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Wiedmann, Klaus-Peter
11
Sheth, Jagdish N.
9
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7
Lim, Weng Marc
6
Maclaran, Pauline
6
Mogaji, Emmanuel
6
Rutschmann, Marc
6
Sandıkçı, Özlem
6
Alserhan, Baker Ahmad
5
Belk, Russell W.
5
Bosah, Genevieve
5
Brooksworth, Frederica
5
El-Bassiouny, Noha
5
Foxall, Gordon R.
5
Halfmann, Marion
5
Hennigs, Nadine
5
Olson, Jerry C.
5
Schiffman, Leon G.
5
Bronnenberg, Bart J.
4
Colbert, François
4
Dholakia, Nikhilesh
4
East, Robert
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Eliaz, Kfir
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Gbadamosi, Ayantunji
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Hill, Ronald Paul
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Holbrook, Morris B.
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Hruschka, Harald
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Kanuk, Leslie Lazar
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Kuß, Alfred
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4
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European Marketing Academy
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Friedrich-Schiller-Universität Jena
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Fördergesellschaft Marketing an der Universität Augsburg
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Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues - GEWISOLA
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Hans-Böckler-Stiftung / Arbeitsgruppe Klima, Umwelt, Zukunft
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Haufe-Lexware GmbH & Co. KG
2
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IGI Global
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AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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Center for International Research in Consumers Location and Their Environments
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Christian-Albrechts-Universität zu Kiel
1
Cultural Perspectives in Marketing Conference <2010, Lille>
1
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1
European Society for Opinion and Marketing Research, E.S.O.M.A.R.
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Journal of business research : JBR
35
SpringerLink / Bücher
27
Journal of Islamic marketing : JIMA
19
Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
18
Journal of macromarketing : examining the interactions among markets, marketing, and society
14
Gabler Edition Wissenschaft
13
Management science : journal of the Institute for Operations Research and the Management Sciences
13
Marketing theory
13
International journal of consumer studies
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Springer eBook Collection
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International journal of islamic marketing and branding
11
International journal of wine business research : IJWBR
11
Journal of marketing management : MM
11
Psychology & marketing
11
Journal of Islamic marketing
10
Marketing intelligence & planning
10
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
8
Cogent business & management
8
European journal of marketing : EJM
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Journal of retailing and consumer services
8
Premier reference source
8
Asia Pacific journal of marketing and logistics
7
Journal of marketing research : JMR
7
Journal of modelling in management
7
Springer eBook Collection / Business and Economics
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The connected customer : the changing nature of consumer and business markets
7
The journal of consumer marketing
7
Business horizons
6
Edward Elgar E-Book Archive
6
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
6
Journal of internet commerce
6
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
6
Routledge interpretive marketing research
6
Schriftenreihe Studien zum Konsumentenverhalten
6
AMA educators' proceedings
5
Amfiteatru economic : an economic and business research periodical
5
Asia-Pacific journal of business administration
5
International journal of business and emerging markets : IJBEM
5
International journal of internet marketing and advertising : IJIMA
5
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ECONIS (ZBW)
1,774
EconStor
7
OLC EcoSci
3
RePEc
3
USB Cologne (EcoSocSci)
3
Showing
1
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10
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1,790
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1
The unintended consequences of the countercultural movement of the 1960s : what’s
marketing
got to do with it?
Stinerock, Robert
- In:
Journal of macromarketing : examining the interactions …
36
(
2016
)
2
,
pp. 229-236
Persistent link: https://www.econbiz.de/10011497342
Saved in:
2
Educational campaigns for product labels : evidence from on-shelf nutritional labeling
Bollinger, Bryan
;
Liebman, Eli
;
Hammond, David
;
Hobin, Erin
- In:
Journal of marketing research
59
(
2022
)
1
,
pp. 153-172
Persistent link: https://www.econbiz.de/10012801848
Saved in:
3
Brand personality and student consumerism towards higher
education
in Indonesia
Raharjo, Johnny Hadi
;
Warmana, G. Oka
;
Kristianto, Damar
-
2022
Persistent link: https://www.econbiz.de/10013445403
Saved in:
4
Skills
make you happy : why high (vs. low) skill activities make consumers happier, yet they don't choose them
Alberhasky, Max
;
Raghunathan, Raj
- In:
Psychology & marketing
40
(
2023
)
10
,
pp. 2088-2102
Persistent link: https://www.econbiz.de/10014338471
Saved in:
5
"Must-have"
skills
and knowledge for apparel merchandising professionals in South Africa
Jacobs, Bertha
;
Karpova, Elena
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
2
,
pp. 206-225
Persistent link: https://www.econbiz.de/10014290806
Saved in:
6
Fashion creation and diffusion : the institution of
marketing
Atik, Deniz
;
Firat, A. Fuat
- In:
Journal of marketing management : MM
29
(
2013
)
7/8
,
pp. 836-860
Persistent link: https://www.econbiz.de/10009790972
Saved in:
7
Marketing
novel fruit products : evidence for diverging
marketing
effects across different products and different countries
Riet, Jonathan van 't
;
Onwezen, Marleen C.
;
Bartels, Jos
; …
- In:
Journal of food products marketing
22
(
2016
)
3
,
pp. 332-349
Persistent link: https://www.econbiz.de/10011561227
Saved in:
8
Advertising to Muslim consumers : a holistic view from the Islamic perspective
Razzaque, Mohammed Abdur
- In:
International journal of Islamic marketing and branding
5
(
2020
)
3
,
pp. 228-245
Persistent link: https://www.econbiz.de/10012512808
Saved in:
9
Marketing
implications of consumer behavior
Nica, Elvira
- In:
Economics, management and financial markets
8
(
2013
)
1
,
pp. 124-129
Persistent link: https://www.econbiz.de/10009775900
Saved in:
10
Insights, challenges and recommendations for research on sustainability in
marketing
Morales, Paola Andrea
;
True, Sheb L.
;
Tudor, R. Keith
- In:
Journal of global scholars of marketing science : …
30
(
2020
)
4
,
pp. 394-406
Persistent link: https://www.econbiz.de/10012286209
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