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SIZE MATTERS: LARGE-SCALE REPL...
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Hauser, John R.
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5
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3
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Journal of business research : JBR
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Advances in artificial economics : [peer-reviewed collection of papers presented during the 10th issue of the Artificial Economics Conference ; Social Simulation Conference, in Barcelona, Spain, 1st to 5th September 2014]
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1
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Artificial economics : the generative method in economics ; [Artificial Economics Conference 2009]
1
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ECONIS (ZBW)
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Which model looks most like me? : explicating the impact of body image advertisements on female consumer well-being and consumption behaviour across brand categories
Lou, Chen
;
Tse, Caleb H.
- In:
International journal of advertising : the review of …
40
(
2021
)
4
,
pp. 602-628
Persistent link: https://www.econbiz.de/10012586684
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2
Drink coca-cola, eat popcorn, and choose powerade : testing the limits of subliminal persuasion
Smarandescu, Laura
;
Shimp, Terence A.
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
4
,
pp. 715-726
Persistent link: https://www.econbiz.de/10011399274
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3
Consumer neuroscience : applications, challenges, and possible solutions
Plassmann, Hilke
;
Venkatraman, Vinod
;
Huettel, Scott A.
; …
- In:
Journal of marketing research : JMR
52
(
2015
)
4
,
pp. 427-435
Persistent link: https://www.econbiz.de/10011337517
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4
Measuring processing fluency : one versus five items
Graf, Laura K. M.
;
Mayer, Stefan
;
Landwehr, Jan Rüdiger
- In:
Journal of consumer psychology : JCP : the official …
28
(
2018
)
3
,
pp. 393-411
Persistent link: https://www.econbiz.de/10011917263
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5
If it tastes bad it must be good : consumer nai͏̈ve theories and the marketing placebo effect
Wright, Scott A.
;
Hernandez, José Mauro da Costa
; …
- In:
International journal of research in marketing : IJRM ; …
30
(
2013
)
2
,
pp. 197-198
Persistent link: https://www.econbiz.de/10009747170
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6
Spatial density and ambient scent : effects on consumer anxiety
Poon, Tina
;
Grohmann, Bianca
- In:
American journal of business : applying research to …
29
(
2014
)
1
,
pp. 79-94
Persistent link: https://www.econbiz.de/10010349344
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7
Same sound, same preference? : investigating sound symbolism effects in international brand names
Kuehnl, Christina
;
Mantau, Alexandra
- In:
International journal of research in marketing : IJRM ; …
30
(
2013
)
4
,
pp. 417-420
Persistent link: https://www.econbiz.de/10010223381
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8
Let's be honest about the attraction effect
Huber, Joel
;
Payne, John W.
;
Puto, Christopher P.
- In:
Journal of marketing research : JMR
51
(
2014
)
4
,
pp. 520-525
Persistent link: https://www.econbiz.de/10010399698
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9
Understanding effect sizes in consumer psychology
Dias, Rodrigo S.
;
Spiller, Stephen
;
Fitzsimons, Gavan J.
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
3
,
pp. 367-374
Persistent link: https://www.econbiz.de/10014334011
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10
Scarcity improves economic valuations when cognitively salient
Isler, Ozan
;
Yilmaz, Onurcan
;
Dulleck, Uwe
- In:
Journal of economic behavior & organization : JEBO
209
(
2023
),
pp. 362-371
Persistent link: https://www.econbiz.de/10014423475
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