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Consumer behaviour

Evans, Martin; Jamal, Ahmad; Foxall, Gordon R. - 2009 - 2. ed.

Persistent link: https://www.econbiz.de/10003788355

Information cues roles in product evaluations : the case of the UK cosmetics market

Jamal, Ahmad; Khan, Mohammed Sajid; Tsesmetzi, Matoula … - In: Journal of strategic marketing 20 (2012) 3, pp. 249-265

Persistent link: https://www.econbiz.de/10009575422

Perceived value and perceived usefulness of halal labeling : the role of religion and culture

Jamal, Ahmad; Juwaidah Sharifuddin - In: Journal of business research : JBR 68 (2015) 5, pp. 933-941

Persistent link: https://www.econbiz.de/10010516676

The Routledge companion to ethnic marketing

Jamal, Ahmad (ed.) - 2015

Persistent link: https://www.econbiz.de/10011298563

Antecedents and outcomes of interpersonal influences and the role of acculturation : the case of young British-Muslims

Jamal, Ahmad; Syadiyah Abdul Shukor - In: Journal of business research : JBR 67 (2014) 3, pp. 237-245

Persistent link: https://www.econbiz.de/10010245287

Clothing purchase motives and status consumption among migrant Muslims

Syadiyah Abdul Syukor; Jamal, Ahmad - In: International journal of islamic marketing and branding 1 (2015) 2, pp. 160-172

Persistent link: https://www.econbiz.de/10011546909

Consumer behaviour

Evans, Martin; Jamal, Ahmad; Foxall, Gordon R. - 2006

Persistent link: https://www.econbiz.de/10003095378

Transcultural identity development among third generation minority consumers

Takhar-Lail, Amandeep; Jamal, Ahmad; Kizgin, Hatice - In: Journal of business research : JBR 133 (2021), pp. 132-142

Persistent link: https://www.econbiz.de/10012590179

The Routledge companion to ethnic marketing

Jamal, Ahmad (contributor); Laroche, Michel (contributor); … - 2015

pt. 1. Why ethnic marketing? -- pt. 2. Processes of ethnic cultural change, socialization and technology -- pt. 3. Identity, space and ethnic entrepreneurship -- pt. 4. Globalization, religion and materialism -- pt. 5. Market segmentation and targeting -- pt. 6. Advertising -- pt. 7. Ethical and...

Persistent link: https://www.econbiz.de/10013183448

Consumption of products from heritage and host cultures : the role of acculturation attitudes and behaviors

Kizgin, Hatice; Jamal, Ahmad; Richard, Marie-Odile - In: Journal of business research : JBR 82 (2018), pp. 320-329

Persistent link: https://www.econbiz.de/10011771903