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~subject:"Internet marketing"
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Internet marketing
Auktionstheorie
11,011
Auction theory
10,710
Auction
3,140
Auktion
3,124
Theorie
2,795
Theory
2,667
Experiment
1,449
Spieltheorie
1,106
Game theory
1,079
Asymmetrische Information
868
Asymmetric information
844
Wettbewerb
654
Competition
641
Mechanism design
622
Mechanismus-Design-Theorie
616
Procurement
591
Beschaffung
583
Öffentlicher Auftrag
569
Public contract
566
Auctions
455
Internet-Auktion
448
Online auction
448
Preismanagement
357
Pricing strategy
353
Electronic Commerce
342
E-commerce
335
Preis
288
Marktmechanismus
287
Schätzung
282
Estimation
280
Price
279
USA
278
United States
275
Market mechanism
270
Übernahme
256
Risikoaversion
255
Risk aversion
252
Takeover
252
Online-Marketing
246
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Undetermined
88
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72
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Article
164
Book / Working Paper
82
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Article in journal
130
Aufsatz in Zeitschrift
130
Graue Literatur
35
Non-commercial literature
35
Aufsatz im Buch
33
Book section
33
Arbeitspapier
32
Working Paper
32
Hochschulschrift
3
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1
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English
246
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Penta, Antonio
13
Decarolis, Francesco
12
Nazerzadeh, Hamid
10
Sayedi, Amin
10
Goldmanis, Maris
9
Balseiro, Santiago R.
8
Pal, Pallavi
6
Shakhgildyan, Ksenia
6
Athey, Susan
5
Chen, Jianqing
5
Ghosh, Arpita
5
Lewis, Gregory
5
Mirrokni, Vahab
5
Bergemann, Dirk
4
Bonatti, Alessandro
4
Chen, Ying-Ju
4
Ellison, Glenn
4
Jerath, Kinshuk
4
Liu, De
4
Mahdian, Mohammad
4
Motta, Massimo
4
Paes Leme, Renato
4
Skiera, Bernd
4
Vassilvitskii, Sergei
4
Whinston, Andrew B.
4
Abrams, Zoë
3
Celis, L. Elisa
3
Choi, W. Jason
3
Deng, Xiaotie
3
Försch, Steffen
3
Golrezaei, Negin
3
Hosanagar, Kartik
3
Hummel, Patrick
3
Kim, Dongwoo
3
Mela, Carl F.
3
Mobius, Markus M.
3
Muthukrishnan, S.
3
Pál, Martin
3
Rovigatti, Gabriele
3
Schwarz, Michael
3
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National Bureau of Economic Research
2
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Internet and network economics : third international workshop, WINE 2007, San Diego, CA, USA, December 12-14, 2007 ; proceedings
14
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
14
Management science : journal of the Institute for Operations Research and the Management Sciences
12
Operations research
10
Internet and network economics : 4th international workshop, WINE 2008, Shanghai, China, December 17-20, 2008 ; proceedings
8
Discussion papers / CEPR
7
Information systems research : ISR
7
Internet and network economics : 5th international workshop, WINE 2009, Rome, Italy, December 14-18, 2009 ; proceedings
7
Games and economic behavior
6
International journal of industrial organization
5
NET Institute Working Paper
4
Electronic commerce research
3
Electronic commerce research and applications
3
European journal of operational research : EJOR
3
Journal of marketing research
3
Management information systems : mis quarterly
3
Marketing science
3
Working paper / National Bureau of Economic Research, Inc.
3
Working papers / TSE : WP
3
CESifo Working Paper
2
CESifo working papers
2
Cowles Foundation discussion paper
2
Folia oeconomica Stetinensia : FOS
2
Games
2
Improving decision making in real-time bidding
2
International journal of electronic commerce : IJEC
2
International journal of game theory : official journal of the Game Theory Society
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of business research : JBR
2
Journal of marketing
2
Manufacturing & service operations management : M & SOM
2
NBER Working Paper
2
NBER working paper series
2
Operations research letters
2
Working papers / Universitat Pompeu Fabra, Department of Economics and Business
2
Agent-mediated electronic commerce : designing trading strategies and mechanisms for electronic markets ; AMEC 2011, Taipei, Taiwan, May 2, 2011, and TADA 2011, Barcelona, Spain, July 17, 2011 ; revised selected papers
1
American economic journal : a journal of the American Economic Association
1
Annual review of economics
1
BSE working paper : working papers
1
Barcelona GSE working paper series : working paper
1
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ECONIS (ZBW)
246
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1
Estimation of beauty contest auctions
Yoganarasimhan, Hema
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
1
,
pp. 27-54
Persistent link: https://www.econbiz.de/10011437598
Saved in:
2
Efficient advert assignment
Kelly, F. P.
;
Key, Peter
;
Walton, Neil
- In:
Operations research
64
(
2016
)
4
,
pp. 822-837
Persistent link: https://www.econbiz.de/10011538530
Saved in:
3
Keyword search advertising and limited budgets
Shin, Woochoel
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
6
,
pp. 882-896
Persistent link: https://www.econbiz.de/10011410015
Saved in:
4
Position auctions with budget constraints : implications for advertisers and publishers
Lu, Shijie
;
Zhu, Yi
;
Dukes, Anthony
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
6
,
pp. 897-905
Persistent link: https://www.econbiz.de/10011410018
Saved in:
5
Matching value and market design in online advertising networks : an empirical analysis
Wu, Chunhua
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
6
,
pp. 906-921
Persistent link: https://www.econbiz.de/10011410021
Saved in:
6
Do organic results help or hurt sponsored search performance?
Agarwal, Ashish
;
Hosanagar, Kartik
;
Smith, Michael D.
- In:
Information systems research : ISR
26
(
2015
)
4
,
pp. 695-713
Persistent link: https://www.econbiz.de/10011420776
Saved in:
7
Equilibrium bids in sponsored search auctions : theory and evidence
Börgers, Tilman
;
Cox, Ingemar
;
Pesendorfer, Martin
; …
- In:
American economic journal : a journal of the American …
5
(
2013
)
4
,
pp. 163-187
Persistent link: https://www.econbiz.de/10010221657
Saved in:
8
Understanding the impact of in-process promotional messages : an application to online auctions
Ducarroz, Caroline
;
Yang, Sha
;
Greenleaf, Eric A.
- In:
Journal of marketing
80
(
2016
)
2
,
pp. 80-100
Persistent link: https://www.econbiz.de/10011458674
Saved in:
9
Keyword management costs and "broad match" in sponsored search advertising
Amaldoss, Wilfred
;
Jerath, Kinshuk
;
Sayedi, Amin
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
2
,
pp. 259-274
Persistent link: https://www.econbiz.de/10011459512
Saved in:
10
Combining guaranteed and spot markets in display advertising : selling guaranteed page views with stochastic demand
Chen, Bowei
;
Huang, Jingmin
;
Huang, Yufei
;
Kollias, Stefanos
- In:
European journal of operational research : EJOR
280
(
2020
)
3
,
pp. 1144-1159
Persistent link: https://www.econbiz.de/10012132526
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