Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Knowledge society"
~subject:"Verbraucherverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
An overview of marketing strat...
Similar by person
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Knowledge society
Verbraucherverhalten
Consumer behaviour
9
USA
8
Konsumentenverhalten
7
United States
7
Advertising
5
Advertising effects
4
E-commerce
4
Electronic Commerce
4
Marketing
4
Werbewirkung
4
Werbung
4
Brand
3
Brand image
3
Brand management
3
International marketing
3
Internet
3
Markenartikel
3
Markenführung
3
Markenimage
3
Marketing management
3
Marketing theory
3
Marketingmanagement
3
Marketingtheorie
3
Operations Research
3
Operations research
3
Services marketing
3
South Korea
3
Advertising industry
2
Bibliometrics
2
Bibliometrie
2
Comparison
2
Definition
2
Design
2
Fernsehwerbung
2
Internationales Marketing
2
Internet marketing
2
Lebensstil
2
Lifestyle
2
more ...
less ...
Type of publication
All
Book / Working Paper
3
Article
2
Type of publication (narrower categories)
All
Aufsatz im Buch
2
Book section
2
Reprint
2
Lehrbuch
1
Textbook
1
Language
All
English
5
Author
All
Zinkhan, George M.
3
Arnould, Eric
2
Price, Linda
2
Zinkhan, George
2
Arnould, Eric J.
1
Price, Linda L.
1
Published in...
All
(McGraw-Hill, Irwin series in marketing)
1
Macromarketing - a global focus ; Vol. 2
1
Major theoretical debates and contemporary issues in marketing theory
1
Source
All
ECONIS (ZBW)
3
USB Cologne (EcoSocSci)
2
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The marketplace, emerging technology and marketing theory
Zinkhan, George M.
-
2009
Persistent link: https://www.econbiz.de/10003876275
Saved in:
2
Consumers
Arnould, Eric J.
-
2004
-
2. ed., internat. ed.
Persistent link: https://www.econbiz.de/10013469288
Saved in:
3
The marketplace, emerging technology and marketing theory
Zinkhan, George M.
-
2008
Persistent link: https://www.econbiz.de/10003611094
Saved in:
4
Consumers
Arnould, Eric
;
Price, Linda
;
Zinkhan, George
-
2002
-
1. ed.
Persistent link: https://www.econbiz.de/10004735485
Saved in:
5
Consumers
Arnould, Eric
;
Price, Linda
;
Zinkhan, George
-
2004
-
2. ed., internat. ed.
Persistent link: https://www.econbiz.de/10004779730
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
