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The impact of age stereotype threats on older consumers' intention to buy masstige brand products
Bae, Hyeyoon; Jo, Sang Hyun - In: International journal of consumer studies 48 (2024) 1, pp. 1-14
Persistent link: https://www.econbiz.de/10014465427
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Mobile service consumption values : an exploratory mixed-method study
Lee, Euehun; Han, Semi - In: Information technology and management 18 (2017) 4, pp. 253-264
Persistent link: https://www.econbiz.de/10011776592
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Investigating older consumers' acceptance factors of autonomous vehicles
Park, Jein; Han, Semi - In: Journal of retailing and consumer services 72 (2023), pp. 1-7
Persistent link: https://www.econbiz.de/10014252000
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A longitudinal study of the effects of life status changes on changes in consumer preferences
Mathur, Anil; Moschis, George P.; Lee, Euehun - In: Journal of the Academy of Marketing Science 36 (2008) 2, pp. 234-246
Persistent link: https://www.econbiz.de/10003725644
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The timing and context of consumer decisions insights from the life course paradigm
Lee, Euehun; Mathur, Anil; Choong, Kwai Fatt; Moschis, … - In: Marketing letters : a journal of research in marketing 23 (2012) 3, pp. 793-805
Persistent link: https://www.econbiz.de/10009579966