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~subject:"Operations Research"
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An overview of marketing strat...
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Knowledge society
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Zinkhan, George M.
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Dixit, Ashutosh
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Journal of business research : JBR
2
Macromarketing - a global focus ; Vol. 2
1
Major theoretical debates and contemporary issues in marketing theory
1
Omega : the international journal of management science
1
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ECONIS (ZBW)
5
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1
The marketplace, emerging technology and marketing theory
Zinkhan, George M.
-
2009
Persistent link: https://www.econbiz.de/10003876275
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2
Market-resistance and Valentine's Day events
Scheinbaum, Angeline Close
;
Zinkhan, George M.
- In:
Journal of business research : JBR
62
(
2009
)
2
,
pp. 200-207
Persistent link: https://www.econbiz.de/10003810556
Saved in:
3
A taxonomy of information technology-enhanced pricing strategies
Dixit, Ashutosh
;
Whipple, Thomas W.
;
Zinkhan, George M.
; …
- In:
Journal of business research : JBR
61
(
2008
)
4
,
pp. 275-283
Persistent link: https://www.econbiz.de/10003704445
Saved in:
4
Internationalization and performance : the moderating effects of organizational learning
Hsu, Chin-chun
;
Pereira, Arun
- In:
Omega : the international journal of management science
36
(
2008
)
2
,
pp. 188-205
Persistent link: https://www.econbiz.de/10003594071
Saved in:
5
The marketplace, emerging technology and marketing theory
Zinkhan, George M.
-
2008
Persistent link: https://www.econbiz.de/10003611094
Saved in:
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