In:
International journal of hospitality management
57
(
2016
),
pp. 84-92
Persistent link: https://www.econbiz.de/10011581274
Saved in:
4
The performance impact of social media in the chain store industry
Wu, Chih-Wen
- In:
Journal of business research : JBR
69
(
2016
)
11
,
pp. 5310-5316
Persistent link: https://www.econbiz.de/10011589793
Saved in:
5
Innovations in communication and advertising : a perspective from small firms in southern Brazil
Rodrigues, Leonel Cezar
;
Riscarolli, Valéria
;
Zucco, …
- In:
International journal of internet marketing and …
12
(
2018
)
4
,
pp. 325-339
Persistent link: https://www.econbiz.de/10012139699
Saved in:
6
Social e-entrepreneurship and technological innovations : the role of online communities, mobile communication and social networks
Ratten, Vanessa
- In:
International journal of social entrepreneurship and …
2
(
2013
)
5
,
pp. 476-483
Persistent link: https://www.econbiz.de/10010376708
Saved in:
7
Motivating millennials to engage in charitable causes through social media
Paulin, Michele
;
Ferguson, Ronald J.
;
Jost, Nina
; …
- In:
Journal of service management
25
(
2014
)
3
,
pp. 334-348
Persistent link: https://www.econbiz.de/10010384975
Saved in:
8
When to take or forgo new product exclusivity : balancing protection from competition against word-of-mouth spillover
Peres, Renana
;
Van Den Bulte, Christophe
- In:
Journal of marketing
78
(
2014
)
2
,
pp. 83-100
Persistent link: https://www.econbiz.de/10010345569
Saved in:
9
Social innovation model for business performance and innovation
Beena Salim Saji
;
Ellingstad, Paul
- In:
The international journal of productivity and …
65
(
2016
)
2
,
pp. 256-274
Persistent link: https://www.econbiz.de/10011533046
Saved in:
10
IT tools for foresight : the integrated insight and response system of Deutsche Telekom Innovation Laboratories
Rohrbeck, René
;
Thom, Nico
;
Arnold, Heinrich M.
- In:
Technological forecasting & social change : an …
97
(
2015
),
pp. 115-126
Persistent link: https://www.econbiz.de/10011535036
Saved in:
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