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~subject:"Italien"
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Italien
Innovation
6
Betriebliche Wertschöpfung
5
Italy
5
Service innovation
5
Value creation
5
Dienstleistungsinnovation
4
Innovation management
4
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Marketingmanagement
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Colurcio, Maria
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Russo Spena, Tiziana
3
Melia, Monia
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Caridà, Angela
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Coluricio, Maria
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Mele, Cristina
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Pozzetto, Elisabetta
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Vianelli, Donata
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Fashion branding and communication : core strategies of European luxury brands
1
International journal of innovation management
1
International journal of quality and service sciences
1
International journal of retail & distribution management
1
Sustainable marketing, branding, and reputation management : strategies for a greener future
1
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ECONIS (ZBW)
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1
Store experience and co-creation : the case of temporary shop
Russo Spena, Tiziana
;
Caridà, Angela
;
Colurcio, Maria
; …
- In:
International journal of retail & distribution management
40
(
2012
)
1
,
pp. 21-40
Persistent link: https://www.econbiz.de/10009506358
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2
Harmont & Blaine : a successful dachshund to build the values and brand identity
Coluricio, Maria
;
Melia, Monia
;
Colurcio, Maria
- In:
Fashion branding and communication : core strategies of …
,
(pp. 41-72)
.
2017
Persistent link: https://www.econbiz.de/10014547469
Saved in:
3
A cognitive-relational view of innovation in the agri-food industry : the fresh-cut business
Russo Spena, Tiziana
;
Colurcio, Maria
- In:
International journal of innovation management
14
(
2010
)
2
,
pp. 307-329
Persistent link: https://www.econbiz.de/10003979524
Saved in:
4
Storytelling for the faceless : a tool for communicating sustainability and circular economy in the public sector
Pozzetto, Elisabetta
;
Colurcio, Maria
;
Vianelli, Donata
- In:
Sustainable marketing, branding, and reputation …
,
(pp. 410-431)
.
2023
Persistent link: https://www.econbiz.de/10014414282
Saved in:
5
Co-creating value innovation through resource integration
Mele, Cristina
;
Russo Spena, Tiziana
;
Colurcio, Maria
- In:
International journal of quality and service sciences
2
(
2010
)
1
,
pp. 60-78
Persistent link: https://www.econbiz.de/10003969051
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