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Varadarajan, Rajan - 2018

Persistent link: https://www.econbiz.de/10011803913

Innovating for sustainability : a framework for sustainable innovations and a model of sustainable innovations orientation

Varadarajan, Rajan - In: Journal of the Academy of Marketing Science 45 (2017) 1, pp. 14-36

Persistent link: https://www.econbiz.de/10011637143

Fortune at the bottom of the innovation pyramid : the strategic logic of incremental innovations

Varadarajan, Rajan - In: Business horizons 52 (2009) 1, pp. 21-29

Persistent link: https://www.econbiz.de/10003859103

Innovations in retailing : editorial

Shankar, Venkatesh; Yadav, Manjit S. - In: Journal of retailing 87 (2011), pp. 1-2

Persistent link: https://www.econbiz.de/10009521759

Managing the future : CEO attention and innovation outcomes

Yadav, Manjit S.; Prabhu, Jaideep C.; Chandy, Rajesh K. - In: Journal of marketing 71 (2007) 4, pp. 84-101

Persistent link: https://www.econbiz.de/10003564889

Innovativeness as an unintended outcome of franchising : insights from restaurant chains

Mallapragada, Girish; Srinivasan, Raji - In: Decision sciences : DS 48 (2017) 6, pp. 1164-1197

Persistent link: https://www.econbiz.de/10011875759

Doing well by doing good innovations : alleviation of social problems in emerging markets through corporate social innovations

Varadarajan, Rajan; Kaul, Rupali - In: Journal of business research : JBR 86 (2018), pp. 225-233

Persistent link: https://www.econbiz.de/10011855305

Innovation and strategy

Varadarajan, Rajan (ed.); Jayachandran, Satish (ed.) - 2018 - First edition

Persistent link: https://www.econbiz.de/10011881684

Retailing innovations in a globalizing retail market environment

Reinartz, Werner J.; Dellaert, Benedict G. C.; Krafft, … - In: Journal of retailing 87 (2011), pp. 53-66

Persistent link: https://www.econbiz.de/10009269261

Innovation and Strategy

Varadarajan, Rajan - 2018

FRONT COVER -- INNOVATION AND STRATEGY -- CONTENTS -- EDITORIAL ADVISORY BOARD -- ABOUT THE GUEST EDITORS AND AUTHORS -- Guest Editors -- Authors -- Introduction -- INTRODUCTION -- Overview -- Publication Mission -- Chapters in This Volume -- CONCEPTUAL PAPERS -- STRATEGIC DECISION MAKING IN AN...

Persistent link: https://www.econbiz.de/10012692057