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Handelsmarketing und electronic commerce im Internet
Fritz, Wolfgang - 1998
Persistent link: https://www.econbiz.de/10000683178
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Online market research : cost-effective searching of the Internet and online databases
Lescher, John F. - 1995 - 1. printing
Persistent link: https://www.econbiz.de/10000543867
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1998-: Thousand Oaks, CA : SAGE Publishing; 1998-2008: …; … - 12.1998 -
Persistent link: https://www.econbiz.de/10000657304
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Web commerce : building a digital business
Maddox, Kate; Blankenhorn, Dana - 1998
Persistent link: https://www.econbiz.de/10000658830
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Principles of internet marketing
Hanson, Ward; Hanson, Ward A. - 2000
Persistent link: https://www.econbiz.de/10000670971
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Digital engagement : internet marketing that captures customers and builds intense brand loyalty
Harden, Leland; Heyman, Bob - 2009
Persistent link: https://www.econbiz.de/10003725845
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Das Konstrukt Nutzungsakzeptanz als Fundament eines NFC-basierten Mobile Marketing
Wiedmann, Klaus-Peter; Reeh, Marc-Oliver - 2007
Persistent link: https://www.econbiz.de/10003726335
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Internet marketing : strategy, implementation and practice
Chaffey, Dave; Ellis-Chadwick, Fiona; Mayer, Richard; … - 2009 - 4. ed. [,repr.]
Persistent link: https://www.econbiz.de/10003767227