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Konsumentenverhalten
Social identity theory
151
social identity theory
149
Personality psychology
116
Persönlichkeitspsychologie
116
Consumer behaviour
72
Sozialpsychologie
64
Social psychology
63
Unternehmenskultur
46
Corporate culture
45
Arbeitsgruppe
29
Arbeitsverhalten
29
Team
29
Work behaviour
29
Brand management
28
Markenführung
28
Employee retention
26
Mitarbeiterbindung
26
Führungsstil
21
Leadership style
21
Brand image
20
Corporate social responsibility
20
Markenimage
20
Social Web
20
Social web
20
Beziehungsmarketing
19
Corporate Social Responsibility
19
Relationship marketing
19
Arbeitszufriedenheit
18
Job satisfaction
18
Social Identity Theory
17
Führungskräfte
16
Managers
16
Multinationales Unternehmen
16
Transnational corporation
16
Entrepreneurship
15
Entrepreneurship approach
15
Social relations
15
Soziale Beziehungen
15
Social exchange theory
13
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Online availability
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Undetermined
60
Free
5
Type of publication
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Article
72
Type of publication (narrower categories)
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Article in journal
72
Aufsatz in Zeitschrift
72
Language
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English
72
Author
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Delia, Elizabeth B.
3
Elbedweihy, Alaa M.
2
Jayawardhena, Chanaka
2
Katz, Matthew
2
Sierra, Jeremy J.
2
Agha, Nola
1
Alarcón-Del Amo, Maria del Carmen
1
Amjad, Fiza
1
Anaza, Nwamaka A.
1
Anderson, Austin
1
Anees, U.
1
Arasli, Huseyin
1
Arnold, Mark J.
1
Arrigo, E.
1
Arslanagic-Kalajdzic, Maja
1
Aslam, Madiha
1
Back, Ki-Joon
1
Badrinarayanan, Vishag A.
1
Bae, Joonheui
1
Bagherzadeh, Ramin
1
Baig, Sajjad Ahmad
1
Balaji, M. S.
1
Basavaraj, Santosh
1
Bauer, Brittney C.
1
Bayighomog, Steven W.
1
Bhadauria, Arun
1
Brecic, Ruzica
1
Burmann, Christoph Klaus
1
Cardador, M. Teresa
1
Carlson, Brad D.
1
Castro, Iana A.
1
Cavusgil, Erin
1
Champniss, Guy
1
Chatterjee, Ravi
1
Chen, Nan
1
Chenevert, Amber M.
1
Chiu, Chou-Kang
1
Cioppi, Marco
1
Collins, Dorothy R.
1
Curina, Ilaria
1
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Journal of business research : JBR
6
Sport management review
3
Sport marketing quarterly : preferred journal of the Sport Marketing Association
3
Asia Pacific journal of marketing and logistics
2
Corporate social responsibility and environmental management
2
European Sport management quarterly : ESMQ
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of retail and distribution management
2
International journal of sports marketing & sponsorship
2
Journal of fashion marketing and management
2
Journal of hospitality marketing & management
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of international consumer marketing
2
Journal of promotion management : innovations in planning and applied research
2
Journal of retailing and consumer services
2
Journal of sport management : the official journal of the North American Society of Sport Management
2
Psychology & marketing
2
The journal of product & brand management
2
Asian Academy of Management journal : AAMJ
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Finance India : the quarterly journal of Indian Institute of Finance
1
Human resource management
1
IIMB management review
1
International business review : the official journal of the European International Business Academy
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of business environment : IJBE
1
International journal of consumer studies
1
International journal of global business and competitiveness : a journal of Global Institute of Flexible Systems Management
1
International journal of hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International marketing review
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of electronic commerce research : JECR
1
Journal of family business strategy
1
Journal of management inquiry
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of the Academy of Marketing Science
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Market : review for marketing theory and practice
1
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1
A meta-analysis of online trust relationships in e-commerce
Kim, Yeolib
;
Peterson, Robert A.
- In:
Journal of interactive marketing : a quarterly …
38
(
2017
),
pp. 44-54
Persistent link: https://www.econbiz.de/10011695178
Saved in:
2
When manufacturer brands did not support retailer brand images
Roßmann, Patrick
;
Schade, Michael
;
Burmann, Christoph Klaus
- In:
International journal of retail and distribution management
51
(
2023
)
11
,
pp. 1516-1532
Persistent link: https://www.econbiz.de/10014484104
Saved in:
3
Predictors of continuance intention of online food delivery services : gender as moderator
Francioni, Barbara
;
Curina, Ilaria
;
Hegner, Sabrina
; …
- In:
International journal of retail and distribution management
50
(
2022
)
12
,
pp. 1437-1457
Persistent link: https://www.econbiz.de/10013407445
Saved in:
4
What drives Facebook fans to "like" hotel pages : a comparison of three competing models
Leung, Xi Y.
;
Tanford, Sarah
- In:
Journal of hospitality marketing & management
25
(
2016
)
3/4
,
pp. 314-345
Persistent link: https://www.econbiz.de/10011499221
Saved in:
5
Customer relationship building : the role of brand attractiveness and consumer-brand identification
Elbedweihy, Alaa M.
;
Jayawardhena, Chanaka
; …
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 2901-2910
Persistent link: https://www.econbiz.de/10011507804
Saved in:
6
Antecedents and consequences of university brand identification
Balaji, M. S.
;
Roy, Sanjit
;
Sadeque, Saalem
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3023-3032
Persistent link: https://www.econbiz.de/10011507896
Saved in:
7
Retailer selection compulsion in the subsistence markets
Mukherjee, Srabanti
;
Jebarajakirthy, Charles
;
Datta, Biplab
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-18
Persistent link: https://www.econbiz.de/10012132200
Saved in:
8
How promoting a family firm image affects customer perception in the age of social media
Zanon, Johanna
;
Scholl-Grissemann, Ursula
;
Kallmünzer, …
- In:
Journal of family business strategy
10
(
2019
)
1
,
pp. 28-37
Persistent link: https://www.econbiz.de/10012061016
Saved in:
9
No I won't, but yes we will : driving sustainability-related donations through social identity effects
Champniss, Guy
;
Wilson, Hugh
;
MacDonald, Emma K.
; …
- In:
Technological forecasting & social change : an …
111
(
2016
),
pp. 317-326
Persistent link: https://www.econbiz.de/10011611984
Saved in:
10
Cause-related marketing in sports : the power of altruism
Joo, Soyoung
;
Koo, Jakeun
;
Fink, Janet S.
- In:
European Sport management quarterly : ESMQ
16
(
2016
)
3
,
pp. 316-340
Persistent link: https://www.econbiz.de/10011577874
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