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Fostering a trans-disciplinary perspectives of service ecosystems
Lusch, Robert F.; Vargo, Stephen L.; Gustafsson, Anders - In: Journal of business research : JBR 69 (2016) 8, pp. 2957-2963
Persistent link: https://www.econbiz.de/10011507855
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Customer integration and value creation : paradigmatic traps and perspectives
Vargo, Stephen L. - In: Journal of service research : JSR 11 (2008/09) 2, pp. 211-215
Persistent link: https://www.econbiz.de/10003776187
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The context of experience
Akaka, Melissa Archpru; Vargo, Stephen L.; Schau, Hope … - In: Journal of service management 26 (2015) 2, pp. 206-223
Persistent link: https://www.econbiz.de/10011401324
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Extending the context of service : from encounters to ecosystems
Akaka, Melissa Archpru; Vargo, Stephen L. - In: The journal of services marketing 29 (2015) 6/7, pp. 453-462
Persistent link: https://www.econbiz.de/10011418340
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Transitioning to value co-development
Sebastiani, Roberta; Corsaro, Daniela; Vargo, Stephen L. - In: Managing consumer services : factory or theater?, (pp. 131-149). 2014
Persistent link: https://www.econbiz.de/10010478144
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Technology as an operant resource in service (eco)systems
Akaka, Melissa Archpru; Vargo, Stephen L. - In: Information systems and e-business management : ISeB 12 (2014) 3, pp. 367-384
Persistent link: https://www.econbiz.de/10010392569
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Health care customer value cocreation practice styles
McColl-Kennedy, Janet R.; Vargo, Stephen L.; Dagger, … - In: Journal of service research : JSR 15 (2012) 4, pp. 370-389
Persistent link: https://www.econbiz.de/10009673031
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Extending actor participation in value creation : an institutional view
Wieland, Heiko; Koskela-Huotari, Kaisa; Vargo, Stephen L. - In: Journal of strategic marketing 24 (2016) 3/4, pp. 210-226
Persistent link: https://www.econbiz.de/10011591915
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The forum on markets and marketing (FMM) : advancing service-dominant logic
Lusch, Robert F.; Vargo, Stephen Louis - In: Marketing theory 12 (2012) 2, pp. 193-199
Persistent link: https://www.econbiz.de/10009571603
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Service innovation : a service-dominant logic perspective
Lusch, Robert F.; Nambisan, Satish - In: Management information systems : mis quarterly 39 (2015) 1, pp. 155-175
Persistent link: https://www.econbiz.de/10010505863