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Consumer behaviour
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Strutton, David
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
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Journal of consumer behaviour : an international research review
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Online consumer behavior : theory and research in social media, advertising, and e-tail
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ECONIS (ZBW)
19
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1
Does Facebook usage lead to conspicuous consumption? : the role of envy, narcissism and self-promotion
Taylor, David G.
;
Strutton, David
- In:
Journal of research in interactive marketing : …
10
(
2016
)
3
,
pp. 231-248
Persistent link: https://www.econbiz.de/10011567082
Saved in:
2
Friends, fans, and followers : do ads work on social networks? ; how gender and age shape receptivity
Taylor, David G.
;
Lewin, Jeffrey E.
;
Strutton, David
- In:
Journal of advertising research
51
(
2011
)
1
,
pp. 258-275
Persistent link: https://www.econbiz.de/10009127053
Saved in:
3
Has e-marketing come of age? : modeling historical influences on post-adoption era Internet consumer behaviors
Taylor, David G.
;
Strutton, David
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 950-956
Persistent link: https://www.econbiz.de/10008652169
Saved in:
4
Putting a face with a name : avatars, relationship marketing and service failure/recovery
Taylor, David G.
- In:
International journal of electronic marketing and …
3
(
2010
)
4
,
pp. 363-381
Persistent link: https://www.econbiz.de/10009234911
Saved in:
5
Putting the "self" in selfies : how narcissism, envy and self-promotion motivate sharing of travel photos through social media
Taylor, David
- In:
Journal of travel and tourism marketing
37
(
2020
)
1
,
pp. 64-77
Persistent link: https://www.econbiz.de/10012289259
Saved in:
6
Predicting mobile app usage for purchasing and information-sharing
Taylor, David G.
;
Levin, Michael
- In:
International journal of retail & distribution management
42
(
2014
)
8
,
pp. 759-774
Persistent link: https://www.econbiz.de/10010391130
Saved in:
7
The roles of self-discrepancy and social support in young females' decisions to undergo cosmetic procedures
Pentina, Iryna
;
Taylor, David G.
;
Voelker, Troy A.
- In:
Journal of consumer behaviour : an international …
8
(
2009
)
4
,
pp. 149-165
Persistent link: https://www.econbiz.de/10003875829
Saved in:
8
Exploring source effects for online sales outcoumes: the role of avatar-buyer similarity
Pentina, Iryna
;
Taylor, David G.
- In:
Journal of customer behaviour
9
(
2010
)
2
,
pp. 135-150
Persistent link: https://www.econbiz.de/10003989250
Saved in:
9
Source characteristics in online shopping : do Avatar expertise, similarity, and attractiveness affect purchase outcomes?
Taylor, David G.
;
Pentina, Iryna
- In:
Online consumer behavior : theory and research in …
,
(pp. 35-54)
.
2012
Persistent link: https://www.econbiz.de/10009567834
Saved in:
10
Value co-creation through branded apps : enhancing perceived quality and brand loyalty
Tran, Trang
;
Taylor, David
;
Wen, Chao
- In:
Journal of research in interactive marketing : …
17
(
2023
)
4
,
pp. 562-580
Persistent link: https://www.econbiz.de/10014313623
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