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Friendship on social networking sites : improving relationships between hotel brands and consumers
Su, Na; Mariadoss, Babu John; Reynolds, Dennis - In: International journal of hospitality management 51 (2015), pp. 76-86
Persistent link: https://www.econbiz.de/10011413949
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Emotional and cognitive involvement of consumers with hotel brands on social networking sites
Nu, Su; Mariadoss, Babu John; Reynolds, Dennis - In: Journal of hospitality and tourism insights 2 (2019) 4, pp. 377-390
Persistent link: https://www.econbiz.de/10012131599
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Do online hotel rating schemes influence booking behaviors?
Casaló, Luis V.; Flavián Blanco, Carlos; Guinalíu, Miguel - In: International journal of hospitality management 49 (2015), pp. 28-36
Persistent link: https://www.econbiz.de/10011377610
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Hotel attribute performance, eWOM motivations, and media choice
Yen, Chih-Lun Alan; Tang, Chun-Hung - In: International journal of hospitality management 46 (2015), pp. 79-88
Persistent link: https://www.econbiz.de/10011301994
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EWOM effects on hotel booking intentions, attitudes, trust, and website perceptions
Ladhari, Riadh; Michaud, Mélissa - In: International journal of hospitality management 46 (2015), pp. 36-45
Persistent link: https://www.econbiz.de/10011302002
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Facebook pages content, does it really matter? : consumers' responses to luxury hotel posts with emotional and informational content
Cervellon, Marie-Cécile; Galipienzo, Danielle - In: Journal of travel and tourism marketing 32 (2015) 3/4, pp. 428-437
Persistent link: https://www.econbiz.de/10011312519
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The impact of Facebook on Jordanian consumers' decision process in the hotel selection
Abuhashesh, Mohammd; Al Khasawneh, Mohammad Hamdi; … - In: Inventi impact: retailing & consumer services (2020) 2, pp. 89-104
Persistent link: https://www.econbiz.de/10012321188
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Designing Facebook publications focused on hotel customer experience : how to improve brand attitude and booking intention
Gómez-Suárez, Mónica; Veloso, Mónica - In: Brand, Label, and Product Intelligence : Second …, (pp. 247-258). 2022
Persistent link: https://www.econbiz.de/10013338086
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How hotel companies can foster customer sociability behaviour on facebook?
Vaičiukynaitė, Eglė; Gatautis, Rimantas - In: Journal of business economics and management 19 (2018) 4, pp. 630-647
that foster customer sociability behaviour regarding likes, comments, shares and emotion expressions on Facebook in … behaviour on Facebook. The current study integrates content analysis and text analysis with the Linguistic Inquiry and Word … Count Software (LIWC). The data were obtained from two five-star hotel brands on Facebook from 18th October 2016 to 18th …
Persistent link: https://www.econbiz.de/10012174909
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Promoting restaurants using social networks : still a lot of room for improvement
Sanchís Verdeguer, José Vicente; Peiró-Signes, Angel; … - In: International business and economics research journal 13 (2014) 7, pp. 1613-1618
Persistent link: https://www.econbiz.de/10011430476