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The framing effects of multipart pricing on consumer purchasing behavior of customized information good bundles
Goh, Kim Huat; Bockstedt, Jesse C. - In: Information systems research : ISR 24 (2013) 2, pp. 334-351
Persistent link: https://www.econbiz.de/10009767439
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Experimental designs and estimation for online display advertising attribution in marketplaces
Barajas, Joel; Akella, Ram; Holtan, Marius; Flores, Aaron - In: Marketing science : the marketing journal of the … 35 (2016) 3, pp. 465-483
Persistent link: https://www.econbiz.de/10011498979
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Estimation of heterogeneous preferences, with an application to demand for internet services
Beckert, Walter - In: The review of economics and statistics 87 (2005) 3, pp. 495-502
Persistent link: https://www.econbiz.de/10003086451
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Evaluating servicescape designs using a VR-based laboratory experiment : a case of a duty-free shop
Kwon, Ryeok-Hwan; Kim, Kwang-jae; Kim, Ki-Hun; Hong, Yoo Suk - In: Journal of retailing and consumer services 26 (2015), pp. 32-40
Persistent link: https://www.econbiz.de/10011347847
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Fairness judgments and counterfactual thinking: pricing goods versus services
Naquin, Charles E.; Kurtzberg, Terri R.; Krishnan, Aparna - In: International journal of organizational analysis 23 (2015) 2, pp. 174-190
Persistent link: https://www.econbiz.de/10011326715
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We'll be honest, this won't be the best article you’ll ever read : the use of dispreferred markers in word-of-mouth communication
Hamilton, Ryan; Vohs, Kathleen D.; McGill, Ann L. - In: Journal of consumer research : JCR ; an … 41 (2014/15) 1, pp. 197-212
Persistent link: https://www.econbiz.de/10010380992
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How experience variety shapes postpurchase product evaluation
Etkin, Jordan; Sela, Aner - In: Journal of marketing research : JMR 53 (2016) 1, pp. 77-90
Persistent link: https://www.econbiz.de/10011450379
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Subjective quality information : effects of patient experience outcomes and display formats on evaluation and choice intentions
Dietrich, Martin; Renner, Simone - In: Health marketing quarterly 32 (2015) 3, pp. 234-249
Persistent link: https://www.econbiz.de/10011383939
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Measuring users' value experience on a travel website (e-value) : what value is cocreated by the user?
Mohd-Any, Amrul Asraf; Winklhofer, Heidi; Ennew, … - In: Journal of travel research : a quarterly publication of … 54 (2015) 4, pp. 496-510
Persistent link: https://www.econbiz.de/10011296030
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Product Evaluations Online : Search vs. Experience Goods
Antipov, Evgeny - 2018
review receives from other users on product evaluation made by the next reviewer. It appeared that the tendency to disagree …
Persistent link: https://www.econbiz.de/10012909364