This book re-evaluates the diffusion and positioning of fashion and luxury brands following the impact and disruption … exploring the importance of digital transformation and discussing the benefits and challenges it has created for the fashion … maintaining brand value and equity, customer engagement and experiences and connecting the marketplace and marketspace. Wilson …

AI in Fashion Industry discusses recent developments in fashion forecasting, developing a 'framework of AI …-based fashion forecasting' and validates the framework with a qualitative case study of the world's first fashion intelligence …

Fashion is a glamorous industry, one of beauty, money, fame, and huge profits. However, from the inside, it is clear … the industry is suffering. An industry worth $3 Billion (USD), the fashion industry is characterized by products with a … invading the fashion industry, with emerging forms such as Artificial Intelligence, Machine Learning, Deep Learning, Artificial …

This book provides an overview of current issues and challenges in the fashion industry and an update on data … off with an example of a data-driven AI technique on a particular sector of the fashion industry (design, manufacturing …AI based fashion sales forecasting methods in big data era -- Enhanced Predictive Models for Purchasing in the Fashion …