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Konsumentenverhalten
Bank
65,248
Unternehmenserfolg
50,229
Firm performance
49,484
Relationship marketing
26,367
Beziehungsmarketing
25,692
Performance measurement
15,314
Theorie
14,769
Theory
14,504
Performance-Messung
14,503
Deutschland
11,299
Consumer behaviour
10,721
USA
9,970
United States
9,061
Germany
8,433
Corporate Governance
7,721
Corporate governance
7,672
KMU
6,865
SME
6,850
Customer satisfaction
6,236
Kundenzufriedenheit
6,170
Innovation
6,116
Produktdifferenzierung
5,887
Product differentiation
5,857
Welt
5,833
World
5,763
Indien
5,616
Kreditgeschäft
5,601
India
5,425
Bank lending
5,412
Führungskräfte
5,358
Managers
5,351
Strategisches Management
5,202
Service quality
5,138
Dienstleistungsqualität
5,108
China
4,944
Bankenregulierung
4,844
Bank regulation
4,833
Unternehmensgründung
4,819
Business start-up
4,637
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5,249
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1,919
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Article
8,694
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1,991
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3
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8,179
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475
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Graue Literatur
405
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405
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341
Arbeitspapier
319
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315
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246
Conference paper
89
Konferenzbeitrag
89
Collection of articles of several authors
84
Sammelwerk
84
Aufsatzsammlung
64
Collection of articles written by one author
26
Sammlung
26
Case study
24
Fallstudie
24
Bibliografie enthalten
23
Bibliography included
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Konferenzschrift
19
Lehrbuch
15
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13
Handbuch
13
Conference proceedings
12
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12
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12
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9
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8
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7
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4
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2
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English
10,133
German
549
French
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Han, Heesup
43
Hollebeek, Linda D.
35
Mattila, Anna S.
30
Verhoef, Peter C.
26
Kumar, V.
25
Huber, Frank
24
Loureiro, Sandra Maria Correia
24
Klaus, Philipp
20
Rather, Raouf Ahmad
20
Bang, Nguyen
19
Prentice, Catherine
19
Rahman, Zillur
19
Herrmann, Andreas
18
Usman, Osly
18
Ahn, Jiseon
17
Bauer, Hans H.
17
Di Comite, Francesco
17
Khan, Imran
17
Schramm-Klein, Hanna
17
Vandenbussche, Hylke
17
Grewal, Dhruv
16
So, Kevin Kam Fung
16
Thisse, Jacques-François
16
Balaji, M. S.
15
Bilgihan, Anil
15
Gil Saura, Irene
15
Gustafsson, Anders
15
Lemon, Katherine N.
15
Mittal, Vikas
15
Swoboda, Bernhard
15
Wangenheim, Florian von
15
Wong, IpKin Anthony
15
Blut, Markus
14
Fatma, Mobin
14
Foscht, Thomas
14
Homburg, Christian
14
Hyun, Sunghyup Sean
14
Japutra, Arnold
14
Malthouse, Edward C.
14
Quach, Sara
14
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American Marketing Association
8
Springer Fachmedien Wiesbaden
8
National Bureau of Economic Research
6
IGI Global
3
Springer-Verlag GmbH
3
Völkerbund / Sub-Committee of Experts for the Unification of Customs Tariff Nomenclature
3
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
AMA Winter Academic Conference <2024, Online>
1
AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
1
Berlingske Annoncecenter
1
Bertelsmann Stiftung
1
Center for Economic Research <Tilburg>
1
Christian-Albrechts-Universität zu Kiel / Institut für Ernährungswirtschaft und Verbrauchslehre
1
Customs Co-operation Council
1
Deutschland / Bundeswehr / Universität Hamburg
1
Dänemark / Erhvervs- og Byggestyrelsen
1
Ecole des hautes études commerciales <Lausanne> / Département d'économétrie et d'économie politique
1
Edward Elgar Publishing
1
Eric Cuvillier <Firma>
1
European Marketing Academy
1
Fachtagung „Betriebliche und unternehmerische Dimensionen des demografischen Wandels für KMUs“ <2013, Halle (Saale)>
1
Fraunhofer-Informationszentrum Raum und Bau
1
Friedrich-Schiller-Universität Jena
1
Gesellschaft für Ökologische Kommunikation mbH
1
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Graduate School of Business Administration
1
Harvard University, Graduate School of Business Administration, Division of Research
1
Haufe-Lexware GmbH & Co. KG
1
INSEAD
1
Institut für Höhere Studien
1
Institut für Markt- und Distributionsforschung <Köln>
1
Institute of Economic Affairs <London> / Environment Unit
1
Intergovernmental Maritime Consultative Organization
1
International Conference on Advances in National Brand and Private Label Marketing <11., 2024, Oxford>
1
International Telecommunications Society
1
Kanada / Department of Industry, Trade and Commerce
1
Logos Verlag Berlin
1
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Published in...
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Journal of retailing and consumer services
489
Journal of business research : JBR
387
International journal of hospitality management
195
The journal of services marketing
120
The journal of product & brand management
99
The journal of brand management : an international journal
89
Journal of the Academy of Marketing Science
87
Psychology & marketing
86
Asia Pacific journal of marketing and logistics
82
Cogent business & management
81
Journal of travel and tourism marketing
77
Journal of hospitality marketing & management
75
International journal of contemporary hospitality management
72
Journal of retailing
71
Journal of strategic marketing
69
The service industries journal
67
European journal of marketing : EJM
64
Journal of service management
63
The international review of retail, distribution and consumer research
62
The international journal of bank marketing : IJBM
61
Industrial marketing management : the international journal for industrial and high-tech firms
60
Marketing intelligence & planning
60
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
58
International journal of internet marketing and advertising : IJIMA
55
Tourism management : research, policies, practice
55
Journal of marketing
54
Services marketing quarterly
54
International journal of retail & distribution management
53
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
51
International journal of electronic marketing and retailing : IJEMR
49
Journal of service research : JSR
49
SpringerLink / Bücher
49
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
48
Service business
43
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
42
International journal of retail and distribution management
42
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
41
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
39
International journal of consumer studies
38
Technological forecasting & social change : an international journal
38
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Source
All
ECONIS (ZBW)
10,652
EconStor
25
OLC EcoSci
9
BASE
1
USB Cologne (EcoSocSci)
1
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1
Service quality and attitudinal loyalty : the mediating effect of delight on retail banking relationships
Coetzee, Alex
;
Coetzee, Johan
- In:
Global business & economics review
21
(
2018
)
1
,
pp. 120-138
Persistent link: https://www.econbiz.de/10012126577
Saved in:
2
Toward a measure of brand pride : scale development and validation
Nandy, Subarna
;
Sondhi, Neena
;
Joshi, Himanshu
- In:
The journal of brand management : an international journal
31
(
2024
)
4
,
pp. 430-448
Persistent link: https://www.econbiz.de/10014583671
Saved in:
3
Assessing the impact of customer engagement on brand performance : the mediating role of customer-based brand equity (CBBE)
Gundona, Ireneus
;
Yamoah, Fred A.
;
Haq, Irfan ul
- In:
Corporate Management Ecosystem in Emerging Economies : …
,
(pp. 403-423)
.
2023
Persistent link: https://www.econbiz.de/10014446150
Saved in:
4
Determinants of customer-based retailer equity : an empirical verification approach from Indian large retail market
Bhukya, Ramulu
- In:
Journal of management research
7
(
2015
)
2
,
pp. 375-385
Persistent link: https://www.econbiz.de/10010510571
Saved in:
5
Antecedents of brand love in online network-based communities : a social identity perspective
Vernuccio, Maria
;
Pagani, Margherita
;
Barbarossa, Camilla
; …
- In:
The journal of product & brand management
24
(
2015
)
7
,
pp. 706-719
Persistent link: https://www.econbiz.de/10011416930
Saved in:
6
Customer commitment to luxury brands : antecedents and consequences
Shukla, Paurav
;
Banerjee, Madhumita
;
Singh, Jaywant
- In:
Journal of business research : JBR
69
(
2016
)
1
,
pp. 323-331
Persistent link: https://www.econbiz.de/10011417731
Saved in:
7
Consumer confidence in credence attributes : the role of brand trust
Lassoued, R.
;
Hobbs, Jill E.
- In:
Food policy : economics planning and politics of food …
52
(
2015
),
pp. 99-107
Persistent link: https://www.econbiz.de/10011379228
Saved in:
8
Effects of service quality and salesperson characteristics on consumer trust and relationship commitment : an empirical study on insurance buyers in India
Panda, Tapan K.
- In:
Vision : the journal of business perspective
17
(
2013
)
4
,
pp. 285-292
Persistent link: https://www.econbiz.de/10010357652
Saved in:
9
The role of brand orientation in the higher education sector : a student-perceived paradigm
Casidy, Riza
- In:
Asia Pacific journal of marketing and logistics
25
(
2013
)
5
,
pp. 803-820
Persistent link: https://www.econbiz.de/10010228957
Saved in:
10
Corporate branding, emotional attachment and brand loyalty : the case of luxury fashion branding
So, Jing Theng
;
Parsons, Andrew Grant
;
Yap, Sheau-fen
- In:
Journal of fashion marketing and management
17
(
2013
)
4
,
pp. 403-423
Persistent link: https://www.econbiz.de/10010198004
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