The increasing share of store brands in the grocery industry has been cited as a key factor in improving the position and performance of retailers relative to national brand manufacturers. This paper uses data from two major retail chains to examine whether and how high store brand share affects...

The increasing share of store brands in the grocery industry has been cited as a key factor in improving the position and performance of retailers relative to national brand manufacturers. This paper uses data from two major retail chains to examine whether and how high store brand share affects...

This study examines how household members' personal characteristics and key marketing factors affect the healthfulness of food purchased for in-home consumption; it further considers how food intake changes following a diagnosis of Type 2 diabetes in the household. Using a combination of grocery...