Narrow search
Showing 1 - 10 of 2,666
Cover Image
Consumer return policies in competitive markets : an operations perspective
Huang, Tingliang; Ren, Hang; Chen, Ying-Ju - In: Naval research logistics : an international journal 65 (2018) 6/7, pp. 462-476
Persistent link: https://www.econbiz.de/10012166218
Cover Image
Competitive strategies for brick-and-mortar stores to counter "showrooming"
Mehra, Amit; Kumar, Subodha; Raju, Jagmohan Singh - In: Management science : journal of the Institute for … 64 (2018) 7, pp. 3076-3090
Persistent link: https://www.econbiz.de/10011899711
Cover Image
Do customer loyalty programs really work?
Dowling, Grahame R.; Uncles, Mark - 2009
Persistent link: https://www.econbiz.de/10003784918
Cover Image
Proceedings of the 12th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 2 - 4, 2004, Vienna, Austria
Chadraba, Petr (contributor) - Conference on Marketing and Business Strategies for … - 2004 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003327838
Cover Image
Customer-driven benchmarking : a strategic approach toward a sustainable marketing performance
Shamma, Hamed; Hassan, Salah M. - In: Benchmarking : an international journal ; BIJ 20 (2013) 3, pp. 377-395
Persistent link: https://www.econbiz.de/10009759809
Cover Image
The psychology behind trademark infringement and counterfeiting
Zaichkowsky, Judith Lynne - 2006
Persistent link: https://www.econbiz.de/10003182024
Cover Image
The new law of demand and supply : the revolutionary new demand strategy for faster growth and higher profits
Kash, Rick - 2002 - 1. ed
Persistent link: https://www.econbiz.de/10001727507
Cover Image
Der Markt für Flugtickets in Europa : Informationsverhalten von Passagieren zur Verbesserung der Marktstrategien von Fluggesellschaften
Fürst, Elmar Wilhelm M. - 2003 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001758777
Cover Image
Kundenzufriedenheit als strategischer Erfolgsfaktor : einführende Überlegungen
Simon, Hermann - In: Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen, (pp. 15-27). 1995
Persistent link: https://www.econbiz.de/10001291083
Cover Image
Strategic Implications of Keeping Product Value Secret from Competitor’s Customers
Harutyunyan, Mushegh - 2017
Customers can sometimes learn unanticipated or hidden use value of a firm's product whereas the non-customers remain uninformed about that extra value. A monopolist will increase its profit by informing the non-customers of its product's hidden value. However, our analysis reveals that this may...
Persistent link: https://www.econbiz.de/10012968232